Nigeria Hair Care Products Market 2024

According to the latest data, the market size of the hair care products industry in Nigeria is expected to rise by USD 356.2 million with a CAGR of 15.5% by the end of 2029. One of the primary driving factors is the increasing awareness and importance of personal grooming and hygiene among Nigeria consumers. As the population becomes more conscious of their appearance and well-being, there is a growing demand for a wide range of hair care products, from basic shampoos and conditioners to specialized treatments for issues such as dandruff, hair fall, and scalp health. This trend is particularly noticeable among the younger demographic and urban residents, who are more exposed to global beauty trends and standards.

Another significant driver is the rising disposable incomes and improving economic conditions in Nigeria. As more consumers have greater spending power, there is an increased willingness to invest in higher-quality and premium hair care products. This economic uplift allows for a shift from basic, mass-market products to more specialized solutions that cater to specific hair care needs, such as anti-hair fall treatments and hair nourishment products. The expanding middle class plays a crucial role in this shift, driving demand for products that offer enhanced benefits and superior quality.

The report offers a comprehensive evaluation of the Nigeria hair care products market, Tarihsel pazar büyüklüğü hakkında önemli veriler sunmak, büyüme kalıpları, ve gelecekteki projeksiyonlar. Piyasa segmentlerinin ve alt segmentlerin kapsamlı bir şekilde dökülmesini sağlar, with a focus on key variables such as product, pricing, packaging material, ve dağıtım kanalı. This comprehensive evaluation aids in identifying the growth potential within the hair care products industry.

Pazar segmentasyonu

The hair care products market in Nigeria is classified into the following segments:
Ürün: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, diğerleri
Fiyatlandırma: yığın, prim
Packaging material: esnek ambalaj, bardak, metal, sert plastik, diğerleri
Dağıtım kanalı: marketler, süpermarketler ve hipermarketler, Küçük marketler, Sağlık ve güzellik mağazaları, doğrudan satış, e-ticaret, hair salons, diğerleri

The Nigeria hair care products market is segmented on the basis of product, pricing, packaging material, ve dağıtım kanalı. Based on product, the hair care products market in Nigeria is categorized into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, ve diğerleri. On the basis of pricing, the hair care products market in Nigeria has been segmented into mass, and premium. By packaging material, the hair care products market in Nigeria has been segmented into flexible packaging, bardak, metal, sert plastik, ve diğerleri. Based upon distribution channel, the hair care products market in Nigeria is also categorized into convenience stores, süpermarketler ve hipermarketler, Küçük marketler, Sağlık ve güzellik mağazaları, doğrudan satış, e-ticaret, hair salons, ve diğerleri.

Rekabetçi manzara

The Nigeria hair care products market is highly competitive. The prominent players operating in the Nigeria hair care products market include Franemm Industries Limited, N.N. FEMS Industries Ltd., L’Oreal S.A., SoulMate Industries Limited, Godrej Group, Dabur India Limited, Edysmart Nigeria Limited, Revlon Inc., Zenon Laboratories and Chemical Industries Limited, Procter & Kumar şirketi (P&G), Colgate-Palmolive Company, Unilever plc, Dr Miracle’s Inc., El-Hazy Glittas Limited, Yduona Cosmetics Company, Dubas’n’Ches Commodity Company Limited, Luster Products Inc., McBride Plc, Hoyu Co. Ltd., Oriflame Cosmetics S.A., Kenvue Inc., Henkel AG & Ortak. KGAA, House Of Cheatham Inc., Recare Limited (Natures Gentle Touch), PZ Cussons Plc.

The report presents a detailed analysis of the Nigeria hair care products market, focusing on the performance of major companies between 2019 and 2023. The data offers valuable insights into market share fluctuations, identifying established leaders and the ascent of new entrants. Such information provides companies with the tools needed to enhance their strategic positioning and remain competitive, even as market conditions evolve.

Neden bu raporu satın al?

Obtain precise statistical data and forecasts for the Nigeria hair care products market.
Bölgeye özgü stratejiler geliştirin ve yerelleştirilmiş veri analizine dayalı stratejik öncelikler belirleyin.
Gain deep insights into the dynamics of the Nigeria hair care products market.
Büyüme sektörlerini ve ortaya çıkan eğilimleri hedefleyerek yüksek potansiyel yatırım fırsatlarını belirleyin.
Anticipate the future trajectory of the Nigeria hair care products market with informed projections.
Piyasa fırsatlarından yararlanmak için ideal zamanlamayı belirlemek için rekabetçi manzarayı değerlendirin.

İçindekiler

İÇİNDEKİLER
Temel bulgular
Rapor Kapsamı
Araştırma Metodolojisi
Market overviewNigeria hair care products market – ürün analizi
Nigeria hair care products market – pricing analysis
Nigeria hair care products market – packaging material analysis
Nigeria hair care products market – dağıtım kanalı analizi
Kilit oyuncular ve pazar payı
– Franemm Industries Limited
– N.N. FEMS Industries Ltd.
– L’Oreal S.A.
– SoulMate Industries Limited
– Godrej Group
…
Makroekonomik veriler ve tahmin
Feragatname

Figürler ve Tablolar
Table Nigeria hair care products market 2019-2029
Chart Nigeria hair care products market, net büyüme, 2019-2029
Chart Nigeria hair care products market, büyüme oranları, 2019-2029
Table Nigeria hair care products market by product, 2019-2029
Chart Nigeria hair care products market by product, CAGR Tarihi ve Tahmin, 2019-2029
Chart Nigeria hair care products market by product, 2019-2029
Table Nigeria hair care products market by pricing, 2019-2029
Chart Nigeria hair care products market by pricing, CAGR Tarihi ve Tahmin, 2019-2029
Chart Nigeria hair care products market by pricing, 2019-2029
Table Nigeria hair care products market by packaging material, 2019-2029
Chart Nigeria hair care products market by packaging material, CAGR Tarihi ve Tahmin, 2019-2029
Chart Nigeria hair care products market by packaging material, 2019-2029
Table Nigeria hair care products market by distribution channel, 2019-2029
Chart Nigeria hair care products market by distribution channel, CAGR Tarihi ve Tahmin, 2019-2029
Chart Nigeria hair care products market by distribution channel, 2019-2029
Table Nigeria hair care products market share (%), Şirketler tarafından, 2019-2023
Chart Nigeria hair care products market, Şirketler tarafından, 2023
Table Nigeria hair care products market share (%), Markalar tarafından, 2019-2023
Chart Nigeria hair care products market, Markalar tarafından, 2023
Table Nigeria – nüfus (milyonlarca) ve tahmin
Table Nigeria – Tüketici Fiyat Endeksi (TÜFE) ve tahmin
Table Nigeria – gayri safi yurtiçi hasıla ve tahmin
Table Nigeria hair care products market: GSYİH oranının bir kısmı olarak harcayın (%)
Table Nigeria hair care products market: kişi başına tüketim (nüfus)