The Pakistan soft drinks market is projected to grow swiftly, with a USD 2.4 billion increase in market size and a compound annual growth rate (CAGR) close to 10.1%, driven by heightened demand and innovation. Pakistan’s soft drinks market is largely driven by a young, growing population and increasing urbanization. The demand for carbonated soft drinks, fruit juices, and bottled water remains strong, with rising disposable incomes allowing more consumers to indulge in premium beverage options. Additionally, Pakistan’s hot climate fosters demand for refreshing drinks like carbonated beverages and bottled water. The market is also seeing increasing consumer interest in health-conscious products, including sugar-free and functional beverages, as awareness about health and wellness grows.
The report offers a comprehensive evaluation of the Pakistan soft drinks market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product type, type, packaging and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the soft drinks industry.
Market Segmentation
The Pakistan soft drinks market is classified into the following segments:
Product type: bottled water, carbonated soft drinks, concentrates, juices, RTD coffee, RTD tea, energy drinks
Type: regular, low- and no-sugar soft drinks
Packaging: flexible packaging, glass bottles, liquid cartons, metal cans, plastic bottles, others
Distribution channel: forecourt, supermarkets and hypermarkets, grocery stores, bars and HoReCa, e-commerce, others
The Pakistan soft drinks market is segmented by product type, type, packaging and distribution channel. By product type, the market includes bottled water, carbonated soft drinks, concentrates, juices, RTD coffee, RTD tea, and energy drinks. Type segments are divided into regular, and low- and no-sugar soft drinks. Packaging segments comprise flexible packaging, glass bottles, liquid cartons, metal cans, plastic bottles, and others. Distribution channel segmentation includes forecourt, supermarkets and hypermarkets, grocery stores, bars and HoReCa, e-commerce, and others.
Competitive Landscape
The soft drinks market is largely dominated by key players such as The Coca-Cola Company, Shezan Limited, Qarshi Industries (Pvt) Ltd., PepsiCo Inc., Nestle S.A., Murree Brewery Company Limited, Mezan Beverages Private Limited, Gourmet Foods Pakistan and Citropak Ltd.
This analysis offers a comprehensive overview of the main players in the soft drinks market, evaluating their performance trends from 2019 to 2023. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Pakistan soft drinks market.
Gain in-depth analysis and forecasts for the key segments of the Pakistan soft drinks market: product type, type, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Pakistan soft drinks market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Pakistan soft drinks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.
Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Pakistan Soft Drinks Market – Product Type Analysis
Pakistan Soft Drinks Market – Type Analysis
Pakistan Soft Drinks Market – Packaging Analysis
Pakistan Soft Drinks Market – Distribution Channel Analysis
Key Players and Market Share
– The Coca-Cola Company
– Shezan Limited
– Qarshi Industries (Pvt) Ltd.
– PepsiCo, Inc.
– Nestle S.A.
– Murree Brewery Company Limited
– Mezan Beverages Private Limited
– Gourmet Foods Pakistan
– Citropak Ltd
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Pakistan Soft Drinks Market 2019-2029
Chart Pakistan Soft Drinks Market, Net Growth, 2019-2029
Chart Pakistan Soft Drinks Market, Growth Rates, 2019-2029
Table Pakistan Soft Drinks Market by Product Type, 2019-2029
Chart Pakistan Soft Drinks Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Pakistan Soft Drinks Market by Product Type, 2019-2029
Table Pakistan Soft Drinks Market by Type, 2019-2029
Chart Pakistan Soft Drinks Market by Type, CAGR Historic and Forecast, 2019-2029
Chart Pakistan Soft Drinks Market by Type, 2019-2029
Table Pakistan Soft Drinks Market by Packaging, 2019-2029
Chart Pakistan Soft Drinks Market by Packaging, CAGR Historic and Forecast, 2019-2029
Chart Pakistan Soft Drinks Market by Packaging, 2019-2029
Table Pakistan Soft Drinks Market by Distribution Channel, 2019-2029
Chart Pakistan Soft Drinks Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Pakistan Soft Drinks Market by Distribution Channel, 2019-2029
Table Pakistan Soft Drinks Market Share (%), by Companies, 2019-2023
Chart Pakistan Soft Drinks Market, by Companies, 2023
Table Pakistan Soft Drinks Market Share (%), by Brands, 2019-2023
Chart Pakistan Soft Drinks Market, by Brands, 2023
Table Pakistan – Population (Millions) and Forecast
Table Pakistan – Consumer Price Index (CPI) and Forecast
Table Pakistan – Gross Domestic Product and Forecast
Table Pakistan Soft Drinks Market: Spend as a Proportion of GDP (%)
Table Pakistan Soft Drinks Market: Consumption per Capita (Population)
Companies Mentioned
The Coca-Cola Company
Shezan Limited
Qarshi Industries (Pvt) Ltd.
PepsiCo, Inc.
Nestle S.A.
Murree Brewery Company Limited
Mezan Beverages Private Limited
Gourmet Foods Pakistan
Citropak Ltd