Angola’s alcoholic beverages market is poised to maintain strong growth momentum through the end of the decade, with total value projected to rise from USD 3.3 tỷ trong 2025 đến USD 4.3 tỷ bởi 2030. This trajectory reflects a robust compound annual growth rate of 5.68%, driven by a confluence of shifting consumer preferences, expanding middle-class purchasing power, and supportive industrial policies.
A pronounced shift toward health and wellness is beginning to influence product development strategies across the category. Manufacturers are stepping up investment in innovation, particularly in areas such as low-sugar formulations, locally sourced ingredients, and personalized packaging. Ready-to-drink (RTD) alcoholic beverages, offering convenience without compromising flavor or nutritional balance, are emerging as a focal point for product diversification. These formats are increasingly well-suited to the fast-paced lifestyles of Angola’s urban consumers, and their potential to drive incremental value growth is being actively explored by both local and international players.
Concurrently, premiumization is becoming more visible across the retail landscape. While value-priced brands still command a sizable share of volume sales, especially outside major cities, a growing cohort of middle-income consumers is displaying a willingness to trade up for higher-quality offerings. Premium labels—once limited in availability—are now occupying more shelf space, reflecting rising aspirations among consumers seeking a more refined or experiential approach to alcohol consumption. This trend is particularly evident in Luanda and other urban centers, where disposable incomes are beginning to recover following years of macroeconomic volatility.
Adding further momentum to domestic players is the Angolan government’s ongoing emphasis on local manufacturing. Initiatives such as the “Made in Angola” campaign have gained resonance among consumers and producers alike, promoting both national pride and import substitution. By aligning with these initiatives, local manufacturers are not only able to enhance brand equity but also tap into cost advantages and regulatory support, strengthening their competitive position in a market traditionally dominated by imports.
Taken together, Angola’s alcoholic beverages market is undergoing a structural transformation. As the sector shifts from volume-driven expansion to value-oriented growth, companies that combine innovation with localization and premiumization strategies will be best positioned to capture emerging opportunities. With a youthful population and increasing urbanization acting as long-term demand drivers, the industry’s outlook remains broadly optimistic.
Providing a strategic perspective on the Angola alcoholic beverages market, báo cáo này phân tích các xu hướng lịch sử từ 2020 ĐẾN 2024 và dự báo diễn biến thị trường thông qua 2030. Nó đi sâu vào quy mô thị trường, tốc độ tăng trưởng, và thông tin chuyên sâu ở cấp độ phân khúc, khám phá các lực lượng định hình tương lai của ngành. By examining product type and distribution channel, báo cáo cung cấp một khuôn khổ vững chắc để hiểu được động lực của thị trường và xác định lộ trình phát triển.
Report Highlights
This report provides a detailed assessment of the Angola alcoholic beverages market, including historical data and forward-looking projections through 2030. It breaks down the industry by product type and distribution channel, with compound annual growth rates (CAGRs) for both past performance and forecast periods. By analyzing growth trajectories, the study pinpoints high-opportunity segments to inform strategic investments.
Also included in the report is an analysis of the market’s underlying trends and drivers. Informed by executive-level interviews and verified macro-level data, this section explores the fundamental shifts influencing demand and competition. It outlines how changes in innovation cycles, and consumer expectations have affected recent developments, while pointing to segments with the greatest forward momentum and associated risks.
The report also delivers a comprehensive evaluation of market share changes and core brand performance among leading players from 2020 ĐẾN 2024. It reveals competitive dynamics and trends in market concentration, providing granular market share comparisons and trend analyses. This equips users to better understand competitive advantages and challenges, thereby informing differentiated market strategies and investment decisions with robust empirical evidence.
Phân khúc thị trường
The Angola alcoholic beverages market is classified into the following segments:
Loại sản phẩm – e.g., beer, cider and perry, RTDs (spirit-based RTDs, wine-based RTDs), spirits (brandy, liqueurs, rum, tequila and mezcal, whiskey, white spirits, người khác), wine (sparkling wine, still wine)
Kênh phân phối – e.g., bars and HoReCa, cửa hàng tiện lợi, food and drinks stores, hypermarkets, cửa hàng tạp hóa nhỏ, supermarkets, người khác
Macroeconomic & Demographic Indicators
In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (CPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.
Bối cảnh cạnh tranh: Market Share Analysis
Market share analysis is included for the alcoholic beverages industry in Angola, shedding light on the relative scale and market presence of major firms. Leading companies include:
Castel Group
Companhia Uniao de Cervejas de Angola S.A.
Diageo plc
Heineken N.V.
Refriango Lda
The Super Bock Group, SGPS, SA
This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.
Why Choose This Report?
Access accurate and up-to-date market size data for the Angola alcoholic beverages sector.
Obtain granular insights across key segments, bao gồm loại sản phẩm và kênh phân phối.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
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Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 ĐẾN 2030
Mục lục
MỤC LỤC
Những phát hiện chính
Phân khúc thị trường
Tổng quan thị trường
Angola Alcoholic Beverages Market – Phân tích loại sản phẩm
Angola Alcoholic Beverages Market – Phân tích kênh phân phối
Phân tích cổ phiếu công ty
Castel Group
Companhia Uniao de Cervejas de Angola S.A.
Diageo plc
Heineken N.V.
Refriango Lda
The Super Bock Group, SGPS, SA
Dữ liệu và dự báo kinh tế vĩ mô
Phương pháp nghiên cứu
Tuyên bố miễn trừ trách nhiệm
HÌNH VÀ BẢNG
Table Angola Alcoholic Beverages Market 2020-2030
Chart Angola Alcoholic Beverages Market, Tăng trưởng ròng, 2020-2030
Chart Angola Alcoholic Beverages Market, Tốc độ tăng trưởng, 2020-2030
Table Angola Alcoholic Beverages Market by Product Type, 2020-2030
Chart Angola Alcoholic Beverages Market by Product Type, Lịch sử và dự báo CAGR, 2020-2030
Chart Angola Alcoholic Beverages Market by Product Type, 2020-2030
Table Angola Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Angola Alcoholic Beverages Market by Distribution Channel, Lịch sử và dự báo CAGR, 2020-2030
Chart Angola Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Angola Alcoholic Beverages Market Share (%), bởi Công ty, 2020-2024
Chart Angola Alcoholic Beverages Market, bởi Công ty, 2024
Table Angola Alcoholic Beverages Market Share (%), theo thương hiệu, 2020-2024
Chart Angola Alcoholic Beverages Market, theo thương hiệu, 2024
Table Angola – Dân số (Hàng triệu) và dự báo
Table Angola – Chỉ Số Giá Tiêu Dùng (CPI) và dự báo
Table Angola – Tổng sản phẩm quốc nội và dự báo
Table Angola Alcoholic Beverages Market: Chi tiêu theo tỷ lệ GDP (%)
Table Angola Alcoholic Beverages Market: Mức tiêu thụ bình quân đầu người (Dân số)