The toothpaste in Philippines market is expected to increase by USD 484.7 million, at a compound annual growth rate (CAGR) of 10.9% from 2024 to 2029, according to the latest edition of the Toothpaste Market in Philippines Report. The Philippines toothpaste market is expanding, driven by rising consumer awareness of oral hygiene, supported by government health initiatives and widespread marketing campaigns from major oral care brands. As disposable incomes increase, especially among the growing middle class, there is a heightened demand for premium toothpaste products that offer advanced benefits such as whitening, sensitivity relief, and gum care. Additionally, the market is influenced by a strong preference for products that incorporate natural ingredients, reflecting a broader consumer trend towards wellness and sustainable personal care. The ongoing modernization of retail channels, including the proliferation of supermarkets and e-commerce platforms, is further enhancing product accessibility and variety, contributing to the market’s robust growth.
This report provides a thorough assessment of the Philippines toothpaste industry, presenting key market data including historical performance, growth trends, and future outlooks. It delves into various market segments and sub-segments, with a focus on important factors like product, ingredient type, and distribution channel. Through this detailed assessment, the report helps uncover the growth potential of the toothpaste industry.
Market Segmentation
The toothpaste market in Philippines is categorized into the following segments:
Product: basic toothpaste, total care toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, enamel strengthening toothpaste, others
Ingredient type: abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, others
Distribution channel: convenience stores, supermarkets and hypermarkets, warehouse clubs, small grocery stores, health and beauty stores, e-commerce, others
The Philippines toothpaste market is segmented on the basis of product, ingredient type, and distribution channel. Based on product, the toothpaste market in Philippines is categorized into basic toothpaste, total care toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, enamel strengthening toothpaste, and others. On the basis of ingredient type, the toothpaste market in Philippines has been segmented into abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, and others. By distribution channel, the toothpaste market in Philippines has been segmented into convenience stores, supermarkets and hypermarkets, warehouse clubs, small grocery stores, health and beauty stores, e-commerce, and others.
Competitive Landscape
The Philippines toothpaste market is highly competitive. As of 2023, the major players in the Philippines toothpaste market were Zest-O Corporation, Unilever PLC, The Procter & Gamble Company (P&G), The Himalaya Drug Company, Natura & Co, Healthy innovation Distribution Inc. (HIDI), Haleon plc, Genson Distribution Inc., Colgate-Palmolive Company, ACS Manufacturing Corporation.
This report provides a comprehensive analysis of the key players in the Philippines toothpaste market, along with their performance from 2019 to 2023. By utilizing this data, businesses can gain a deeper understanding of market dynamics, including shifts in market share, the identification of leading players, and the rise of emerging companies. This information equips firms with a strategic advantage in a competitive landscape, enabling them to refine their market strategies and make informed, long-term decisions.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Philippines toothpaste market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Philippines toothpaste market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Philippines toothpaste market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewPhilippines toothpaste market – product analysis
Philippines toothpaste market – ingredient type analysis
Philippines toothpaste market – distribution channel analysis
Key players and market share
– Zest-O Corporation
– Unilever PLC
– The Procter & Gamble Company (P&G)
– The Himalaya Drug Company
– Natura & Co
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Philippines toothpaste market 2019-2029
Chart Philippines toothpaste market, net growth, 2019-2029
Chart Philippines toothpaste market, growth rates, 2019-2029
Table Philippines toothpaste market by product, 2019-2029
Chart Philippines toothpaste market by product, CAGR historic and forecast, 2019-2029
Chart Philippines toothpaste market by product, 2019-2029
Table Philippines toothpaste market by ingredient type, 2019-2029
Chart Philippines toothpaste market by ingredient type, CAGR historic and forecast, 2019-2029
Chart Philippines toothpaste market by ingredient type, 2019-2029
Table Philippines toothpaste market by distribution channel, 2019-2029
Chart Philippines toothpaste market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Philippines toothpaste market by distribution channel, 2019-2029
Table Philippines toothpaste market share (%), by companies, 2019-2023
Chart Philippines toothpaste market, by companies, 2023
Table Philippines toothpaste market share (%), by brands, 2019-2023
Chart Philippines toothpaste market, by brands, 2023
Table Philippines – population (millions) and forecast
Table Philippines – consumer price index (CPI) and forecast
Table Philippines – gross domestic product and forecast
Table Philippines toothpaste market: spend as a proportion of GDP (%)
Table Philippines toothpaste market: consumption per capita (population)