Middle East and Africa Men’s Grooming Products Market 2025$1,750.0
Marked by strong momentum, the Middle East and Africa men’s grooming products market is set to experience significant growth, adding USD 4.6 billion by 2030 and achieving an impressive CAGR of nearly 13%. The men’s grooming products market in MEA is driven by several dynamic factors. Firstly, there is a growing interest in personal appearance, especially in urban areas, fueled by increasing disposable incomes and a shift towards more appearance-conscious lifestyles. Secondly, the rise in grooming trends is significantly influenced by Western media, which has introduced a more sophisticated approach to male grooming, encouraging men to invest in skincare and personal care products. Finally, a notable shift towards premium grooming brands in countries like the UAE and Saudi Arabia is driven by the affluent male consumer segment looking for high-quality, luxury grooming solutions.
Providing a strategic perspective on the Middle East and Africa men’s grooming products market, this report analyzes historical trends from 2020 to 2024 and forecasts market developments through 2030. It delves into market size, growth rates, and segment-level insights, uncovering the forces shaping the industry’s future. By examining product type, pricing, distribution channel and country, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.
Market Segmentation
The Middle East and Africa men’s grooming products market is classified into the following segments:
Product type: shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, men’s fragrances
Pricing: premium, mass
Distribution channel: supermarkets and hypermarkets, electronics and appliance stores, home products shops, e-commerce, others
Country: Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, others
The segmentation of the Middle East and Africa men’s grooming products market product type, pricing, distribution channel and country. By product type, it includes shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, and men’s fragrances. Pricing segments encompass premium, and mass. Distribution channel segmentation comprises supermarkets and hypermarkets, electronics and appliance stores, home products shops, e-commerce, and others. Geographically, the market includes Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates and others.
Competitive Landscape
The competitive landscape of the men’s grooming products market features leading companies such as Unilever PLC, Tiger Brands Limited, The Procter & Gamble Company (P&G), The Estee Lauder Companies Inc., Super-Max group, Societe BIC S.A., Shiseido Company Limited, Sano-Bruno’s Enterprises Ltd., Revlon Inc., Rasasi Perfumes Industry LLC, PUIG SL, Oriflame Cosmetics S.A., Natura & Co, Mirato S.p.A., Middle East Chemicals MEC, Marico Limited, Mahmood Saeed Company Limited, LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., LORD PRECISION INDUSTRIES S.A.E., Inter Parfums Inc., Henkel AG & Co. KGaA, Evyap Sabun Yag Gliserin San ve Tic A.S., Euroitalia S.R.L., Edgewell Personal Care Brands LLC, Dorco Co. Ltd., Dolce & Gabbana S.R.L., Deraah Company, Coty Inc., Combe Incorporated, Colgate-Palmolive Company, Chanel S.A., Beiersdorf AG, Avi Ltd., Arabian Oud Company, Al Majed For Oud, Ajmal International Trading Co. (LLC) and Abdul Samad Al Qurashi Company.
This analysis offers a comprehensive overview of the main players in the men’s grooming products market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Middle East and Africa men’s grooming products market.
Gain in-depth analysis and forecasts for the key segments of the Middle East and Africa men’s grooming products market: product type, pricing, distribution channel and country.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Middle East and Africa men’s grooming products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Middle East and Africa men’s grooming products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Middle East and Africa Men’s Grooming Products Market – Product Type Analysis
Middle East and Africa Men’s Grooming Products Market – Pricing Analysis
Middle East and Africa Men’s Grooming Products Market – Distribution Channel Analysis
Middle East and Africa Men’s Grooming Products Market – Country Analysis
Company Shares Analysis
Unilever PLC
Tiger Brands Limited
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Super-Max group
Societe BIC S.A.
Shiseido Company, Limited
Sano-Bruno’s Enterprises Ltd.
Revlon, Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Middle East and Africa Men’s Grooming Products Market 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market, Net Growth, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market, Growth Rates, 2020-2030
Table Middle East and Africa Men’s Grooming Products Market by Product Type, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Product Type, 2020-2030
Table Middle East and Africa Men’s Grooming Products Market by Pricing, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Pricing, 2020-2030
Table Middle East and Africa Men’s Grooming Products Market by Distribution Channel, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Distribution Channel, 2020-2030
Table Middle East and Africa Men’s Grooming Products Market by Country, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Men’s Grooming Products Market by Country, 2020-2030
Table Middle East and Africa Men’s Grooming Products Market Share (%), by Companies, 2020-2024
Chart Middle East and Africa Men’s Grooming Products Market, by Companies, 2024
Table Middle East and Africa Men’s Grooming Products Market Share (%), by Brands, 2020-2024
Chart Middle East and Africa Men’s Grooming Products Market, by Brands, 2024
Table Middle East and Africa – Population (Millions) and Forecast
Table Middle East and Africa – Consumer Price Index (CPI) and Forecast
Table Middle East and Africa – Gross Domestic Product and Forecast
Table Middle East and Africa Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table Middle East and Africa Men’s Grooming Products Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
Tiger Brands Limited
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Super-Max group
Societe BIC S.A.
Shiseido Company, Limited
Sano-Bruno’s Enterprises Ltd.
Revlon, Inc.
Rasasi Perfumes Industry LLC
PUIG SL
Oriflame Cosmetics S.A.
Natura & Co
Mirato S.p.A.
Middle East Chemicals MEC
Marico Limited
Mahmood Saeed Company Limited
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
LORD PRECISION INDUSTRIES S.A.E.
Inter Parfums, Inc.
Henkel AG & Co. KGaA
Evyap Sabun Yag Gliserin San ve Tic A.S.
Euroitalia S.R.L.
Edgewell Personal Care Brands LLC
Dorco Co., Ltd.
Dolce & Gabbana S.R.L.
Deraah Company
Coty Inc.
Combe Incorporated
Colgate-Palmolive Company
Chanel S.A.
Beiersdorf AG
Avi Ltd.
Arabian Oud Company
Al Majed For Oud
Ajmal International Trading Co. (LLC)
Abdul Samad Al Qurashi Company
$1,750.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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