Le marché du thé prêt-à-boire au Danemark devrait ajouter des dollars 32.3 millions en valeur par 2030, en expansion à un 5.39% TCAC sur la période 2025-2030. La croissance est principalement tirée par une prise de conscience croissante de la santé, which is reshaping consumer preferences within the category. Demand is shifting decisively away from traditional high-sugar still RTD teas toward formulations positioned as healthier alternatives, notably reduced-sugar still teas and carbonated RTD teas, including kombucha.
Reduced-sugar still RTD tea is set to emerge as the largest segment, supported by consumers’ heightened sensitivity to sugar intake and a willingness to pay a premium for products aligned with wellness and functional benefits. In parallel, kombucha continues to post strong growth, benefiting from its health halo and premium positioning. The emergence of domestic kombucha producers has further reinforced this momentum, resonating with consumers’ preference for locally made, craft-oriented beverages.
Despite these pockets of strength, overall category volume growth is expected to remain largely flat. Conventional high-sugar still RTD tea, which still accounts for a substantial share of sales, continues to contract as it is increasingly perceived as incompatible with healthier lifestyles. The scale of this decline materially offsets gains achieved in reduced-sugar and fermented sub-segments, limiting net market expansion.
Par conséquent, the Danish RTD tea market is entering a phase of structural substitution rather than broad-based growth. While kombucha and carbonated RTD teas are expanding rapidly, their relatively small bases and limited capacity to scale in the near term mean they are unlikely to fully compensate for the ongoing erosion of the core conventional segment. This dynamic is expected to keep overall market growth constrained despite an increasingly health-oriented product mix.
Designed to support strategic decision-making, this report provides a thorough analysis of the RTD tea market in Denmark. With the latest update completed in 2025, it features key market metrics, historical developments from 2020 onward, and forecasts to 2030. Whether used for opportunity assessment, market sizing, or competitive planning, this report delivers actionable intelligence.
Que contient le rapport
Chiffres annuels de taille de marché exprimés en (Liters/DKK/USD), s'étendant 2020 à 2030. L'ensemble de données comprend à la fois des données historiques réelles et des prévisions., ainsi que les calculs CAGR pour les périodes historiques et projetées.
Segmentation du marché
The Denmark RTD tea market is classified into the following segments:
Type de produit – par ex., RTD sparkling tea, still RTD tea
Taper – par ex., no/low-sugar RTD tea, regular RTD tea
Flavor – par ex., thé noir, autres
Canal de distribution – par ex., bars et HoReCa, dépanneurs, discounters, commerce électronique, forecourts, hypermarchés, petites épiceries, supermarchés, autres
Macroéconomique & Indicateurs démographiques
Le contexte de support comprend:
Population totale
Indice des prix à la consommation (IPC)
Produit intérieur brut (PIB)
Consommation par habitant
Dépenses de consommation en pourcentage du PIB
Ces variables améliorent la compréhension du potentiel de consommation et des tendances macroéconomiques affectant le marché..
Paysage concurrentiel: Analyse des parts de marché
The report provides an overview of market share among leading firms in the RTD tea sector in Denmark, reflecting a mix of established brands and emerging competitors. Companies profiled include: Asteriscos & Reticencias, S.A., Danone S.A., Flower of Life Ltd., Fritz Schur Consumer Products A/S, Laesk ApS, Nestlé S.A., The Coca-Cola Company, The Eckes-Granini Group GmbH, Automate Unilever, etc..
This report delivers comprehensive market share data for key players in the total RTD tea market, complemented by segment-specific analysis for RTD tea, RTD sparkling tea, still RTD tea, regular RTD tea and reduced-sugar RTD tea categories.
Analyse des parts de marché couverte dans le rapport:
Denmark RTD tea market share
Denmark RTD sparkling tea market share
Denmark still RTD tea market share
Denmark regular RTD tea market share
Denmark reduced-sugar RTD tea market share
Pourquoi choisir ce rapport?
Designed as a concise yet in-depth data snapshot, this publication is tailored for professionals seeking accurate, timely, and actionable quantitative insights. Whether you’re a market entrant, investor, or established player, the report is built to support robust business decisions with confidence.
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Les livrables incluent
Rapport PDF structuré de manière professionnelle
Livre de données EXCEL complet avec chiffres année par année et segmentation multidimensionnelle de 2020 à 2030
Table des matières
TABLE DES MATIÈRES
Segmentation du marché
Aperçu du marché
Marché du thé prêt-à-boire au Danemark – Analyse des types de produits
Marché du thé prêt-à-boire au Danemark – Analyse des types
Marché du thé prêt-à-boire au Danemark – Flavor Analysis
Marché du thé prêt-à-boire au Danemark – Analyse des canaux de distribution
Analyse des actions de l’entreprise
Asteriscos & Reticencias, S.A.
Danone S.A.
Flower of Life Ltd.
Fritz Schur Consumer Products A/S
Laesk ApS
Nestlé S.A..
The Coca-Cola Company
The Eckes-Granini Group GmbH
Automate Unilever
Données et prévisions macroéconomiques
Méthodologie de recherche
Clause de non-responsabilité
FIGURES ET TABLEAUX
Table Denmark RTD Tea Market 2020-2030
Chart Denmark RTD Tea Market, Croissance nette, 2020-2030
Chart Denmark RTD Tea Market, Taux de croissance, 2020-2030
Table Denmark RTD Tea Market by Product Type, 2020-2030
Chart Denmark RTD Tea Market by Product Type, TCAC historique et prévisionnel, 2020-2030
Chart Denmark RTD Tea Market by Product Type, 2020-2030
Table Denmark RTD Tea Market by Type, 2020-2030
Chart Denmark RTD Tea Market by Type, TCAC historique et prévisionnel, 2020-2030
Chart Denmark RTD Tea Market by Type, 2020-2030
Table Denmark RTD Tea Market by Flavor, 2020-2030
Chart Denmark RTD Tea Market by Flavor, TCAC historique et prévisionnel, 2020-2030
Chart Denmark RTD Tea Market by Flavor, 2020-2030
Table Denmark RTD Tea Market by Distribution Channel, 2020-2030
Chart Denmark RTD Tea Market by Distribution Channel, TCAC historique et prévisionnel, 2020-2030
Chart Denmark RTD Tea Market by Distribution Channel, 2020-2030
Table Denmark RTD Tea Market Share (%), par les entreprises, 2020-2025
Chart Denmark RTD Tea Market, par les entreprises, 2025
Table Denmark RTD Tea Market Share (%), par marques, 2020-2025
Chart Denmark RTD Tea Market, par marques, 2025
Table Denmark – Population (Des millions) et prévisions
Table Denmark – Indice des prix à la consommation (IPC) et prévisions
Table Denmark – Produit intérieur brut et prévisions
Table Denmark RTD Tea Market: Dépenses en proportion du PIB (%)
Table Denmark RTD Tea Market: Consommation par habitant (Population)