The Austria black tea market is on track for incremental growth of USD 6.5 million, corresponding to a CAGR of nearly 3.2% throughout the forecast period of 2025 to 2030. In Austria, the black tea market is growing due to a combination of rising health awareness and a well-established tea culture. As Austrian consumers become more health-conscious, black tea is seen as a beneficial alternative to sugary beverages, known for its antioxidant properties and digestive benefits. Austria’s affinity for tea, particularly in the form of afternoon tea rituals, further supports demand, while the growing interest in premium and organic tea varieties is expanding the market and driving product innovation.
This report delivers a deep dive into the Austria black tea market, combining historical performance data from 2020 to 2024 with forward-looking projections through 2030. It uncovers critical insights into market size, growth rates, and key trends, providing a clear view of the industry’s evolution. By breaking down the market across product type, type and distribution channel, the report identifies actionable opportunities for stakeholders to drive growth and outperform competitors.
Market Segmentation
The segmentation of the Austria black tea market is outlined below:
Product type: loose leaf black tea, black tea bags
Type: organic black tea, regular black tea
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, grocery stores, bars & HoReCa, e-commerce, others
In Austria, the black tea market is segmented by product type, type and distribution channel. The categorization of the market by product type includes loose leaf black tea, and black tea bags. Type segments encompass organic black tea, and regular black tea. Distribution channel segments cover convenience stores, supermarkets and hypermarkets, discounters, grocery stores, bars & HoReCa, e-commerce, and others.
Competitive Landscape
The market features leading players such as Teekanne GmbH & CO. kg, Sonnentor Krauterhandels GmbH, Laurens Spethmann Holding AG & Co. KG, EZA Fairer Handel GmbH and Associated British Foods plc. This report presents an extensive analysis of major entities in the black tea market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Austria black tea market.
Gain in-depth analysis and forecasts for the key segments of the Austria black tea market: product type, type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Austria black tea market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Austria Black Tea Market – Product Type Analysis
Austria Black Tea Market – Type Analysis
Austria Black Tea Market – Distribution Channel Analysis
Company Shares Analysis
Teekanne GmbH & CO. kg
Sonnentor Krauterhandels GmbH
Laurens Spethmann Holding AG & Co. KG
EZA Fairer Handel GmbH
Associated British Foods plc
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Austria Black Tea Market 2020-2030
Chart Austria Black Tea Market, Net Growth, 2020-2030
Chart Austria Black Tea Market, Growth Rates, 2020-2030
Table Austria Black Tea Market by Product Type, 2020-2030
Chart Austria Black Tea Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Austria Black Tea Market by Product Type, 2020-2030
Table Austria Black Tea Market by Type, 2020-2030
Chart Austria Black Tea Market by Type, CAGR Historic and Forecast, 2020-2030
Chart Austria Black Tea Market by Type, 2020-2030
Table Austria Black Tea Market by Distribution Channel, 2020-2030
Chart Austria Black Tea Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Austria Black Tea Market by Distribution Channel, 2020-2030
Table Austria Black Tea Market Share (%), by Companies, 2020-2024
Chart Austria Black Tea Market, by Companies, 2024
Table Austria Black Tea Market Share (%), by Brands, 2020-2024
Chart Austria Black Tea Market, by Brands, 2024
Table Austria – Population (Millions) and Forecast
Table Austria – Consumer Price Index (CPI) and Forecast
Table Austria – Gross Domestic Product and Forecast
Table Austria Black Tea Market: Spend as a Proportion of GDP (%)
Table Austria Black Tea Market: Consumption per Capita (Population)
Companies Mentioned
Teekanne GmbH & CO. kg
Sonnentor Krauterhandels GmbH
Laurens Spethmann Holding AG & Co. KG
EZA Fairer Handel GmbH
Associated British Foods plc

