The Germany oral care market is expected to see a slight increase of USD 1.0 billion, translating to a compound annual growth rate (CAGR) of about 4.7% from 2024 to 2029. In Germany, a strong emphasis on dental health and technological innovation is driving demand for advanced products such as smart toothbrushes and electric flossers. The rising popularity of organic and natural oral care products also reflects a broader consumer focus on health and sustainability.
The report offers a comprehensive evaluation of the Germany oral care market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the oral care industry.
Market Segmentation
The Germany oral care market is classified into the following segments:
Product: dental floss, denture care products (denture cleansers, denture fixatives, others), mouth fresheners, dental rinses and mouthwashes, teeth whitening products, toothbrushes (manual toothbrushes, power toothbrushes), toothpaste (kid’s toothpaste and adult toothpaste)
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, pharmacies, beauty and personal care stores, e-commerce, others
The oral care market in Germany is segmented across product and distribution channel. By product, it includes dental floss, denture care products (denture cleansers, denture fixatives, others), mouth fresheners, dental rinses and mouthwashes, teeth whitening products, toothbrushes (manual toothbrushes, power toothbrushes), and toothpaste (kid’s toothpaste and adult toothpaste). Distribution channel categories include convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, pharmacies, beauty and personal care stores, e-commerce, and others.
Competitive Landscape
The oral care market is characterized by dominance from key players such as Viatris Inc., Unilever PLC, The Procter & Gamble Company (P&G), Reckitt Benckiser Group plc (RB), Queisser Pharma GmbH & Company KG, One Drop Only GmbH, Li & Fung Limited, Koninklijke Philips N.V., Kenvue Inc., Katjes International GmbH & Co. KG., Haleon plc, Coswell S.p.A., Colgate-Palmolive Company and Church & Dwight Co. Inc.
This analysis offers a comprehensive overview of the main players in the oral care market, evaluating their performance trends from 2019 to 2023. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Germany oral care market.
Gain in-depth analysis and forecasts for the key segments of the Germany oral care market: product and distribution channel.
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Gain deep insights into the dynamics of the Germany oral care market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Germany oral care market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Germany Oral Care Market – Product Analysis
Germany Oral Care Market – Distribution Channel Analysis
Key Players and Market Share
– Viatris Inc.
– Unilever PLC
– The Procter & Gamble Company (P&G)
– Reckitt Benckiser Group plc (RB)
– Queisser Pharma GmbH & Company KG
– One Drop Only GmbH
– Li & Fung Limited
– Koninklijke Philips N.V.
– Kenvue Inc.
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Germany Oral Care Market 2019-2029
Chart Germany Oral Care Market, Net Growth, 2019-2029
Chart Germany Oral Care Market, Growth Rates, 2019-2029
Table Germany Oral Care Market by Product, 2019-2029
Chart Germany Oral Care Market by Product, CAGR Historic and Forecast, 2019-2029
Chart Germany Oral Care Market by Product, 2019-2029
Table Germany Oral Care Market by Distribution Channel, 2019-2029
Chart Germany Oral Care Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Germany Oral Care Market by Distribution Channel, 2019-2029
Table Germany Oral Care Market Share (%), by Companies, 2019-2023
Chart Germany Oral Care Market, by Companies, 2023
Table Germany Oral Care Market Share (%), by Brands, 2019-2023
Chart Germany Oral Care Market, by Brands, 2023
Table Germany – Population (Millions) and Forecast
Table Germany – Consumer Price Index (CPI) and Forecast
Table Germany – Gross Domestic Product and Forecast
Table Germany Oral Care Market: Spend as a Proportion of GDP (%)
Table Germany Oral Care Market: Consumption per Capita (Population)
Companies Mentioned
Viatris Inc.
Unilever PLC
The Procter & Gamble Company (P&G)
Reckitt Benckiser Group plc (RB)
Queisser Pharma GmbH & Company KG
One Drop Only GmbH
Li & Fung Limited
Koninklijke Philips N.V.
Kenvue Inc.
Katjes International GmbH & Co. KG.
Haleon plc
Coswell S.p.A.
Colgate-Palmolive Company
Church & Dwight Co., Inc.