According to the latest estimates, the toys and games market in Nigeria is set to achieve an incremental growth of USD 338.8 million, accelerating at a CAGR of almost 17.9% during the forecast period 2024-2029. Nigeria’s toys and games market is driven by a growing youth population and strong demand for non-licensed traditional toys. The video games market, particularly mobile gaming, is seeing rapid growth due to increasing smartphone penetration and better internet access.
The report offers a comprehensive evaluation of the Nigeria toys and games market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product, and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the toys and games industry.
Market Segmentation
The toys and games market in Nigeria is classified into the following segments:
Product: traditional toys and games (licensed, non-licensed), video games and consoles
Distribution channel: supermarkets and hypermarkets, electronics stores, toy stores, e-commerce, others
The Nigeria toys and games market is segmented on the basis of product, and distribution channel. Based on product, the toys and games market in Nigeria is categorized into traditional toys and games (licensed, non-licensed), and video games and consoles. On the basis of distribution channel, the toys and games market in Nigeria has been segmented into supermarkets and hypermarkets, electronics stores, toy stores, e-commerce, and others.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Nigeria toys and games market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Nigeria toys and games market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Nigeria toys and games market with informed projections.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewNigeria toys and games market – product analysis
Nigeria toys and games market – distribution channel analysis
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Nigeria toys and games market 2019-2029
Chart Nigeria toys and games market, net growth, 2019-2029
Chart Nigeria toys and games market, growth rates, 2019-2029
Table Nigeria toys and games market by product, 2019-2029
Chart Nigeria toys and games market by product, CAGR historic and forecast, 2019-2029
Chart Nigeria toys and games market by product, 2019-2029
Table Nigeria toys and games market by distribution channel, 2019-2029
Chart Nigeria toys and games market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Nigeria toys and games market by distribution channel, 2019-2029
Table Nigeria – population (millions) and forecast
Table Nigeria – consumer price index (CPI) and forecast
Table Nigeria – gross domestic product and forecast
Table Nigeria toys and games market: spend as a proportion of GDP (%)
Table Nigeria toys and games market: consumption per capita (population)