The toys and games market in Australia is projected to rise by USD 3.8 billion by 2029, according to the latest market study results. It is anticipated to expand at a CAGR of 8.2 percent during the forecast period. Australia’s toys and games market is dominated by demand for high-quality, licensed toys and educational products. The video games sector is also strong, with console gaming and mobile gaming gaining traction due to the country’s advanced tech infrastructure and a tech-savvy population.
The report provides a comprehensive analysis of the Australia toys and games industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as product, and distribution channel. The insights gained from this evaluation help reveal the growth potential within the toys and games sector.
Market Segmentation
The segmentation of the toys and games market in Australia is outlined below:
Product: traditional toys and games (licensed, non-licensed), video games and consoles
Distribution channel: supermarkets and hypermarkets, electronics stores, toy stores, e-commerce, others
The Australia toys and games market is segmented on the basis of product, and distribution channel. On the basis of product, the toys and games market in Australia has been segmented into traditional toys and games (licensed, non-licensed), and video games and consoles. By distribution channel, the toys and games market in Australia has been segmented into supermarkets and hypermarkets, electronics stores, toy stores, e-commerce, and others.
Competitive Landscape
The Australia toys and games market is highly competitive. The report also includes the profiles of leading companies such as VTech Holdings Limited, Ubisoft Entertainment SA, Tencent Holdings Ltd., Take-Two Interactive Software Inc., Sony Corporation, Roblox Corporation, Playrix Entertainment LLC, Nintendo Co. Ltd., Niantic Inc., Microsoft Corp., Mattel Inc., LEGO Group, Hasbro Inc., Epic Games Inc., Electronic Arts Inc.
The report offers a comprehensive review of the Australia toys and games market, focusing on key players’ performance over the 2019-2023 period. The information highlights shifts in market share, identifying both established market leaders and emerging players. By utilizing this data, businesses can enhance their competitive positioning, refining their strategies to better navigate a competitive and evolving market landscape.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Australia toys and games market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Australia toys and games market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Australia toys and games market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewAustralia toys and games market – product analysis
Australia toys and games market – distribution channel analysis
Key players and market share
– VTech Holdings Limited
– Ubisoft Entertainment SA
– Tencent Holdings Ltd.
– Take-Two Interactive Software, Inc.
– Sony Corporation
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Australia toys and games market 2019-2029
Chart Australia toys and games market, net growth, 2019-2029
Chart Australia toys and games market, growth rates, 2019-2029
Table Australia toys and games market by product, 2019-2029
Chart Australia toys and games market by product, CAGR historic and forecast, 2019-2029
Chart Australia toys and games market by product, 2019-2029
Table Australia toys and games market by distribution channel, 2019-2029
Chart Australia toys and games market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Australia toys and games market by distribution channel, 2019-2029
Table Australia toys and games market share (%), by companies, 2019-2023
Chart Australia toys and games market, by companies, 2023
Table Australia toys and games market share (%), by brands, 2019-2023
Chart Australia toys and games market, by brands, 2023
Table Australia – population (millions) and forecast
Table Australia – consumer price index (CPI) and forecast
Table Australia – gross domestic product and forecast
Table Australia toys and games market: spend as a proportion of GDP (%)
Table Australia toys and games market: consumption per capita (population)