Malaysia Savory Snacks Market 2025$425.0
The market for savory snacks is set for moderate growth, with projections indicating an increase of USD 180.7 million and a CAGR nearing 6.1% over the forecast period. Malaysia’s savory snacks market is growing, supported by an increasingly health-conscious consumer base. The demand for healthier snack options, such as baked chips, low-fat snacks, and products with natural ingredients, is on the rise. Additionally, the multicultural makeup of Malaysia creates a diverse demand for both traditional local snacks, such as murukku and keropok, and international varieties, including potato chips and extruded snacks, further driving the market’s expansion.
This report provides a comprehensive analysis of the Malaysia savory snacks market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, packaging material and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.
Market Segmentation
The segmentation of the Malaysia savory snacks market is outlined below:
Product type: corn and tortilla chips, nuts and seeds, popcorn, potato chips, puffed snacks, rice snacks, savoury biscuits and crackers, seafood snacks, others
Packaging material: flexible packaging, paper and board, rigid plastics, others
Distribution channel: convenience stores, forecourt stores, supermarkets and hypermarkets, grocery stores, general merchant stores, vending, e-commerce, others
The savory snacks market in the Malaysia is segmented by product type, packaging material and distribution channel. By product type, the market features corn and tortilla chips, nuts and seeds, popcorn, potato chips, puffed snacks, rice snacks, savoury biscuits and crackers, seafood snacks, and others. Packaging material segments cover flexible packaging, paper and board, rigid plastics, and others. Distribution channel segmentation comprises convenience stores, forecourt stores, supermarkets and hypermarkets, grocery stores, general merchant stores, vending, e-commerce, and others.
Competitive Landscape
Prominent players in the savory snacks market include Wise Foods Inc., Want Want Holdings Limited, Universal Robina Corporation (URC), Tong Garden Food (Singapore) Pte. Ltd., Ten Ten Food Manufacturing Sdn. Bhd., Taokaenoi Food & Marketing Public Company Limited, Sun Lim Garden Foodstuffs Pte. Ltd., Shoon Fatt Biscuit & Confectionery Factory Sdn. Bhd., Seng Hua Hng Foodstuffs Pte Ltd, PT. Mayora Indah Tbk, Perfect Food Mfg (M) Sdn. Bhd., PepsiCo Inc., Pagoda Foods (M) Sdn Bhd, Oriental Food Industries Sdn. Bhd., Ngan Yin Food Industries Sdn. Bhd., Namchow Holdings Co. Ltd., Mondelez International Inc., Miaow Miaow Food Products Sdn Bhd, Mamee Double-Decker (M) Sdn Bhd, Lee Biscuits Pte. Ltd., Kenzene Trading (M) Sdn. Bhd., Kellanova, JG Summit Holdings Inc., Intersnack Group GmbH & Co. KG, Hwa Tai Industries Bhd., Hup Seng Industries Bhd., Garudafood Group (Super O2), Dahfa Foods Manufacturing Sdn Bhd and Campbell Soup Company.
This report presents an extensive analysis of major entities in the savory snacks market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Malaysia savory snacks market.
Gain in-depth analysis and forecasts for the key segments of the Malaysia savory snacks market: product type, packaging material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Malaysia savory snacks market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Malaysia savory snacks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Malaysia Savory Snacks Market – Product Type Analysis
Malaysia Savory Snacks Market – Packaging Material Analysis
Malaysia Savory Snacks Market – Distribution Channel Analysis
Company Shares Analysis
Wise Foods, Inc.
Want Want Holdings Limited
Universal Robina Corporation (URC)
Tong Garden Food (Singapore) Pte. Ltd.
Ten Ten Food Manufacturing Sdn. Bhd.
Taokaenoi Food & Marketing Public Company Limited
Sun Lim Garden Foodstuffs Pte. Ltd.
Shoon Fatt Biscuit & Confectionery Factory Sdn. Bhd.
Seng Hua Hng Foodstuffs Pte Ltd
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Malaysia Savory Snacks Market 2020-2030
Chart Malaysia Savory Snacks Market, Net Growth, 2020-2030
Chart Malaysia Savory Snacks Market, Growth Rates, 2020-2030
Table Malaysia Savory Snacks Market by Product Type, 2020-2030
Chart Malaysia Savory Snacks Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Malaysia Savory Snacks Market by Product Type, 2020-2030
Table Malaysia Savory Snacks Market by Packaging Material, 2020-2030
Chart Malaysia Savory Snacks Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Malaysia Savory Snacks Market by Packaging Material, 2020-2030
Table Malaysia Savory Snacks Market by Distribution Channel, 2020-2030
Chart Malaysia Savory Snacks Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Malaysia Savory Snacks Market by Distribution Channel, 2020-2030
Table Malaysia Savory Snacks Market Share (%), by Companies, 2020-2024
Chart Malaysia Savory Snacks Market, by Companies, 2024
Table Malaysia Savory Snacks Market Share (%), by Brands, 2020-2024
Chart Malaysia Savory Snacks Market, by Brands, 2024
Table Malaysia – Population (Millions) and Forecast
Table Malaysia – Consumer Price Index (CPI) and Forecast
Table Malaysia – Gross Domestic Product and Forecast
Table Malaysia Savory Snacks Market: Spend as a Proportion of GDP (%)
Table Malaysia Savory Snacks Market: Consumption per Capita (Population)
Companies Mentioned
Wise Foods, Inc.
Want Want Holdings Limited
Universal Robina Corporation (URC)
Tong Garden Food (Singapore) Pte. Ltd.
Ten Ten Food Manufacturing Sdn. Bhd.
Taokaenoi Food & Marketing Public Company Limited
Sun Lim Garden Foodstuffs Pte. Ltd.
Shoon Fatt Biscuit & Confectionery Factory Sdn. Bhd.
Seng Hua Hng Foodstuffs Pte Ltd
PT. Mayora Indah, Tbk
Perfect Food Mfg (M) Sdn. Bhd.
PepsiCo, Inc.
Pagoda Foods (M) Sdn Bhd
Oriental Food Industries Sdn. Bhd.
Ngan Yin Food Industries Sdn. Bhd.
Namchow Holdings Co., Ltd.
Mondelez International Inc.
Miaow Miaow Food Products Sdn Bhd
Mamee Double-Decker (M) Sdn Bhd
Lee Biscuits Pte. Ltd.
Kenzene Trading (M) Sdn. Bhd.
Kellanova
JG Summit Holdings, Inc.
Intersnack Group GmbH & Co. KG
Hwa Tai Industries Bhd.
Hup Seng Industries Bhd.
Garudafood Group (Super O2)
Dahfa Foods Manufacturing Sdn Bhd
Campbell Soup Company
$425.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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