
Forecasted to grow at a moderate pace, the Thailand toothpaste market size is expected to reach USD 935.6 million by 2030, up from USD 663.3 million in 2024, resulting in a CAGR of 5.9%. The Thailand toothpaste market is gaining momentum, driven primarily by increasing consumer awareness of oral hygiene, supported by government-led health initiatives and educational programs. As disposable incomes rise, particularly in urban areas, there is a growing demand for branded toothpaste products that offer specialized benefits such as whitening and cavity protection. The market is also influenced by the expansion of modern retail channels, including supermarkets and e-commerce platforms, which are making a broader range of toothpaste options accessible to a wider audience. Additionally, the influence of regional trends, such as the preference for herbal and natural ingredients, is starting to shape consumer preferences in Thailand, contributing to the market’s evolving landscape.
Focused on delivering actionable insights, this report explores the Thailand toothpaste market, analyzing historical performance from 2020 to 2024 and providing forecasts up to 2030. It assesses market size, growth dynamics, and segment-specific trends, highlighting the factors driving change in the industry. By breaking down the market into product, ingredient type and distribution channel, the report equips decision-makers with a clear understanding of the competitive landscape and growth potential.
Market Segmentation
The following outlines the segmentation of the Thailand toothpaste market:
Product: basic toothpaste, total care toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, gum health toothpaste, enamel strengthening toothpaste, others
Ingredient type: abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, others
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, others
The Thailand toothpaste market is segmented by product, ingredient type and distribution channel. By product, the market is categorized into basic toothpaste, total care toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, gum health toothpaste, enamel strengthening toothpaste, and others. Ingredient type segments are divided into abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, and others. Distribution channel segments are categorized into convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, and others.
Competitive Landscape
The Thailand toothpaste market exhibits significant competition. Leading companies within the market include Unilever PLC, Twin Lotus Co. Ltd., Sunstar Inc., Siam Health Group Co. Ltd., Lion Corporation, Kuron Corporation Limited, Haleon plc, Colgate-Palmolive Company and Amway Corporation.
This report delivers an in-depth examination of leading companies in the toothpaste sector, analyzing their performance from 2020 to 2024. The results indicate changes in market share, emphasizing both established leaders and new entrants.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Thailand toothpaste market.
Gain in-depth analysis and forecasts for the key segments of the Thailand toothpaste market: product, ingredient type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Thailand toothpaste market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Thailand toothpaste market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Thailand Toothpaste Market – Product Analysis
Thailand Toothpaste Market – Ingredient Type Analysis
Thailand Toothpaste Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
Twin Lotus Co., Ltd.
Sunstar Inc.
Siam Health Group Co., Ltd.
Lion Corporation
Kuron Corporation Limited
Haleon plc
Colgate-Palmolive Company
Amway Corporation
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Thailand Toothpaste Market 2020-2030
Chart Thailand Toothpaste Market, Net Growth, 2020-2030
Chart Thailand Toothpaste Market, Growth Rates, 2020-2030
Table Thailand Toothpaste Market by Product, 2020-2030
Chart Thailand Toothpaste Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Thailand Toothpaste Market by Product, 2020-2030
Table Thailand Toothpaste Market by Ingredient Type, 2020-2030
Chart Thailand Toothpaste Market by Ingredient Type, CAGR Historic and Forecast, 2020-2030
Chart Thailand Toothpaste Market by Ingredient Type, 2020-2030
Table Thailand Toothpaste Market by Distribution Channel, 2020-2030
Chart Thailand Toothpaste Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Thailand Toothpaste Market by Distribution Channel, 2020-2030
Table Thailand Toothpaste Market Share (%), by Companies, 2020-2024
Chart Thailand Toothpaste Market, by Companies, 2024
Table Thailand Toothpaste Market Share (%), by Brands, 2020-2024
Chart Thailand Toothpaste Market, by Brands, 2024
Table Thailand – Population (Millions) and Forecast
Table Thailand – Consumer Price Index (CPI) and Forecast
Table Thailand – Gross Domestic Product and Forecast
Table Thailand Toothpaste Market: Spend as a Proportion of GDP (%)
Table Thailand Toothpaste Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
Twin Lotus Co., Ltd.
Sunstar Inc.
Siam Health Group Co., Ltd.
Lion Corporation
Kuron Corporation Limited
Haleon plc
Colgate-Palmolive Company
Amway Corporation
$425.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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