Thailand Skin Care Products Market 2025$500.0
Forecasts highlight a favorable growth outlook for the Thailand skin care products market, with a projected increase of USD 1.9 billion and a CAGR close to 9.1% through 2030. Thailand’s skincare market is underpinned by a potent combination of rising income levels and a booming tourism sector, which together have accelerated the adoption of premium skincare solutions. The country’s expanding middle class is increasingly prioritizing personal grooming as part of a broader lifestyle upgrade. Domestic consumers, particularly urban professionals and working women, are now allocating larger portions of disposable income toward skincare routines that emphasize both preventive care and aesthetic enhancement. global brands such as L’Oréal and Estée Lauder have responded by expanding their footprints through both online and offline channels, with Bangkok emerging as a regional hub for luxury beauty retail. Local consumers are particularly drawn to products that address concerns like sun damage and pollution-induced aging, with SPF-infused serums and anti-pollution moisturizers seeing sustained demand in metropolitan areas.
Another significant driver lies in the influence of regional beauty standards, especially those imported through South Korean media and pop culture. The aspirational appeal of flawless, luminous skin is shaping consumer behavior, with Thai shoppers demonstrating a strong preference for products that deliver brightening, hydration, and tone-evening effects. This cultural import has catalyzed the local development of K-beauty-inspired product formats such as sheet masks, essence lotions, and sleeping packs. Simultaneously, Thai skincare companies are incorporating native botanicals like tamarind, turmeric, and mangosteen to create hybrid products that merge global aesthetics with local efficacy. The result is a dynamic market that harmonizes international beauty ideals with indigenous wellness philosophies, fueling innovation and cross-border collaboration within the ASEAN skincare landscape.
Providing a strategic perspective on the Thailand skin care products market, this report analyzes historical trends from 2020 to 2024 and forecasts market developments through 2030. It delves into market size, growth rates, and segment-level insights, uncovering the forces shaping the industry’s future. By examining product, price range, key pack material and distribution channel, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.
Market Segmentation
The Thailand skin care products market is classified into the following segments:
Product: body care (anti-cellulite and firming, general purpose), depilatories, facial care (acne treatments, cleansing wipes, face masks, face toners, face wash & cleansers, lip care products, moisturizers & treatments), hand care, others (make-up removers, skincare sets)
Price range: premium products, mass products
Key pack material: flexible packaging, glass, metal, paper & board, rigid plastics
Distribution channel: beauty and personal care stores, convenience stores, direct selling, e-commerce, forecourts, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, others
The skin care products market in Thailand is segmented across product, price range, key pack material and distribution channel. The categorization of the market by product includes body care (anti-cellulite and firming, general purpose), depilatories, facial care (acne treatments, cleansing wipes, face masks, face toners, face wash & cleansers, lip care products, moisturizers & treatments), hand care, and others (make-up removers, skincare sets). Price range categories include premium products, and mass products. Key pack material segments comprise flexible packaging, glass, metal, paper & board, and rigid plastics. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, direct selling, e-commerce, forecourts, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.
Competitive Landscape
Leading companies in the skin care products market include ABLE C&C Co. Ltd., Amorepacific Corporation, Amway Corporation, Beauty Community Public Company Limited, Beiersdorf AG, Better Way (Thailand) Co. Ltd., CFEB Sisley SAS, Chanel S.A., Clarins SA, Do Day Dream Public Company Limited, FineToday Holdings Co. Ltd., Giffarine Skyline Laboratory & Health Care Co. Ltd., global Medical (Thailand) Co. Ltd., ICC International PCL, Kao Corporation, Karmarts Public Company Limited, Kenvue Inc., KOSE Corporation, LG Household & Health Care Ltd., L’Occitane International S.A., L’Oreal S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Mandom Corporation, NAOS SAS, Nu Skin Enterprises Inc., Rohto Pharmaceutical Co. Ltd., Rojukiss International PCL, Shiseido Company Limited, Siam Health Group Co. Ltd., Srichand United Dispensary Co. Ltd., SSUP GROUP, The Estee Lauder Companies Inc., The Procter & Gamble Company (P&G), Unilever PLC and Yves Rocher sa.
This analysis offers a comprehensive overview of the main players in the skin care products market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Thailand skin care products market.
Gain in-depth analysis and forecasts for the key segments of the Thailand skin care products market: product, price range, key pack material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Thailand skin care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Thailand skin care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Thailand Skin Care Products Market – Product Analysis
Thailand Skin Care Products Market – Price Range Analysis
Thailand Skin Care Products Market – Key Pack Material Analysis
Thailand Skin Care Products Market – Distribution Channel Analysis
Company Shares Analysis
ABLE C&C Co., Ltd.
Amorepacific Corporation
Amway Corporation
Beauty Community Public Company Limited
Beiersdorf AG
Better Way (Thailand) Co., Ltd.
CFEB Sisley SAS
Chanel S.A.
Clarins SA
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Thailand Skin Care Products Market 2020-2030
Chart Thailand Skin Care Products Market, Net Growth, 2020-2030
Chart Thailand Skin Care Products Market, Growth Rates, 2020-2030
Table Thailand Skin Care Products Market by Product, 2020-2030
Chart Thailand Skin Care Products Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Thailand Skin Care Products Market by Product, 2020-2030
Table Thailand Skin Care Products Market by Price Range, 2020-2030
Chart Thailand Skin Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Thailand Skin Care Products Market by Price Range, 2020-2030
Table Thailand Skin Care Products Market by Key Pack Material, 2020-2030
Chart Thailand Skin Care Products Market by Key Pack Material, CAGR Historic and Forecast, 2020-2030
Chart Thailand Skin Care Products Market by Key Pack Material, 2020-2030
Table Thailand Skin Care Products Market by Distribution Channel, 2020-2030
Chart Thailand Skin Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Thailand Skin Care Products Market by Distribution Channel, 2020-2030
Table Thailand Skin Care Products Market Share (%), by Companies, 2020-2024
Chart Thailand Skin Care Products Market, by Companies, 2024
Table Thailand Skin Care Products Market Share (%), by Brands, 2020-2024
Chart Thailand Skin Care Products Market, by Brands, 2024
Table Thailand – Population (Millions) and Forecast
Table Thailand – Consumer Price Index (CPI) and Forecast
Table Thailand – Gross Domestic Product and Forecast
Table Thailand Skin Care Products Market: Spend as a Proportion of GDP (%)
Table Thailand Skin Care Products Market: Consumption per Capita (Population)
Companies Mentioned
ABLE C&C Co., Ltd.
Amorepacific Corporation
Amway Corporation
Beauty Community Public Company Limited
Beiersdorf AG
Better Way (Thailand) Co., Ltd.
CFEB Sisley SAS
Chanel S.A.
Clarins SA
Do Day Dream Public Company Limited
FineToday Holdings Co., Ltd.
Giffarine Skyline Laboratory & Health Care Co., Ltd.
Global Medical (Thailand) Co., Ltd.
ICC International PCL
Kao Corporation
Karmarts Public Company Limited
Kenvue Inc.
KOSE Corporation
LG Household & Health Care, Ltd.
L’Occitane International S.A.
L’Oreal S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Mandom Corporation
NAOS SAS
Nu Skin Enterprises, Inc.
Rohto Pharmaceutical Co., Ltd.
Rojukiss International PCL
Shiseido Company, Limited
Siam Health Group Co., Ltd.
Srichand United Dispensary Co., Ltd.
SSUP GROUP
The Estee Lauder Companies Inc.
The Procter & Gamble Company (P&G)
Unilever PLC
Yves Rocher sa
$500.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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