Europe Toilet Paper Market 2025$1,675.0
The forecast period from 2025 to 2030 suggests that the Europe toilet paper market will see a slight growth trajectory, with an anticipated increase of USD 5.0 billion and a CAGR of around 3.9%. With heightened environmental awareness, European consumers are showing a strong preference for toilet paper made from recycled materials or sustainable sources, pushing brands to innovate and offer more eco-conscious options. This shift is particularly prominent in Western Europe, where sustainability concerns influence both consumer behavior and corporate strategies, driving the adoption of greener practices across the market.
Another significant factor is the growing premiumization trend, as European consumers increasingly seek high-quality, multi-ply, and soft toilet paper products. With rising disposable incomes, particularly in Northern and Western Europe, consumers are willing to pay a premium for enhanced comfort and performance. This demand for premium toilet paper has opened up opportunities for brands to differentiate through product quality and added features, contributing to overall market growth.
Delivering a data-driven perspective on the Europe toilet paper market, the report details historical performance over the past six years and projects future trends through 2030. It delves into market segmentation, analyzing developments across type, distribution channel and country.
Market Segmentation
The segmentation of the Europe toilet paper market is outlined below:
Type: at-home, away from home (AFH)
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, e-commerce, others
Country: France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom, others
The Europe market for toilet paper is divided based on type, distribution channel and country. By type, the market features at-home, and away from home (AFH). Distribution channel categories include convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, e-commerce, and others. Geographically, the market is segmented into France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom, and others.
Competitive Landscape
The competitive landscape of the toilet paper market has been analyzed, with a focus on key players such as Sofidel S.p.A., Renova – Fabrica de Papel do Almonda S.A., Metsa Group, LUCART GROUP, Lila Kagit A.S., Kimberly-Clark Corporation, Intertrade Hellas S.A., Industrie Cartarie Tronchetti S.p.A., Hayat Holding A.S., Essity AB and Eczacibasi Holding AS.
This report presents an extensive analysis of major entities in the toilet paper market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Europe toilet paper market.
Gain in-depth analysis and forecasts for the key segments of the Europe toilet paper market: type, distribution channel and country.
Gain deep insights into the dynamics of the Europe toilet paper market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Europe toilet paper market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Europe Toilet Paper Market – Type Analysis
Europe Toilet Paper Market – Distribution Channel Analysis
Europe Toilet Paper Market – Country Analysis
Company Shares Analysis
Sofidel S.p.A.
Renova – Fabrica de Papel do Almonda S.A.
Metsa Group
LUCART GROUP
Lila Kagit A.S.
Kimberly-Clark Corporation
Intertrade Hellas S.A.
Industrie Cartarie Tronchetti S.p.A.
Hayat Holding A.S.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Europe Toilet Paper Market 2020-2030
Chart Europe Toilet Paper Market, Net Growth, 2020-2030
Chart Europe Toilet Paper Market, Growth Rates, 2020-2030
Table Europe Toilet Paper Market by Type, 2020-2030
Chart Europe Toilet Paper Market by Type, CAGR Historic and Forecast, 2020-2030
Chart Europe Toilet Paper Market by Type, 2020-2030
Table Europe Toilet Paper Market by Distribution Channel, 2020-2030
Chart Europe Toilet Paper Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Europe Toilet Paper Market by Distribution Channel, 2020-2030
Table Europe Toilet Paper Market by Country, 2020-2030
Chart Europe Toilet Paper Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Europe Toilet Paper Market by Country, 2020-2030
Table Europe Toilet Paper Market Share (%), by Companies, 2020-2024
Chart Europe Toilet Paper Market, by Companies, 2024
Table Europe Toilet Paper Market Share (%), by Brands, 2020-2024
Chart Europe Toilet Paper Market, by Brands, 2024
Table Europe – Population (Millions) and Forecast
Table Europe – Consumer Price Index (CPI) and Forecast
Table Europe – Gross Domestic Product and Forecast
Table Europe Toilet Paper Market: Spend as a Proportion of GDP (%)
Table Europe Toilet Paper Market: Consumption per Capita (Population)
Companies Mentioned
Sofidel S.p.A.
Renova – Fabrica de Papel do Almonda S.A.
Metsa Group
LUCART GROUP
Lila Kagit A.S.
Kimberly-Clark Corporation
Intertrade Hellas S.A.
Industrie Cartarie Tronchetti S.p.A.
Hayat Holding A.S.
Essity AB
Eczacibasi Holding AS
$1,675.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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