The Peru tea market is projected to expand by USD 10.9 million through 2030, advancing at a CAGR of 2.59%, a pace that signals resilience rather than acceleration. In a context of constrained household purchasing power and the lingering impact of earlier price increases, value growth is being supported more by pricing effects than by a broad-based rise in consumption. Volumes remain under pressure, with clear evidence of downtrading as consumers prioritise affordability and shift toward lower-priced brands and larger pack formats to preserve purchase frequency.
Core demand continues to be anchored in traditional black and blended teas, which serve as everyday staples. Mid- to premium-tier products, cependant, face intensified competition and fragmentation of demand, limiting their expansion potential. En revanche, herbal and traditional medicinal teas have emerged as the most dynamic segment of the market. Products positioned around digestive support, relaxation, respiratory comfort and immune reinforcement are gaining traction, reinforcing tea’s role as a relatively affordable, daily health solution. Subthemes such as women’s health and preventive wellbeing are further broadening usage occasions and supporting incremental frequency.
Regarder vers l'avenir, a gradual macroeconomic stabilisation could enable a measured recovery, with mid-priced offerings likely to become the central competitive battleground. Success will depend on balancing perceived quality with price accessibility, particularly in a market where consumers remain highly value-conscious. Reducing seasonality is also becoming a strategic priority. Cold-brew formats, lighter flavour profiles and products suitable for both hot and chilled preparation offer a pathway to extend consumption beyond traditional peak periods and to attract younger consumers.
Distribution remains structurally fragmented. Small neighbourhood outlets retain a foundational role in ensuring everyday availability, yet discount formats are expanding rapidly and strengthening private-label penetration. This shift is reshaping pricing architecture and product assortment across the market. Overall, Peru’s tea sector is evolving through structural adjustment and functional deepening rather than scale expansion, with growth increasingly tied to value management and targeted health positioning.
This up-to-date report presents a quantitative breakdown of the tea sector in Peru. Updated in 2025, it covers historical performance from 2020 onward and forecasts through 2030. Users can access key figures, segment details, and future trajectories in one concise source.
Que contient le rapport
Chiffres annuels de taille de marché exprimés en (Tons/USD), s'étendant 2020 à 2030. L'ensemble de données comprend à la fois des données historiques réelles et des prévisions., ainsi que les calculs CAGR pour les périodes historiques et projetées.
Segmentation du marché
The Peru tea market is structured as follows:
Type de produit – par ex., thé noir, fruits et tisane, thé vert, Thé prêt-à-boire
Taper – par ex., conventionnel, organique
Type d'emballage – par ex., emballage souple, canettes métalliques, contenants en papier
Canal de distribution – par ex., bars et HoReCa, dépanneurs, discounters, hypermarchés, petites épiceries, supermarchés, magasin de tabac/alcool/thé, autres
Macroéconomique & Indicateurs démographiques
In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (IPC), Produit intérieur brut (PIB), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.
Paysage concurrentiel: Analyse des parts de marché
This report presents market share figures for top companies operating in the tea sector in Peru, highlighting brand reach and competitive footprint. Notable participants include: AURANDINA S.A.C., Corporacion Alimentaria Suiza S.A.C., DINAMIKA BUSINESS S.A.C., G.W. Yichang & Cia S.A., JDE Peet’s N.V., Thés et infusions Lipton, etc..
The report includes detailed market share analysis for major competitors across the total tea market, alongside segment-level insights covering tea, thé noir, sachets de thé noir, fruits et tisane, green tea and RTD tea.
Analyse des parts de marché couverte dans le rapport:
Peru tea market share
Peru black tea market share
Peru black tea bags market share
Peru fruit and herbal tea market share
Peru green tea market share
Peru RTD tea market share
Pourquoi choisir ce rapport?
Designed as a concise, data-rich market snapshot, this report is ideal for stakeholders seeking timely, reliable, and strategic insights. Que vous soyez investisseur, operator, consultant, or supplier, the data-driven structure supports confident, evidence-based decision-making.
Demandez un échantillon rédigé pour prévisualiser la structure des données et la qualité de la présentation avant l'achat.
Les livrables incluent
Rapport PDF structuré de manière professionnelle
Livre de données EXCEL complet avec chiffres année par année et segmentation multidimensionnelle de 2020 à 2030
Table des matières
TABLE DES MATIÈRES
Segmentation du marché
Aperçu du marché
Peru Tea Market – Analyse des types de produits
Peru Tea Market – Analyse des types
Peru Tea Market – Analyse du type d'emballage
Peru Tea Market – Analyse des canaux de distribution
Analyse des actions de l’entreprise/marque
AURANDINA S.A.C.
Corporacion Alimentaria Suiza S.A.C.
DINAMIKA BUSINESS S.A.C.
G.W. Yichang & Cia S.A.
JDE Peet’s N.V.
…
Données et prévisions macroéconomiques
Méthodologie de recherche
Clause de non-responsabilité
FIGURES ET TABLEAUX
Table Peru Tea Market Size 2020-2030
Chart Peru Tea Market, Croissance nette, 2020-2030
Chart Peru Tea Market, Taux de croissance, 2020-2030
Table Peru Tea Market by Product Type, 2020-2030
Chart Peru Tea Market by Product Type, TCAC historique et prévisionnel, 2020-2030
Chart Peru Tea Market by Product Type, 2020-2030
Table Peru Tea Market by Type, 2020-2030
Chart Peru Tea Market by Type, TCAC historique et prévisionnel, 2020-2030
Chart Peru Tea Market by Type, 2020-2030
Table Peru Tea Market by Packaging Type, 2020-2030
Chart Peru Tea Market by Packaging Type, TCAC historique et prévisionnel, 2020-2030
Chart Peru Tea Market by Packaging Type, 2020-2030
Table Peru Tea Market by Distribution Channel, 2020-2030
Chart Peru Tea Market by Distribution Channel, TCAC historique et prévisionnel, 2020-2030
Chart Peru Tea Market by Distribution Channel, 2020-2030
Table Peru Tea Market Share (%), par les entreprises, 2020-2025
Chart Peru Tea Market, par les entreprises, 2025
Table Peru Tea Market Share (%), par marques, 2020-2025
Chart Peru Tea Market, par marques, 2025
Table Peru – Population (Des millions) et prévisions
Table Peru – Indice des prix à la consommation (IPC) et prévisions
Table Peru – Produit intérieur brut et prévisions
Table Peru Tea Market: Dépenses en proportion du PIB (%)
Table Peru Tea Market: Consommation par habitant (Population)
Entreprises mentionnées
The companies profiled in this Peru Tea market report include:
AURANDINA S.A.C.
Corporacion Alimentaria Suiza S.A.C.
DINAMIKA BUSINESS S.A.C.
G.W. Yichang & Cia S.A.
JDE Peet’s N.V.
Thés et infusions Lipton