The Kenya sweet biscuits market is poised for steady growth, with an expected increase of USD 60.7 million, reflecting a compound annual growth rate (CAGR) of approximately 8.5% from 2024 to 2029. Kenya’s sweet biscuits market is experiencing growth due to rising disposable incomes, increased urbanization, and changing lifestyles. With more consumers leading busier lives, there is rising demand for convenient snack options like sweet biscuits. Additionally, health-conscious trends are influencing the market, with consumers seeking biscuits that are lower in sugar or made from natural, organic ingredients. The premium segment is also gaining popularity, as Kenyan consumers look for high-quality biscuits with innovative flavors and added health benefits such as fiber or vitamins.
The report delivers an in-depth analysis of the Kenya sweet biscuits industry, offering extensive market data such as historical market size, growth trajectories, and forward-looking projections. It thoroughly examines key market categories and subcategories, emphasizing critical elements like product type and distribution channel. By offering this detailed analysis, the report assists in uncovering the untapped potential of the sweet biscuits market.
Market Segmentation
The following outlines the segmentation of the Kenya sweet biscuits market:
Product type: chocolate biscuits, cookies, stuffed biscuits, plain biscuits, wafers
Distribution channel: supermarkets and hypermarkets, grocery stores, foodservice channels, e-commerce, others
The Kenya sweet biscuits market is segmented by product type and distribution channel. The categorization of the market by product type includes chocolate biscuits, cookies, stuffed biscuits, plain biscuits, and wafers. Distribution channel segmentation comprises supermarkets and hypermarkets, grocery stores, foodservice channels, e-commerce, and others.
Competitive Landscape
Within the competitive landscape, significant companies profiled in the report include United Food Industries Corporation Ltd. Co., Pladis Foods Limited, Mjengo Ltd., Manji Foods Industries Ltd., Golden Biscuits (1985) Ltd., Ferrero International S.A., Britannia Industries Ltd. and Bisca A/S. This report delivers an in-depth examination of leading companies in the sweet biscuits sector, analyzing their performance from 2019 to 2023. The results indicate changes in market share, emphasizing both established leaders and new entrants.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Kenya sweet biscuits market.
Gain in-depth analysis and forecasts for the key segments of the Kenya sweet biscuits market: product type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Kenya sweet biscuits market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Kenya sweet biscuits market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Kenya Sweet Biscuits Market – Product Type Analysis
Kenya Sweet Biscuits Market – Distribution Channel Analysis
Key Players and Market Share
– United Food Industries Corporation Ltd. Co.
– Pladis Foods Limited
– Mjengo Ltd.
– Manji Foods Industries Ltd.
– Golden Biscuits (1985) Ltd.
– Ferrero International S.A.
– Britannia Industries Ltd.
– Bisca A/S
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Kenya Sweet Biscuits Market 2019-2029
Chart Kenya Sweet Biscuits Market, Net Growth, 2019-2029
Chart Kenya Sweet Biscuits Market, Growth Rates, 2019-2029
Table Kenya Sweet Biscuits Market by Product Type, 2019-2029
Chart Kenya Sweet Biscuits Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Kenya Sweet Biscuits Market by Product Type, 2019-2029
Table Kenya Sweet Biscuits Market by Distribution Channel, 2019-2029
Chart Kenya Sweet Biscuits Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Kenya Sweet Biscuits Market by Distribution Channel, 2019-2029
Table Kenya Sweet Biscuits Market Share (%), by Companies, 2019-2023
Chart Kenya Sweet Biscuits Market, by Companies, 2023
Table Kenya Sweet Biscuits Market Share (%), by Brands, 2019-2023
Chart Kenya Sweet Biscuits Market, by Brands, 2023
Table Kenya – Population (Millions) and Forecast
Table Kenya – Consumer Price Index (CPI) and Forecast
Table Kenya – Gross Domestic Product and Forecast
Table Kenya Sweet Biscuits Market: Spend as a Proportion of GDP (%)
Table Kenya Sweet Biscuits Market: Consumption per Capita (Population)
Companies Mentioned
United Food Industries Corporation Ltd. Co.
Pladis Foods Limited
Mjengo Ltd.
Manji Foods Industries Ltd.
Golden Biscuits (1985) Ltd.
Ferrero International S.A.
Britannia Industries Ltd.
Bisca A/S