Brazil Spirits Market 2025

The market for spirits is set for moderate growth, with projections indicating an increase of USD 7.0 billion and a CAGR nearing 7.5% over the forecast period. Brazil’s spirits market is heavily influenced by the dominance of cachaça, the country’s traditional sugarcane spirit. However, rising affluence and exposure to global trends are spurring interest in whiskey, vodka, and gin. Brazil’s vibrant nightlife and cocktail culture, particularly in metropolitan areas like São Paulo and Rio de Janeiro, are driving the demand for premium and imported spirits.

This report provides a comprehensive analysis of the Brazil spirits market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, category and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.

Market Segmentation

The segmentation of the Brazil spirits market is outlined below:
Product type: brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, others
Category: craft, non-craft
Distribution channel: convenience stores, supermarkets and hypermarkets, warehouse clubs, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, others

The spirits market in the Brazil is segmented by product type, category and distribution channel. By product type, the market is categorized into brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, and others. Category segments are divided into craft, and non-craft. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, warehouse clubs, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, and others.

Competitive Landscape

Key players in the Brazil spirits market include Vinhos Salton SA Industria e Comercio, Suntory Holdings Limited, Pernod Ricard Group, Industrias Reunidas de Bebidas Tatuzinho 3 Fazendas Ltda., Industria de Bebidas Pirassununga Ltda, Industria de Bebidas Paris Ltda, Fukuhara Honda & Cia Ltda, Engarrafamento Pitu Ltda, Diageo plc, Davide Campari-Milano S.p.A., Companhia Muller de Bebidas Ltda, Brown-Forman Corporation and Bacardi Limited.

This report presents an extensive analysis of major entities in the spirits market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Brazil spirits market.
Gain in-depth analysis and forecasts for the key segments of the Brazil spirits market: product type, category and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Brazil spirits market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Brazil spirits market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Brazil Spirits Market – Product Type Analysis
Brazil Spirits Market – Category Analysis
Brazil Spirits Market – Distribution Channel Analysis
Company Shares Analysis
Vinhos Salton SA Industria e Comercio
Suntory Holdings Limited
Pernod Ricard Group
Industrias Reunidas de Bebidas Tatuzinho 3 Fazendas Ltda.
Industria de Bebidas Pirassununga Ltda
Industria de Bebidas Paris Ltda
Fukuhara Honda & Cia Ltda
Engarrafamento Pitu Ltda
Diageo plc
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Brazil Spirits Market 2020-2030
Chart Brazil Spirits Market, Net Growth, 2020-2030
Chart Brazil Spirits Market, Growth Rates, 2020-2030
Table Brazil Spirits Market by Product Type, 2020-2030
Chart Brazil Spirits Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Brazil Spirits Market by Product Type, 2020-2030
Table Brazil Spirits Market by Category, 2020-2030
Chart Brazil Spirits Market by Category, CAGR Historic and Forecast, 2020-2030
Chart Brazil Spirits Market by Category, 2020-2030
Table Brazil Spirits Market by Distribution Channel, 2020-2030
Chart Brazil Spirits Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Brazil Spirits Market by Distribution Channel, 2020-2030
Table Brazil Spirits Market Share (%), by Companies, 2020-2024
Chart Brazil Spirits Market, by Companies, 2024
Table Brazil Spirits Market Share (%), by Brands, 2020-2024
Chart Brazil Spirits Market, by Brands, 2024
Table Brazil – Population (Millions) and Forecast
Table Brazil – Consumer Price Index (CPI) and Forecast
Table Brazil – Gross Domestic Product and Forecast
Table Brazil Spirits Market: Spend as a Proportion of GDP (%)
Table Brazil Spirits Market: Consumption per Capita (Population)

Companies Mentioned

Vinhos Salton SA Industria e Comercio
Suntory Holdings Limited
Pernod Ricard Group
Industrias Reunidas de Bebidas Tatuzinho 3 Fazendas Ltda.
Industria de Bebidas Pirassununga Ltda
Industria de Bebidas Paris Ltda
Fukuhara Honda & Cia Ltda
Engarrafamento Pitu Ltda
Diageo plc
Davide Campari-Milano S.p.A.
Companhia Muller de Bebidas Ltda
Brown-Forman Corporation
Bacardi Limited