Projections for the Hungary perfume market suggest a promising growth trajectory, with an anticipated rise of USD 106.5 million and a compound annual growth rate (CAGR) nearing 9.8% over the next five years. Hungary’s perfume market is benefitting from rising disposable incomes, especially among the urban middle class, which is fueling demand for both affordable and premium fragrances. The younger generation, in particular, is increasingly attuned to global beauty trends, with social media playing a significant role in shaping consumer preferences. Additionally, the expanding retail and e-commerce infrastructure is providing greater access to a variety of local and international perfume brands, further contributing to market growth.
This report presents a detailed overview of the Hungary perfume industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product type, price range, packaging and distribution channel. This detailed analysis supports the identification of growth opportunities within the perfume industry.
Market Segmentation
The Hungary perfume market is structured as follows:
Product type: men’s perfume, women’s perfume, unisex perfume
Price range: mass, premium
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, health and beauty stores, e-commerce, others
The perfume market in the Hungary is segmented by product type, price range, packaging and distribution channel. By product type, the market features men’s perfume, women’s perfume, and unisex perfume. Price range segments are divided into mass, and premium. Packaging segments consist of glass bottles, plastic bottles, and others (crystal, metal, etc.). Distribution channel segmentation includes supermarkets and hypermarkets, health and beauty stores, e-commerce, and others.
Competitive Landscape
Top players featured in the Hungary perfume market study include Yves Rocher sa, URODA Polska Sp. z o.o., Unilever PLC, The Shaneel Group, The Procter & Gamble Company (P&G), The Estee Lauder Companies Inc., Revlon Inc., PUIG SL, Oriflame Cosmetics S.A., Nike Inc., Natura & Co, Maurer & Wirtz GmbH & Co. KG, LVMH Moet Hennessy Louis Vuitton SA (LVMH), LUXESS GmbH, L’Oreal S.A., L’Occitane International S.A., LA RIVE S.A., Inter Parfums Inc., Gr. Sarantis S.A., Euroitalia S.R.L., Dolce & Gabbana S.R.L., De Rigo S.p.A., Coty Inc., Chanel S.A. and bugatti GmbH.
The report provides a detailed assessment of prominent companies within the perfume market, tracking their performance from 2019 to 2023. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Hungary perfume market.
Gain in-depth analysis and forecasts for the key segments of the Hungary perfume market: product type, price range, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Hungary perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Hungary perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Hungary Perfume Market – Product Type Analysis
Hungary Perfume Market – Price Range Analysis
Hungary Perfume Market – Packaging Analysis
Hungary Perfume Market – Distribution Channel Analysis
Key Players and Market Share
– Yves Rocher sa
– URODA Polska Sp. z o.o.
– Unilever PLC
– The Shaneel Group
– The Procter & Gamble Company (P&G)
– The Estee Lauder Companies Inc.
– Revlon, Inc.
– PUIG SL
– Oriflame Cosmetics S.A.
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Hungary Perfume Market 2019-2029
Chart Hungary Perfume Market, Net Growth, 2019-2029
Chart Hungary Perfume Market, Growth Rates, 2019-2029
Table Hungary Perfume Market by Product Type, 2019-2029
Chart Hungary Perfume Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Hungary Perfume Market by Product Type, 2019-2029
Table Hungary Perfume Market by Price Range, 2019-2029
Chart Hungary Perfume Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Hungary Perfume Market by Price Range, 2019-2029
Table Hungary Perfume Market by Packaging, 2019-2029
Chart Hungary Perfume Market by Packaging, CAGR Historic and Forecast, 2019-2029
Chart Hungary Perfume Market by Packaging, 2019-2029
Table Hungary Perfume Market by Distribution Channel, 2019-2029
Chart Hungary Perfume Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Hungary Perfume Market by Distribution Channel, 2019-2029
Table Hungary Perfume Market Share (%), by Companies, 2019-2023
Chart Hungary Perfume Market, by Companies, 2023
Table Hungary Perfume Market Share (%), by Brands, 2019-2023
Chart Hungary Perfume Market, by Brands, 2023
Table Hungary – Population (Millions) and Forecast
Table Hungary – Consumer Price Index (CPI) and Forecast
Table Hungary – Gross Domestic Product and Forecast
Table Hungary Perfume Market: Spend as a Proportion of GDP (%)
Table Hungary Perfume Market: Consumption per Capita (Population)
Companies Mentioned
Yves Rocher sa
URODA Polska Sp. z o.o.
Unilever PLC
The Shaneel Group
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Revlon, Inc.
PUIG SL
Oriflame Cosmetics S.A.
Nike, Inc.
Natura & Co
Maurer & Wirtz GmbH & Co. KG
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
LUXESS GmbH
L’Oreal S.A.
L’Occitane International S.A.
LA RIVE S.A.
Inter Parfums, Inc.
Gr. Sarantis S.A.
Euroitalia S.R.L.
Dolce & Gabbana S.R.L.
De Rigo S.p.A.
Coty Inc.
Chanel S.A.
bugatti GmbH