The analysis predicts the toilet paper market in Canada will grow from USD 1,608 million in 2023 to USD 1,821 million by 2029, achieving a compound annual growth rate (CAGR) of 2.1 percent. In the Canada Toilet Paper market, several key drivers are shaping consumer behavior and industry trends. One of the most significant factors is the heightened focus on health and hygiene, especially in the wake of the COVID-19 pandemic. Canada consumers are placing greater emphasis on personal and household cleanliness, leading to sustained demand for high-quality toilet paper that offers superior softness and hygiene. This trend has also spurred interest in premium products, as consumers seek comfort and assurance in their daily essentials.
Additionally, the rise of private labels and value-oriented purchasing is influencing the market. Economic uncertainties and inflationary pressures are making Canada consumers more price-sensitive, driving the popularity of private label brands that offer competitive pricing without compromising on quality. This dynamic is intensifying competition in the market, as both established and emerging brands vie for consumer loyalty.
This report presents a detailed overview of the Canada toilet paper industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like application, and distribution channel. This detailed analysis supports the identification of growth opportunities within the toilet paper industry.
Market Segmentation
The toilet paper market in Canada is structured as follows:
Application: at-home, away from home (AFH)
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, e-commerce, others
The Canada toilet paper market is segmented on the basis of application, and distribution channel. Based on application, the toilet paper market in Canada is categorized into at-home, and away from home (AFH). On the basis of distribution channel, the toilet paper market in Canada has been segmented into convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, e-commerce, and others.
Competitive Landscape
The leading players in the toilet paper market include The Procter & Gamble Company (P&G), Kruger Inc., Kimberly-Clark Corporation, J.D. Irving Limited, Cascades Inc.
This report provides a thorough assessment of the Canada toilet paper market, examining the performance of leading players from 2019 to 2023. The analysis offers critical information on market share dynamics, pinpointing dominant incumbents as well as rising challengers. Leveraging this data enables companies to refine their strategies, seize growth opportunities, and sustain competitive advantage in an increasingly dynamic market environment.
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Obtain precise statistical data and forecasts for the Canada toilet paper market.
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Gain deep insights into the dynamics of the Canada toilet paper market.
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Anticipate the future trajectory of the Canada toilet paper market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewCanada toilet paper market – application analysis
Canada toilet paper market – distribution channel analysis
Key players and market share
– The Procter & Gamble Company (P&G)
– Kruger Inc.
– Kimberly-Clark Corporation
– J.D. Irving, Limited
– Cascades Inc.
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Canada toilet paper market 2019-2029
Chart Canada toilet paper market, net growth, 2019-2029
Chart Canada toilet paper market, growth rates, 2019-2029
Table Canada toilet paper market by application, 2019-2029
Chart Canada toilet paper market by application, CAGR historic and forecast, 2019-2029
Chart Canada toilet paper market by application, 2019-2029
Table Canada toilet paper market by distribution channel, 2019-2029
Chart Canada toilet paper market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Canada toilet paper market by distribution channel, 2019-2029
Table Canada toilet paper market share (%), by companies, 2019-2023
Chart Canada toilet paper market, by companies, 2023
Table Canada toilet paper market share (%), by brands, 2019-2023
Chart Canada toilet paper market, by brands, 2023
Table Canada – population (millions) and forecast
Table Canada – consumer price index (CPI) and forecast
Table Canada – gross domestic product and forecast
Table Canada toilet paper market: spend as a proportion of GDP (%)
Table Canada toilet paper market: consumption per capita (population)