Guatemala Beer Market 2025

Forecasts highlight a favorable growth outlook for the Guatemala beer market, with a projected increase of USD 1.2 billion and a CAGR close to 8.1% through 2030. In Guatemala, beer is the most popular alcoholic beverage, driven by a growing young demographic that increasingly seeks premium and imported beer options. Rising urbanization and higher disposable incomes have led to an increase in demand for diverse beer styles, including craft beers. Furthermore, the strong tourism industry supports local beer consumption, particularly in areas like Antigua and Lake Atitlán.

This report delivers a comprehensive analysis and forward-looking perspective on the Guatemala beer market, spanning historical data from 2020 to 2024 and market projections through 2030. By examining market size, growth rates, and segmented insights, the report highlights the dynamic shifts and emerging trends shaping the industry. It provides a granular breakdown across key dimensions, including product type, category, packaging and distribution channel, offering stakeholders a detailed roadmap for strategic decision-making.

Market Segmentation

The Guatemala beer market is classified into the following segments:
Product type: lager, no-/low-alcohol beer, stout
Category: craft, non-craft
Packaging: glass bottles, aluminum cans, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, grocery stores, bars and HoReCa, e-commerce, others

The Guatemala beer market is segmented by product type, category, packaging and distribution channel. By product type, the market includes lager, no-/low-alcohol beer, and stout. Category segments are divided into craft, and non-craft. Packaging segments comprise glass bottles, aluminum cans, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, grocery stores, bars and HoReCa, e-commerce, and others.

Competitive Landscape

The competitive landscape of the industry has been analyzed, featuring profiles of major players such as Heineken N.V., Cerveceria Centro Americana S.A. and AB InBev. This analysis offers a comprehensive overview of the main players in the beer market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Guatemala beer market.
Gain in-depth analysis and forecasts for the key segments of the Guatemala beer market: product type, category, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Guatemala beer market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Guatemala beer market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Guatemala Beer Market – Product Type Analysis
Guatemala Beer Market – Category Analysis
Guatemala Beer Market – Packaging Analysis
Guatemala Beer Market – Distribution Channel Analysis
Company Shares Analysis
Heineken N.V.
Cerveceria Centro Americana S.A.
AB InBev
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Guatemala Beer Market 2020-2030
Chart Guatemala Beer Market, Net Growth, 2020-2030
Chart Guatemala Beer Market, Growth Rates, 2020-2030
Table Guatemala Beer Market by Product Type, 2020-2030
Chart Guatemala Beer Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beer Market by Product Type, 2020-2030
Table Guatemala Beer Market by Category, 2020-2030
Chart Guatemala Beer Market by Category, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beer Market by Category, 2020-2030
Table Guatemala Beer Market by Packaging, 2020-2030
Chart Guatemala Beer Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beer Market by Packaging, 2020-2030
Table Guatemala Beer Market by Distribution Channel, 2020-2030
Chart Guatemala Beer Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beer Market by Distribution Channel, 2020-2030
Table Guatemala Beer Market Share (%), by Companies, 2020-2024
Chart Guatemala Beer Market, by Companies, 2024
Table Guatemala Beer Market Share (%), by Brands, 2020-2024
Chart Guatemala Beer Market, by Brands, 2024
Table Guatemala – Population (Millions) and Forecast
Table Guatemala – Consumer Price Index (CPI) and Forecast
Table Guatemala – Gross Domestic Product and Forecast
Table Guatemala Beer Market: Spend as a Proportion of GDP (%)
Table Guatemala Beer Market: Consumption per Capita (Population)

Companies Mentioned

Heineken N.V.
Cerveceria Centro Americana S.A.
AB InBev