Portugal Toys and Games Market 2025

The Portugal toys and games market is projected to show slight growth, anticipated to rise from USD 1,000.5 million in 2024 to USD 1,280.6 million by 2030, reflecting a CAGR of 4.2% during the period from 2025 to 2030. Portugal’s toys and games market is driven by growing interest in licensed toys and educational products, while traditional toys maintain a strong presence. The video games sector is expanding, particularly mobile gaming, as internet infrastructure improves and more consumers adopt smartphones.

This report delivers a deep dive into the Portugal toys and games market, combining historical performance data from 2020 to 2024 with forward-looking projections through 2030. It uncovers critical insights into market size, growth rates, and key trends, providing a clear view of the industry’s evolution. By breaking down the market across product and distribution channel, the report identifies actionable opportunities for stakeholders to drive growth and outperform competitors.

Market Segmentation

The segmentation of the Portugal toys and games market is outlined below:
Product: traditional toys and games (licensed, non-licensed), video games and consoles
Distribution channel: supermarkets and hypermarkets, electronics stores, toy stores, e-commerce, others

The Portugal market for toys and games is divided based on product and distribution channel. By product, it includes traditional toys and games (licensed, non-licensed), and video games and consoles. Distribution channel categories include supermarkets and hypermarkets, electronics stores, toy stores, e-commerce, and others.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Portugal toys and games market.
Gain in-depth analysis and forecasts for the key segments of the Portugal toys and games market: product and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Portugal toys and games market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Portugal toys and games market with informed projections.
A single unlimited user license within the same organization, with no additional charges for extra users.

Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Portugal Toys and Games Market – Product Analysis
Portugal Toys and Games Market – Distribution Channel Analysis
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Portugal Toys and Games Market 2020-2030
Chart Portugal Toys and Games Market, Net Growth, 2020-2030
Chart Portugal Toys and Games Market, Growth Rates, 2020-2030
Table Portugal Toys and Games Market by Product, 2020-2030
Chart Portugal Toys and Games Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Portugal Toys and Games Market by Product, 2020-2030
Table Portugal Toys and Games Market by Distribution Channel, 2020-2030
Chart Portugal Toys and Games Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Portugal Toys and Games Market by Distribution Channel, 2020-2030
Table Portugal – Population (Millions) and Forecast
Table Portugal – Consumer Price Index (CPI) and Forecast
Table Portugal – Gross Domestic Product and Forecast
Table Portugal Toys and Games Market: Spend as a Proportion of GDP (%)
Table Portugal Toys and Games Market: Consumption per Capita (Population)