Egypt Beauty and Personal Care Products Market 2025

在 2024, Egypt’s beauty and personal care market navigated a landscape defined by macroeconomic turbulence and constrained access to imported goods, laying the groundwork for a structural realignment in both supply and consumer behavior. Despite these headwinds, the market maintained forward momentum, posting moderate growth on the back of shifting consumer priorities and strategic adaptation by domestic players. The industry, valued at USD 1,641.2 百万英寸 2024, is now on track to nearly double in size by the end of the decade, buoyed by demographic tailwinds and an increasingly localized value chain.

Consumer behavior in Egypt underwent a pronounced shift over the past year, as inflationary pressure and persistent foreign exchange shortages sharply curtailed disposable income. 作为回应, purchasing decisions became increasingly price-sensitive, with consumers across income segments trading down to more affordable alternatives. Categories such as skincare, hair care, and personal hygiene were particularly impacted, as buyers prioritized essentials and leaned toward locally produced, value-oriented offerings. International brands—once dominant in the premium space—saw their visibility decline due to ongoing regulatory restrictions and foreign currency limitations that hampered their ability to import and price competitively.

This vacuum in the premium and mid-tier segments created fertile ground for local manufacturers to expand their footprint. Domestic brands, benefiting from greater flexibility in sourcing and pricing, capitalized on the disrupted competitive landscape to broaden their portfolios and elevate product standards. 在 2024, many Egyptian producers began enhancing packaging aesthetics and upgrading formulations to resonate with aspirational consumers previously loyal to global labels. These improvements were not merely cosmetic; they were part of a larger recalibration aimed at winning over a consumer base increasingly defined by its pragmatism and heightened expectations.

The broader market environment proved supportive of this domestic resurgence. Egypt’s large and youthful population, combined with rising digital literacy and deeper e-commerce penetration, created new pathways for growth. Online channels gained prominence as consumers sought convenience, better pricing, and access to a wider range of products, particularly in underserved regions. Interest surged in skincare and personal hygiene, while niche segments such as natural and halal-certified cosmetics experienced rising demand, reflecting broader trends in health consciousness and religious alignment.

This report provides a comprehensive analysis of the Egypt beauty and personal care products market, 结合历史数据 2020 到 2024 通过前瞻性预测 2030. 它检查市场规模, 增长率, 和关键趋势, 提供有关行业发展的详细观点. 该分析是在临界维度上构造的, 包括产品类型, 价格范围, 消费者群体, 钥匙包材料和配电渠道, 使利益相关者能够确定机会并做出明智的战略决策.

市场细分

The segmentation of the Egypt beauty and personal care products market is outlined below:
产品类型: 沐浴产品, 彩色化妆品, 除臭剂, 拆卸产品, 香水和香水, 护发产品, 男士修饰产品, 口腔护理, 皮肤护理产品, 防晒产品
价格范围: 高级产品, 大众产品
消费者群体: 婴儿/孩子, 成人
钥匙包材料: 柔性包装, 玻璃, 金属, 纸 & 木板, 刚性塑料
分销渠道: 美容和个人护理店, 直接销售, 电子商务, 前院, 一般商品商店, 发沙龙, 大型超市, 药房, 小型杂货店, 超市, 其他的

The beauty and personal care products market in Egypt is segmented based on product type, 价格范围, 消费者群体, 钥匙包材料和配电渠道. 按产品类型划分市场的分类包括沐浴产品, 彩色化妆品, 除臭剂, 拆卸产品, 香水和香水, 护发产品, 男士修饰产品, 口腔护理, 皮肤护理产品, 和防晒产品. 价格范围细分包括高级产品, 和大众产品. 消费者组覆盖婴儿/孩子, 和成人. 钥匙包材料细分覆盖柔性包装, 玻璃, 金属, 纸 & 木板, 和刚性塑料. 分销渠道细分包括美容和个人护理商店, 直接销售, 电子商务, 前院, 一般商品商店, 发沙龙, 大型超市, 药房, 小型杂货店, 超市, 还有其他.

