Europe Perfume Market 2025$1,750.0
The Europe perfume market is anticipated to witness significant growth, with an expected uptick of USD 10.1 billion, equating to a CAGR of about 5.8% in the coming years. Looking ahead, Europe’s perfume market will likely be shaped by intensifying demand for sustainable and ethically sourced fragrances. Regulatory pressure around ingredient transparency and environmental impact is expected to encourage green innovation among legacy and emerging brands alike. Additionally, consumer appetite for exclusive, artisanal experiences is projected to drive niche brand expansion, while digital-first strategies—including AI-powered personalization—will help maintain relevance among younger European consumers.
This report presents a detailed analysis of the Europe perfume market, offering six years of historical market size data and growth trends, as well as forward-looking estimates through 2030. It explores category-specific and subcategory dynamics, with a sharp focus on developments across product type, price range, packaging, distribution channel and country.
Market Segmentation
The Europe perfume market is structured as follows:
Product type: men’s perfume, women’s perfume, unisex perfume
Price range: mass, premium
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: apparel stores, beauty and personal care stores, department stores, direct selling, discounters, e-commerce, hypermarkets, pharmacies, supermarkets, others
Country: France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom, others
The segmentation of the Europe perfume market product type, price range, packaging, distribution channel and country. By product type, the market is categorized into men’s perfume, women’s perfume, and unisex perfume. Price range segments encompass mass, and premium. The packaging segmentation covers glass bottles, plastic bottles, and others (crystal, metal, etc.). Distribution channel segmentation comprises apparel stores, beauty and personal care stores, department stores, direct selling, discounters, e-commerce, hypermarkets, pharmacies, supermarkets, and others. Geographically, the market is divided into France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom and others.
Competitive Landscape
The competitive landscape of the perfume market features leading companies such as Adopt Parfums SAS, Angelini Group, Chanel S.A., Coty Inc., Diptyque SA, Dolce & Gabbana S.R.L., Euroitalia S.R.L., Henkel AG & Co. KGaA, Hermes International SCA, Hunca Kozmetik Sanayii AS, Industria de Diseno Textil S.A., Inter Parfums Inc., Kering SA, L’Occitane International S.A., L’Oreal S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Mary Kay Inc., Maurer & Wirtz GmbH & Co. KG, Natura & Co, PUIG SL, Revlon Inc., Rituals Cosmetics Enterprise B.V., Shiseido Company Limited, The Body Shop International Ltd., The Estee Lauder Companies Inc., The Shaneel Group, Unilever PLC, Victoria’s Secret & Co. and Yves Rocher sa.
The report provides a detailed assessment of prominent companies within the perfume market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Europe perfume market.
Gain in-depth analysis and forecasts for the key segments of the Europe perfume market: product type, price range, packaging, distribution channel and country.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Europe perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Europe perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Europe Perfume Market – Product Type Analysis
Europe Perfume Market – Price Range Analysis
Europe Perfume Market – Packaging Analysis
Europe Perfume Market – Distribution Channel Analysis
Europe Perfume Market – Country Analysis
Company Shares Analysis
Adopt Parfums SAS
Angelini Group
Chanel S.A.
Coty Inc.
Diptyque SA
Dolce & Gabbana S.R.L.
Euroitalia S.R.L.
Henkel AG & Co. KGaA
Hermes International SCA
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Europe Perfume Market 2020-2030
Chart Europe Perfume Market, Net Growth, 2020-2030
Chart Europe Perfume Market, Growth Rates, 2020-2030
Table Europe Perfume Market by Product Type, 2020-2030
Chart Europe Perfume Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Europe Perfume Market by Product Type, 2020-2030
Table Europe Perfume Market by Price Range, 2020-2030
Chart Europe Perfume Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Europe Perfume Market by Price Range, 2020-2030
Table Europe Perfume Market by Packaging, 2020-2030
Chart Europe Perfume Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Europe Perfume Market by Packaging, 2020-2030
Table Europe Perfume Market by Distribution Channel, 2020-2030
Chart Europe Perfume Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Europe Perfume Market by Distribution Channel, 2020-2030
Table Europe Perfume Market by Country, 2020-2030
Chart Europe Perfume Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Europe Perfume Market by Country, 2020-2030
Table Europe Perfume Market Share (%), by Companies, 2020-2024
Chart Europe Perfume Market, by Companies, 2024
Table Europe Perfume Market Share (%), by Brands, 2020-2024
Chart Europe Perfume Market, by Brands, 2024
Table Europe – Population (Millions) and Forecast
Table Europe – Consumer Price Index (CPI) and Forecast
Table Europe – Gross Domestic Product and Forecast
Table Europe Perfume Market: Spend as a Proportion of GDP (%)
Table Europe Perfume Market: Consumption per Capita (Population)
Companies Mentioned
Adopt Parfums SAS
Angelini Group
Chanel S.A.
Coty Inc.
Diptyque SA
Dolce & Gabbana S.R.L.
Euroitalia S.R.L.
Henkel AG & Co. KGaA
Hermes International SCA
Hunca Kozmetik Sanayii AS
Industria de Diseno Textil, S.A.
Inter Parfums, Inc.
Kering SA
L’Occitane International S.A.
L’Oreal S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Mary Kay Inc.
Maurer & Wirtz GmbH & Co. KG
Natura & Co
PUIG SL
Revlon, Inc.
Rituals Cosmetics Enterprise B.V.
Shiseido Company, Limited
The Body Shop International Ltd.
The Estee Lauder Companies Inc.
The Shaneel Group
Unilever PLC
Victoria’s Secret & Co.
Yves Rocher sa
$1,750.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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