Brazil Toys and Games Market 2025$350.0
The Brazil toys and games market is on track for a substantial increase of USD 5.3 billion, indicating a CAGR of roughly 8.3% during the forecast period from 2025 to 2030. Brazil’s toys and games market is expanding due to increasing consumer spending on licensed toys, particularly those tied to entertainment franchises. The video games sector is also booming, with mobile and console gaming becoming highly popular, supported by improved internet connectivity.
The report provides a comprehensive analysis of the Brazil toys and games market, offering detailed data on historical market size and growth rates over the past six years, alongside forecasts extending to 2030. It presents an in-depth examination of market categories and subcategories, with a particular focus on key trends shaping the industry across product and distribution channel.
Market Segmentation
The following outlines the segmentation of the Brazil toys and games market:
Product: traditional toys and games (licensed, non-licensed), video games and consoles
Distribution channel: supermarkets and hypermarkets, grocery stores, electronics stores, toy stores, e-commerce, others
The segmentation of the Brazil toys and games market product and distribution channel. By product, the market is categorized into traditional toys and games (licensed, non-licensed), and video games and consoles. Distribution channel segments encompass supermarkets and hypermarkets, grocery stores, electronics stores, toy stores, e-commerce, and others.
Competitive Landscape
The toys and games market is largely dominated by key players such as Wild Life Inc., Ubisoft Entertainment SA, Tencent Holdings Ltd., Take-Two Interactive Software Inc., Sony Corporation, Nintendo Co. Ltd., Microsoft Corp., MGA Entertainment Inc., Mattel Inc., Manufatura de Brinquedos Estrela S.A., LEGO Group, Krafton Inc., Hasbro Inc., Grow Jogos e Brinquedos S.A., Garena Interactive Holding Ltd., Epic Games Inc., Electronic Arts Inc., Candide Industria E Comercio Ltda. and Brinquedos Bandeirante S.A.
This report delivers an in-depth examination of leading companies in the toys and games sector, analyzing their performance from 2020 to 2024. The results indicate changes in market share, emphasizing both established leaders and new entrants.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Brazil toys and games market.
Gain in-depth analysis and forecasts for the key segments of the Brazil toys and games market: product and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Brazil toys and games market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Brazil toys and games market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Brazil Toys and Games Market – Product Analysis
Brazil Toys and Games Market – Distribution Channel Analysis
Company Shares Analysis
Wild Life Inc.
Ubisoft Entertainment SA
Tencent Holdings Ltd.
Take-Two Interactive Software, Inc.
Sony Corporation
Nintendo Co., Ltd.
Microsoft Corp.
MGA Entertainment, Inc.
Mattel, Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Brazil Toys and Games Market 2020-2030
Chart Brazil Toys and Games Market, Net Growth, 2020-2030
Chart Brazil Toys and Games Market, Growth Rates, 2020-2030
Table Brazil Toys and Games Market by Product, 2020-2030
Chart Brazil Toys and Games Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Brazil Toys and Games Market by Product, 2020-2030
Table Brazil Toys and Games Market by Distribution Channel, 2020-2030
Chart Brazil Toys and Games Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Brazil Toys and Games Market by Distribution Channel, 2020-2030
Table Brazil Toys and Games Market Share (%), by Companies, 2020-2024
Chart Brazil Toys and Games Market, by Companies, 2024
Table Brazil Toys and Games Market Share (%), by Brands, 2020-2024
Chart Brazil Toys and Games Market, by Brands, 2024
Table Brazil – Population (Millions) and Forecast
Table Brazil – Consumer Price Index (CPI) and Forecast
Table Brazil – Gross Domestic Product and Forecast
Table Brazil Toys and Games Market: Spend as a Proportion of GDP (%)
Table Brazil Toys and Games Market: Consumption per Capita (Population)
Companies Mentioned
Wild Life Inc.
Ubisoft Entertainment SA
Tencent Holdings Ltd.
Take-Two Interactive Software, Inc.
Sony Corporation
Nintendo Co., Ltd.
Microsoft Corp.
MGA Entertainment, Inc.
Mattel, Inc.
Manufatura de Brinquedos Estrela S.A.
LEGO Group
Krafton, Inc.
Hasbro, Inc.
Grow Jogos e Brinquedos S.A.
Garena Interactive Holding Ltd.
Epic Games, Inc.
Electronic Arts, Inc.
Candide Industria E Comercio Ltda.
Brinquedos Bandeirante S.A.
$350.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
Frequently Asked Questions
How long does the delivery take?
Items purchased for online delivery are normally delivered with in 8 business hours.
Is there a discount for multiple purchases?
Discounts are available when purchasing 2+ reports. For more information, get in touch and we can explain these with you directly.
Do you offer a discount for nonprofits?
We offer students/faculty members a special education discount of up to 30%. Get in touch through our contact form to get started.
What forms of payment do you accept?
StrategyHelix offers a secure credit card payment process. For online orders we accept any major credit card and Paypal. StrategyHelix does not have access to your credit card information, and our site security is verified by Cybersource.