竞争格局

The beauty and personal care products market is largely dominated by key players such as ARMA Group, 虔诚的团体 (EVA化妆品), Beiersdorf AG, 香奈儿S.A., 高露洁 - 帕尔莫利维公司, Cosnova GmbH, 科蒂公司, 达布尔印度有限公司, El-Chabrawichi Co.博士, Easy Beauty, EVYAP SABUN YAG甘油San Ve Tic A.S., Flormar Co., Haleon plc, Henkel Ag & 公司. KGAA, IFFCO组, Kamena Products Corporation, Kenvue Inc., Kiko S.P.A., LORD PRECISION INDUSTRIES S.A.E., 欧莱雅S.A., Luna Perfumes & Cosmetics (PAC) S.A.E., lvmh必须轩尼诗·路易·维顿（Hennessy Louis Vuitton SA） (LVMH), Marico Limited, Middle East Chemicals MEC, Misr Cosmetics Co SAE, 自然 & 公司, Nefertari Inc., 海军集团, Oriflame Cosmetics S.A., PUIG SL, 金字塔化妆品SAE, Reckitt Benckiser Group plc (RB), 露华浓公司, Body Shop International Ltd., 宝洁 & 赌博公司 (p&g) 和联合利华PLC.

该报告对美容和个人护理产品市场中的主要实体进行了广泛的分析, 专注于他们的表现 2020 到 2024. 调查结果展示了市场份额的变化, 认识长期的领导者和新挑战者.

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Obtain precise statistical data and forecasts for the Egypt beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Egypt beauty and personal care products market: 产品类型, 价格范围, 消费者群体, 钥匙包材料和配电渠道.
制定特定区域的策略并根据本地数据分析设定战略优先级.
Gain deep insights into the dynamics of the Egypt beauty and personal care products market.
通过针对增长领域和新兴趋势来确定高潜力的投资机会.
Anticipate the future trajectory of the Egypt beauty and personal care products market with informed projections.
评估竞争格局，以确定利用市场机会的理想时机.
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目录

目录
关键发现
市场细分
市场概述
Egypt Beauty and Personal Care Products Market – 产品类型分析
Egypt Beauty and Personal Care Products Market – 价格范围分析
Egypt Beauty and Personal Care Products Market – 消费者群体分析
Egypt Beauty and Personal Care Products Market – 钥匙包材料分析
Egypt Beauty and Personal Care Products Market – 分配渠道分析
公司股票分析
ARMA Group
虔诚的团体 (EVA化妆品)
Beiersdorf AG
香奈儿S.A.
高露洁 - 帕尔莫利维公司
Cosnova GmbH
科蒂公司.
达布尔印度有限公司
El-Chabrawichi博士公司.
…
宏观经济数据和预测
研究方法
免责声明

数字和桌子
Table Egypt Beauty and Personal Care Products Market 2020-2030
Chart Egypt Beauty and Personal Care Products Market, 净增长, 2020-2030
Chart Egypt Beauty and Personal Care Products Market, 增长率, 2020-2030
Table Egypt Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Product Type, CAGR历史和预测, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Egypt Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Price Range, CAGR历史和预测, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Egypt Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Consumer Group, CAGR历史和预测, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Egypt Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Key Pack Material, CAGR历史和预测, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Table Egypt Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Distribution Channel, CAGR历史和预测, 2020-2030
Chart Egypt Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Egypt Beauty and Personal Care Products Market Share (%), 由公司, 2020-2024
Chart Egypt Beauty and Personal Care Products Market, 由公司, 2024
Table Egypt Beauty and Personal Care Products Market Share (%), 由品牌, 2020-2024
Chart Egypt Beauty and Personal Care Products Market, 由品牌, 2024
表埃及 – 人口 (百万) 和预测
表埃及 – 消费者价格指数 (CPI) 和预测
表埃及 – 国内生产总值和预测
Table Egypt Beauty and Personal Care Products Market: 花费一定比例的GDP (%)
Table Egypt Beauty and Personal Care Products Market: 人均消费 (人口)

提到的公司

ARMA Group
虔诚的团体 (EVA化妆品)
Beiersdorf AG
香奈儿S.A.
高露洁 - 帕尔莫利维公司
Cosnova GmbH
科蒂公司.
达布尔印度有限公司
El-Chabrawichi博士公司.
Easy Beauty
EVYAP SABUN YAG甘油San Ve TIC A.S.
Flormar Co.
Haleon plc
Henkel Ag & 公司. KGAA
IFFCO组
Kamena Products Corporation
Kenvue Inc.
Kiko S.P.A.
LORD PRECISION INDUSTRIES S.A.E.
L'Oreal S.A.
Luna Perfumes & Cosmetics (PAC) S.A.E.
lvmh必须轩尼诗·路易·维顿（Hennessy Louis Vuitton SA） (LVMH)
Marico Limited
Middle East Chemicals MEC
Misr Cosmetics Co SAE
自然 & 公司
Nefertari, Inc.
海军集团
Oriflame Cosmetics S.A.
PUIG SL
金字塔化妆品SAE
Reckitt Benckiser Group plc (RB)
露华浓, Inc.
Body Shop International Ltd.
宝洁 & 赌博公司 (p&g)
联合利华PLC