The Morocco carbonated soft drinks market is projected to expand modestly, adding USD 139.0 million in value between 2025 and 2030, reflecting a compound annual growth rate of 3.8%. The country’s persistent heat remains the category’s most powerful demand driver, sustaining consumers’ preference for refreshing, thirst-quenching beverages across both urban and rural settings. Prolonged periods of high temperatures translate directly into higher volumes of on-the-go and at-home consumption, particularly during peak summer months.
Affordability further reinforces the resilience of carbonated drinks. Compared with juices or functional beverages, carbonated soft drinks offer a more accessible price point, making them especially appealing to households facing tighter budgets. This relative cost advantage ensures the category continues to attract price-sensitive consumers even during periods of economic strain, preserving its role as a mass-market refreshment option.
Expectations of economic recovery are also shaping growth prospects. As Morocco’s urbanization deepens and social interactions increase, impulse-driven purchases are gaining traction, particularly in convenience outlets and foodservice channels. This shift toward more frequent, smaller-format consumption aligns with younger demographics whose routines are increasingly defined by mobility and affordability.
However, health awareness is placing structural limits on growth. Rising concerns about obesity and diabetes are prompting a gradual pivot away from traditional sugary carbonates toward low-sugar or sugar-free alternatives. International and domestic producers are responding by expanding portfolios with zero-calorie or reduced-sugar variants, positioning them as lifestyle-oriented alternatives rather than indulgent treats.
The market reflects a balance between enduring climatic and affordability-driven demand on one hand, and health-conscious consumer behavior on the other. Growth will remain steady rather than expansive, with innovation in low-sugar and functional options critical to sustaining relevance in Morocco’s evolving beverage landscape.
Providing a strategic perspective on the Morocco carbonated soft drinks market, this report analyzes historical trends from 2020 to 2024 and forecasts market developments through 2030. It delves into market size, growth rates, and segment-level insights, uncovering the forces shaping the industry’s future. By examining type, product type, packaging and distribution channel, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.
Market Segmentation
The Morocco carbonated soft drinks market is classified into the following segments:
Type: regular, low sugar/sugar free
Product type: cola carbonates, carbonated orange drinks, lemonade and lime, tonic water and mixers, others
Packaging: glass bottles, metal cans, plastic bottles
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, grocery stores, e-commerce, foodservice channels, others
The Morocco carbonated soft drinks market is categorized by type, product type, packaging and distribution channel. By type, the market features regular, and low sugar/sugar free. Product type segmentation includes cola carbonates, carbonated orange drinks, lemonade and lime, tonic water and mixers, and others. Packaging segments comprise glass bottles, metal cans, and plastic bottles. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, grocery stores, e-commerce, foodservice channels, and others.
Competitive Landscape
Prominent players in the carbonated soft drinks market include VCR Sodalmu SA, The Coca-Cola Company, Suntory Holdings Limited, PepsiCo Inc., Nestle S.A., groupe Holmarcom and Groupe Amhal. This analysis offers a comprehensive overview of the main players in the carbonated soft drinks market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Morocco Carbonated Soft Drinks Market – Type Analysis
Morocco Carbonated Soft Drinks Market – Product Type Analysis
Morocco Carbonated Soft Drinks Market – Packaging Analysis
Morocco Carbonated Soft Drinks Market – Distribution Channel Analysis
Company Shares Analysis
VCR Sodalmu SA
The Coca-Cola Company
Suntory Holdings Limited
PepsiCo, Inc.
Nestle S.A.
groupe Holmarcom
Groupe Amhal
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Morocco Carbonated Soft Drinks Market 2020-2030
Chart Morocco Carbonated Soft Drinks Market, Net Growth, 2020-2030
Chart Morocco Carbonated Soft Drinks Market, Growth Rates, 2020-2030
Table Morocco Carbonated Soft Drinks Market by Type, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Type, CAGR Historic and Forecast, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Type, 2020-2030
Table Morocco Carbonated Soft Drinks Market by Product Type, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Product Type, 2020-2030
Table Morocco Carbonated Soft Drinks Market by Packaging, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Packaging, 2020-2030
Table Morocco Carbonated Soft Drinks Market by Distribution Channel, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Morocco Carbonated Soft Drinks Market by Distribution Channel, 2020-2030
Table Morocco Carbonated Soft Drinks Market Share (%), by Companies, 2020-2024
Chart Morocco Carbonated Soft Drinks Market, by Companies, 2024
Table Morocco Carbonated Soft Drinks Market Share (%), by Brands, 2020-2024
Chart Morocco Carbonated Soft Drinks Market, by Brands, 2024
Table Morocco – Population (Millions) and Forecast
Table Morocco – Consumer Price Index (CPI) and Forecast
Table Morocco – Gross Domestic Product and Forecast
Table Morocco Carbonated Soft Drinks Market: Spend as a Proportion of GDP (%)
Table Morocco Carbonated Soft Drinks Market: Consumption per Capita (Population)
Companies Mentioned
VCR Sodalmu SA
The Coca-Cola Company
Suntory Holdings Limited
PepsiCo, Inc.
Nestle S.A.
groupe Holmarcom
Groupe Amhal