
Forecasted to grow at a moderate pace, the Bulgaria snacks market size is expected to reach USD 1,953.8 million by 2030, up from USD 1,425.1 million in 2024, resulting in a CAGR of 5.4%. Bulgaria’s snack sector is adapting to the growing health consciousness and digitization of food retail. With consumers increasingly aware of issues like gluten intolerance, artificial sweeteners, and high sodium levels, domestic brands are reformulating offerings to reflect wellness trends. Baked chips, nut-based protein bites, and fruit-infused granola bars are carving out shelf space previously dominated by sugar-laden imports. This trend is supported by the Ministry of Health’s national nutrition campaigns and school-based initiatives to reduce junk food consumption.
E-commerce and direct-to-consumer models are gaining traction, particularly among younger Bulgarians in Sofia, Plovdiv, and Varna. Snack startups are using social media platforms and subscription models to bypass traditional distribution, delivering curated snack boxes with personalized nutrition themes. As the digital infrastructure matures and payment systems become more seamless, snack consumption is increasingly dictated by online discovery and peer recommendations. Bulgaria’s snack market is in the midst of a generational shift – one that blends old-world tastes with new-world delivery mechanisms.
This report presents a thorough analysis and future outlook for the Bulgaria snacks market, covering historical data from 2020 to 2024 and forecasts up to 2030. It investigates market size, growth patterns, and segmented insights, revealing the trends transforming the industry. By dissecting critical aspects such as product type and distribution channel, the report provides a comprehensive toolkit for understanding and capitalizing on market opportunities.
Market Segmentation
The Bulgaria snacks market is structured as follows:
Product type: confectionery (chocolate confectionery, gum, sugar confectionery), ice cream and frozen dessert (impulse ice creams, plant-based ice creams, take-home ice creams), savory snacks (corn and tortilla chips, nuts and seeds, popcorn, potato chips, pretzels, puffed snacks, rice snacks, savoury biscuits and crackers, vegetable and pulse chips), fruit snacks, snack bars, sweet biscuits (chocolate biscuits, cookies, plain biscuits, stuffed biscuits, wafers)
Distribution channel: convenience stores, discounters, food specialty stores, forecourts, health stores, hypermarkets, small grocery stores, supermarkets, others
In Bulgaria, the snacks market is segmented by product type and distribution channel. By product type, the market is categorized into confectionery (chocolate confectionery, gum, sugar confectionery), ice cream and frozen dessert (impulse ice creams, plant-based ice creams, take-home ice creams), savory snacks (corn and tortilla chips, nuts and seeds, popcorn, potato chips, pretzels, puffed snacks, rice snacks, savoury biscuits and crackers, vegetable and pulse chips), fruit snacks, snack bars, and sweet biscuits (chocolate biscuits, cookies, plain biscuits, stuffed biscuits, wafers). Distribution channel segmentation comprises convenience stores, discounters, food specialty stores, forecourts, health stores, hypermarkets, small grocery stores, supermarkets, and others.
Competitive Landscape
The market features leading players such as August Storck KG, Bespoke SGA Holdings, Bestfoods Productions SRL, Chocoladefabriken Lindt & Sprungli AG, Den I Nosht OOD, Elbisco Group, Elit-Pro Ltd., Ferrero International S.A., Ficosota Food EAD, Fitspo OOD, Heli 2001 EOOD, Hero AG, Interfoods Bulgaria EAD, Intersnack Group GmbH & Co. KG, Ivtoni Shopov EOOD, Karmela 2000 Ltd., Kellanova, Kerpi EOOD, Kronos OOD, Lorenz Snackworld GmbH, Ludwig Schokolade GmbH & Co. KG, Mars Incorporated, Melbon AD, Milena-Hristo Hristov ET, Mondelez International Inc., Nestle S.A., Nuhealth AD, Papadopoulos J. & E. S.A., PepsiCo Inc., Perfetti Van Melle Group, Pobeda AD, Prestige-96 OOD, Roshen Confectionery Corporation, Sani-Kons Todorovi & Co., Unilever PLC, Victoria Nuts EOOD, Yadki Dani EOOD, Yadki Detelina EOOD, Zaharni Zavodi AD and ZIV EOOD.
The report provides a detailed assessment of prominent companies within the snacks market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Bulgaria snacks market.
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Anticipate the future trajectory of the Bulgaria snacks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Bulgaria Snacks Market – Product Type Analysis
Bulgaria Snacks Market – Distribution Channel Analysis
Company Shares Analysis
August Storck KG
Bespoke SGA Holdings
Bestfoods Productions SRL
Chocoladefabriken Lindt & Sprungli AG
Den I Nosht OOD
Elbisco Group
Elit-Pro Ltd.
Ferrero International S.A.
Ficosota Food EAD
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Bulgaria Snacks Market 2020-2030
Chart Bulgaria Snacks Market, Net Growth, 2020-2030
Chart Bulgaria Snacks Market, Growth Rates, 2020-2030
Table Bulgaria Snacks Market by Product Type, 2020-2030
Chart Bulgaria Snacks Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Bulgaria Snacks Market by Product Type, 2020-2030
Table Bulgaria Snacks Market by Distribution Channel, 2020-2030
Chart Bulgaria Snacks Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Bulgaria Snacks Market by Distribution Channel, 2020-2030
Table Bulgaria Snacks Market Share (%), by Companies, 2020-2024
Chart Bulgaria Snacks Market, by Companies, 2024
Table Bulgaria Snacks Market Share (%), by Brands, 2020-2024
Chart Bulgaria Snacks Market, by Brands, 2024
Table Bulgaria – Population (Millions) and Forecast
Table Bulgaria – Consumer Price Index (CPI) and Forecast
Table Bulgaria – Gross Domestic Product and Forecast
Table Bulgaria Snacks Market: Spend as a Proportion of GDP (%)
Table Bulgaria Snacks Market: Consumption per Capita (Population)
Companies Mentioned
August Storck KG
Bespoke SGA Holdings
Bestfoods Productions SRL
Chocoladefabriken Lindt & Sprungli AG
Den I Nosht OOD
Elbisco Group
Elit-Pro Ltd.
Ferrero International S.A.
Ficosota Food EAD
Fitspo OOD
Heli 2001 EOOD
Hero AG
Interfoods Bulgaria EAD
Intersnack Group GmbH & Co. KG
Ivtoni Shopov EOOD
Karmela 2000 Ltd.
Kellanova
Kerpi EOOD
Kronos OOD
Lorenz Snackworld GmbH
Ludwig Schokolade GmbH & Co. KG
Mars, Incorporated
Melbon AD
Milena-Hristo Hristov ET
Mondelez International Inc.
Nestle S.A.
Nuhealth AD
Papadopoulos, J. & E., S.A.
PepsiCo, Inc.
Perfetti Van Melle Group
Pobeda AD
Prestige-96 OOD
Roshen Confectionery Corporation
Sani-Kons Todorovi & Co.
Unilever PLC
Victoria Nuts EOOD
Yadki Dani EOOD
Yadki Detelina EOOD
Zaharni Zavodi AD
ZIV EOOD
$675.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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