Sweden Toothpaste Market 2025

The Sweden toothpaste market is poised for gradual growth, with an expected incremental increase of USD 42.7 million, reflecting a CAGR of nearly 4.3% from 2025 to 2030. The Sweden toothpaste market is propelled by a highly health-conscious consumer base that places significant emphasis on oral hygiene, driving demand for advanced toothpaste formulations that address specific dental issues such as sensitivity, whitening, and gum health. The growing trend towards natural and eco-friendly personal care products is a major influence, with consumers increasingly favoring toothpaste that features organic ingredients and sustainable packaging. Additionally, Sweden’s sophisticated retail infrastructure, including a strong e-commerce presence, ensures broad access to a diverse range of toothpaste options, supporting continued market growth and innovation.

The report aims to deliver comprehensive data on the Sweden toothpaste market, covering annual market size and growth rates over the past six years, along with projections through 2030. It provides an in-depth analysis of market categories and subcategories, with a particular focus on evolving trends by product, ingredient type and distribution channel.

Market Segmentation

The Sweden toothpaste market is classified into the following segments:
Product: basic toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, gum health toothpaste, enamel strengthening toothpaste, others
Ingredient type: abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, others

The segmentation of the Sweden toothpaste market product, ingredient type and distribution channel. By product, it includes basic toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, gum health toothpaste, enamel strengthening toothpaste, and others. Ingredient type segments encompass abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, and others. Distribution channel segments comprise convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, and others.

Competitive Landscape

Prominent companies operating within the market comprise Unilever PLC, The Procter & Gamble Company (P&G), Sunstar Inc., Perrigo Company PLC, Orkla ASA, Katjes International GmbH & Co. KG., Haleon plc and Colgate-Palmolive Company. This analysis offers a comprehensive overview of the main players in the toothpaste market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Sweden toothpaste market.
Gain in-depth analysis and forecasts for the key segments of the Sweden toothpaste market: product, ingredient type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Sweden toothpaste market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Sweden toothpaste market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Sweden Toothpaste Market – Product Analysis
Sweden Toothpaste Market – Ingredient Type Analysis
Sweden Toothpaste Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
Sunstar Inc.
Perrigo Company PLC
Orkla ASA
Katjes International GmbH & Co. KG.
Haleon plc
Colgate-Palmolive Company
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Sweden Toothpaste Market 2020-2030
Chart Sweden Toothpaste Market, Net Growth, 2020-2030
Chart Sweden Toothpaste Market, Growth Rates, 2020-2030
Table Sweden Toothpaste Market by Product, 2020-2030
Chart Sweden Toothpaste Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Sweden Toothpaste Market by Product, 2020-2030
Table Sweden Toothpaste Market by Ingredient Type, 2020-2030
Chart Sweden Toothpaste Market by Ingredient Type, CAGR Historic and Forecast, 2020-2030
Chart Sweden Toothpaste Market by Ingredient Type, 2020-2030
Table Sweden Toothpaste Market by Distribution Channel, 2020-2030
Chart Sweden Toothpaste Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Sweden Toothpaste Market by Distribution Channel, 2020-2030
Table Sweden Toothpaste Market Share (%), by Companies, 2020-2024
Chart Sweden Toothpaste Market, by Companies, 2024
Table Sweden Toothpaste Market Share (%), by Brands, 2020-2024
Chart Sweden Toothpaste Market, by Brands, 2024
Table Sweden – Population (Millions) and Forecast
Table Sweden – Consumer Price Index (CPI) and Forecast
Table Sweden – Gross Domestic Product and Forecast
Table Sweden Toothpaste Market: Spend as a Proportion of GDP (%)
Table Sweden Toothpaste Market: Consumption per Capita (Population)

Companies Mentioned

Unilever PLC
The Procter & Gamble Company (P&G)
Sunstar Inc.
Perrigo Company PLC
Orkla ASA
Katjes International GmbH & Co. KG.
Haleon plc
Colgate-Palmolive Company