In 2023, the milk market in Greece stood at USD 1,099 million. Recording a CAGR of 1.9% from 2024 to 2029, the worth is projected to reach ~USD 1,231 million by 2029, according to the latest market data. The Greece milk market is driven by a strong consumer preference for traditional and locally produced dairy products, deeply rooted in the country’s rich culinary heritage. Greek consumers are increasingly opting for organic and high-quality milk, reflecting a growing awareness of health and wellness trends. Additionally, the market benefits from government support aimed at sustaining local dairy farmers and promoting sustainable agricultural practices, which ensure a consistent supply of premium milk products. The rise of modern retail channels and the expansion of e-commerce are also enhancing accessibility, allowing consumers to access a broader range of milk options, including specialty and fortified products.
The report offers a comprehensive evaluation of the Greece milk market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product, and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the milk industry.
Market Segmentation
The milk market in Greece is classified into the following segments:
Product: cow’s milk (fresh milk, shelf-stable milk), flavoured milk drinks, goat milk, plant-based milk, powdered milk
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, foodservice channels, e-commerce, others
The Greece milk market is segmented on the basis of product, and distribution channel. Based on product, the milk market in Greece is categorized into cow’s milk (fresh milk, shelf-stable milk), flavoured milk drinks, goat milk, plant-based milk, and powdered milk. On the basis of distribution channel, the milk market in Greece has been segmented into convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, foodservice channels, e-commerce, and others.
Competitive Landscape
The Greece milk market is highly competitive. The competitive landscape of the industry has also been examined along with the profiles of the key players Vivartia Holding S.A., Upfield Holdings B.V., ThesGala Dairy Cooperative, Royal FrieslandCampina N.V., Rodopi Thrace Milk Industry SA, Mevgal Macedonian Milk Industry SA, Jotis S.A., Hellenic Dairies S.A., Farma Koukaki SA, Evrofarma S.A., Evol – Union of Agricultural Cooperatives of Volos, Arla Foods amba.
The report presents a detailed analysis of the Greece milk market, focusing on the performance of major companies between 2019 and 2023. The data offers valuable insights into market share fluctuations, identifying established leaders and the ascent of new entrants. Such information provides companies with the tools needed to enhance their strategic positioning and remain competitive, even as market conditions evolve.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Greece milk market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Greece milk market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Greece milk market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewGreece milk market – product analysis
Greece milk market – distribution channel analysis
Key players and market share
– Vivartia Holding S.A.
– Upfield Holdings B.V.
– ThesGala Dairy Cooperative
– Royal FrieslandCampina N.V.
– Rodopi Thrace Milk Industry SA
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Greece milk market 2019-2029
Chart Greece milk market, net growth, 2019-2029
Chart Greece milk market, growth rates, 2019-2029
Table Greece milk market by product, 2019-2029
Chart Greece milk market by product, CAGR historic and forecast, 2019-2029
Chart Greece milk market by product, 2019-2029
Table Greece milk market by distribution channel, 2019-2029
Chart Greece milk market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Greece milk market by distribution channel, 2019-2029
Table Greece milk market share (%), by companies, 2019-2023
Chart Greece milk market, by companies, 2023
Table Greece milk market share (%), by brands, 2019-2023
Chart Greece milk market, by brands, 2023
Table Greece – population (millions) and forecast
Table Greece – consumer price index (CPI) and forecast
Table Greece – gross domestic product and forecast
Table Greece milk market: spend as a proportion of GDP (%)
Table Greece milk market: consumption per capita (population)