Projected to undergo a minor increase, the Russia men’s grooming products market size is anticipated to grow from USD 1,543.3 million in 2023 to USD 1,768.9 million by 2029, reflecting a CAGR of 2.3% from 2024 to 2029. The influence of global grooming trends, often propagated through media and international brands, plays a crucial role in shaping local consumer preferences. Men are increasingly exposed to and adopting these global standards, which include not only products but also grooming routines and styles.
Furthermore, digital media and marketing channels, including social media platforms and online influencers, are pivotal in promoting grooming products and educating consumers, particularly younger demographics. These platforms facilitate direct engagement with consumers and provide a space for discussing and showcasing grooming trends and products.
The report offers a comprehensive evaluation of the Russia men’s grooming products market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product, price range and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the men’s grooming products industry.
Market Segmentation
The Russia men’s grooming products market is classified into the following segments:
Product: bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), skin care products
Price range: prestige product, mass product
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, hair salons, others
The Russia men’s grooming products market is segmented by product, price range and distribution channel. In terms of product, the market is segmented into bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products. Price range segments are divided into prestige product, and mass product. Distribution channel segments comprise convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, hair salons, and others.
Competitive Landscape
Leading companies in the men’s grooming products market comprise The Procter & Gamble Company (P&G), Beiersdorf AG, Unilever PLC, Coty Inc., PUIG SL, Oriflame Cosmetics S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., Natura & Co, Evyap Sabun Yag Gliserin San ve Tic A.S., Chanel S.A., Faberlic OAO, Henkel AG & Co. KGaA, Societe BIC S.A., Colgate-Palmolive Company, Amway Corporation, Maurer & Wirtz GmbH & Co. KG, Yves Rocher sa, Inter Parfums Inc., Mary Kay Inc., Angelini Group, L.C.A. Laboratori di Chimica Applicata S.r.l., Mil Mil 76 S.p.A., Russkaya Kosmetika OOO and Arnest OAO.
This analysis offers a comprehensive overview of the main players in the men’s grooming products market, evaluating their performance trends from 2019 to 2023. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Russia Men’s Grooming Products Market – Product Analysis
Russia Men’s Grooming Products Market – Price Range Analysis
Russia Men’s Grooming Products Market – Distribution Channel Analysis
Key Players and Market Share
– The Procter & Gamble Company (P&G)
– Beiersdorf AG
– Unilever PLC
– Coty Inc.
– PUIG SL
– Oriflame Cosmetics S.A.
– LVMH Moet Hennessy Louis Vuitton SA (LVMH)
– L’Oreal S.A.
– Natura & Co
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Russia Men’s Grooming Products Market 2019-2029
Chart Russia Men’s Grooming Products Market, Net Growth, 2019-2029
Chart Russia Men’s Grooming Products Market, Growth Rates, 2019-2029
Table Russia Men’s Grooming Products Market by Product, 2019-2029
Chart Russia Men’s Grooming Products Market by Product, CAGR Historic and Forecast, 2019-2029
Chart Russia Men’s Grooming Products Market by Product, 2019-2029
Table Russia Men’s Grooming Products Market by Price Range, 2019-2029
Chart Russia Men’s Grooming Products Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Russia Men’s Grooming Products Market by Price Range, 2019-2029
Table Russia Men’s Grooming Products Market by Distribution Channel, 2019-2029
Chart Russia Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Russia Men’s Grooming Products Market by Distribution Channel, 2019-2029
Table Russia Men’s Grooming Products Market Share (%), by Companies, 2019-2023
Chart Russia Men’s Grooming Products Market, by Companies, 2023
Table Russia Men’s Grooming Products Market Share (%), by Brands, 2019-2023
Chart Russia Men’s Grooming Products Market, by Brands, 2023
Table Russia – Population (Millions) and Forecast
Table Russia – Consumer Price Index (CPI) and Forecast
Table Russia – Gross Domestic Product and Forecast
Table Russia Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table Russia Men’s Grooming Products Market: Consumption per Capita (Population)
Companies Mentioned
The Procter & Gamble Company (P&G)
Beiersdorf AG
Unilever PLC
Coty Inc.
PUIG SL
Oriflame Cosmetics S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
Natura & Co
Evyap Sabun Yag Gliserin San ve Tic A.S.
Chanel S.A.
Faberlic OAO
Henkel AG & Co. KGaA
Societe BIC S.A.
Colgate-Palmolive Company
Amway Corporation
Maurer & Wirtz GmbH & Co. KG
Yves Rocher sa
Inter Parfums, Inc.
Mary Kay Inc.
Angelini Group
L.C.A. Laboratori di Chimica Applicata S.r.l.
Mil Mil 76 S.p.A.
Russkaya Kosmetika OOO
Arnest OAO