The market for menstrual hygiene products is set for moderate growth, with projections indicating an increase of USD 124.7 million and a compound annual growth rate (CAGR) nearing 7.8% over the forecast period. Nigeria’s menstrual hygiene products market is driven by population growth and increased awareness of women’s health, particularly in urban areas. Government and NGO initiatives aim to address period poverty, improving access to affordable sanitary products. Additionally, the introduction of reusable products, such as menstrual cups, offers cost-effective and sustainable options for low-income households.
The report provides a comprehensive analysis of the Nigeria menstrual hygiene products industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as product type and distribution channel. The insights gained from this evaluation help reveal the growth potential within the menstrual hygiene products sector.
Market Segmentation
The segmentation of the Nigeria menstrual hygiene products market is outlined below:
Product type: pantyliners, tampons, towels and pads, feminine wipes
Distribution channel: convenience stores, supermarkets and hypermarkets, grocery stores, health and personal care stores, others
The Nigeria menstrual hygiene products market is segmented by product type and distribution channel. By product type, it includes pantyliners, tampons, towels and pads, and feminine wipes. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, grocery stores, health and personal care stores, and others.
Competitive Landscape
Key players in the menstrual hygiene products market consist of The Procter & Gamble Company (P&G), Hayat Holding A.S., Guangzhou Livi Import & Export Co. Ltd., Sankin Nigeria Ltd., Kimberly-Clark Corporation, BORDAR Group (KISSKIDS), Guangzhou Sunda International Trading Co. Ltd., Goonite (NG) Hygiene Products FZE, Femina Hygienical Products Nigeria Limited, Globe Spinning Mills Nigeria Limited (Bhojson Group), Kenvue Inc., Wemy Industries Limited and Quest Personal Care global Ltd.
This report presents an extensive analysis of major entities in the menstrual hygiene products market, focusing on their performance from 2019 to 2023. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Nigeria menstrual hygiene products market.
Gain in-depth analysis and forecasts for the key segments of the Nigeria menstrual hygiene products market: product type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Nigeria menstrual hygiene products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Nigeria menstrual hygiene products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Nigeria Menstrual Hygiene Products Market – Product Type Analysis
Nigeria Menstrual Hygiene Products Market – Distribution Channel Analysis
Key Players and Market Share
– The Procter & Gamble Company (P&G)
– Hayat Holding A.S.
– Guangzhou Livi Import & Export Co., Ltd.
– Sankin Nigeria Ltd.
– Kimberly-Clark Corporation
– BORDAR Group (KISSKIDS)
– Guangzhou Sunda International Trading Co., Ltd.
– Goonite (NG) Hygiene Products FZE
– Femina Hygienical Products Nigeria Limited
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Nigeria Menstrual Hygiene Products Market 2019-2029
Chart Nigeria Menstrual Hygiene Products Market, Net Growth, 2019-2029
Chart Nigeria Menstrual Hygiene Products Market, Growth Rates, 2019-2029
Table Nigeria Menstrual Hygiene Products Market by Product Type, 2019-2029
Chart Nigeria Menstrual Hygiene Products Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Nigeria Menstrual Hygiene Products Market by Product Type, 2019-2029
Table Nigeria Menstrual Hygiene Products Market by Distribution Channel, 2019-2029
Chart Nigeria Menstrual Hygiene Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Nigeria Menstrual Hygiene Products Market by Distribution Channel, 2019-2029
Table Nigeria Menstrual Hygiene Products Market Share (%), by Companies, 2019-2023
Chart Nigeria Menstrual Hygiene Products Market, by Companies, 2023
Table Nigeria Menstrual Hygiene Products Market Share (%), by Brands, 2019-2023
Chart Nigeria Menstrual Hygiene Products Market, by Brands, 2023
Table Nigeria – Population (Millions) and Forecast
Table Nigeria – Consumer Price Index (CPI) and Forecast
Table Nigeria – Gross Domestic Product and Forecast
Table Nigeria Menstrual Hygiene Products Market: Spend as a Proportion of GDP (%)
Table Nigeria Menstrual Hygiene Products Market: Consumption per Capita (Population)
Companies Mentioned
The Procter & Gamble Company (P&G)
Hayat Holding A.S.
Guangzhou Livi Import & Export Co., Ltd.
Sankin Nigeria Ltd.
Kimberly-Clark Corporation
BORDAR Group (KISSKIDS)
Guangzhou Sunda International Trading Co., Ltd.
Goonite (NG) Hygiene Products FZE
Femina Hygienical Products Nigeria Limited
Globe Spinning Mills Nigeria Limited (Bhojson Group)
Kenvue Inc.
Wemy Industries Limited
Quest Personal Care Global Ltd.