Projected to witness steady expansion, the Tanzania perfume market is expected to achieve a CAGR of around 7.9% from 2024 to 2029, reflecting positive market conditions. Tanzania’s perfume market is expanding as urbanization accelerates and disposable incomes rise. Consumers, particularly in Dar es Salaam, are becoming more interested in personal grooming and luxury products, including perfumes. Exposure to global beauty trends and increasing access to online shopping are also contributing to market growth, with consumers seeking international fragrance brands.
The report provides a comprehensive analysis of the Tanzania perfume industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as product type, price range, packaging and distribution channel. The insights gained from this evaluation help reveal the growth potential within the perfume sector.
Market Segmentation
The segmentation of the Tanzania perfume market is outlined below:
Product type: men’s perfume, women’s perfume
Price range: mass, premium
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, grocery stores, health and beauty stores, e-commerce, others
The perfume market in Tanzania is segmented across product type, price range, packaging and distribution channel. In terms of product type, the market is segmented into men’s perfume, and women’s perfume. Price range categories include mass, and premium. Packaging segments cover glass bottles, plastic bottles, and others (crystal, metal, etc.). Distribution channel segmentation includes supermarkets and hypermarkets, grocery stores, health and beauty stores, e-commerce, and others.
Competitive Landscape
Leading companies in the perfume market include The Estee Lauder Companies Inc., Revlon Inc., L’Oreal S.A. and Coty Inc. This report presents an extensive analysis of major entities in the perfume market, focusing on their performance from 2019 to 2023. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Tanzania perfume market.
Gain in-depth analysis and forecasts for the key segments of the Tanzania perfume market: product type, price range, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Tanzania perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Tanzania perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Tanzania Perfume Market – Product Type Analysis
Tanzania Perfume Market – Price Range Analysis
Tanzania Perfume Market – Packaging Analysis
Tanzania Perfume Market – Distribution Channel Analysis
Key Players and Market Share
– The Estee Lauder Companies Inc.
– Revlon, Inc.
– L’Oreal S.A.
– Coty Inc.
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Tanzania Perfume Market 2019-2029
Chart Tanzania Perfume Market, Net Growth, 2019-2029
Chart Tanzania Perfume Market, Growth Rates, 2019-2029
Table Tanzania Perfume Market by Product Type, 2019-2029
Chart Tanzania Perfume Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Tanzania Perfume Market by Product Type, 2019-2029
Table Tanzania Perfume Market by Price Range, 2019-2029
Chart Tanzania Perfume Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Tanzania Perfume Market by Price Range, 2019-2029
Table Tanzania Perfume Market by Packaging, 2019-2029
Chart Tanzania Perfume Market by Packaging, CAGR Historic and Forecast, 2019-2029
Chart Tanzania Perfume Market by Packaging, 2019-2029
Table Tanzania Perfume Market by Distribution Channel, 2019-2029
Chart Tanzania Perfume Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Tanzania Perfume Market by Distribution Channel, 2019-2029
Table Tanzania Perfume Market Share (%), by Companies, 2019-2023
Chart Tanzania Perfume Market, by Companies, 2023
Table Tanzania Perfume Market Share (%), by Brands, 2019-2023
Chart Tanzania Perfume Market, by Brands, 2023
Table Tanzania – Population (Millions) and Forecast
Table Tanzania – Consumer Price Index (CPI) and Forecast
Table Tanzania – Gross Domestic Product and Forecast
Table Tanzania Perfume Market: Spend as a Proportion of GDP (%)
Table Tanzania Perfume Market: Consumption per Capita (Population)
Companies Mentioned
The Estee Lauder Companies Inc.
Revlon, Inc.
L’Oreal S.A.
Coty Inc.