Projections for the Mexico men’s grooming products market suggest a promising growth trajectory, with an anticipated rise of USD 1.7 billion and a compound annual growth rate (CAGR) nearing 8.1% over the next five years. Urbanization and a growing emphasis on professional appearance have heightened the demand for grooming products and services among men. This trend is complemented by increasing disposable incomes, allowing for greater spending on personal care items.
Moreover, there is a noticeable shift in societal attitudes towards masculinity, with a rising acceptance and encouragement of grooming as a part of self-care. This cultural change is influenced by the global dissemination of grooming standards and trends through media channels and international brands, which play a significant role in shaping local consumer preferences.
This report presents a detailed overview of the Mexico men’s grooming products industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product, price range and distribution channel. This detailed analysis supports the identification of growth opportunities within the men’s grooming products industry.
Market Segmentation
The Mexico men’s grooming products market is structured as follows:
Product: bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), skin care products
Price range: prestige product, mass product
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, department stores, specialty stores, e-commerce, hair salons, others
The Mexico men’s grooming products market is segmented by product, price range and distribution channel. By product, it includes bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products. Price range segments are divided into prestige product, and mass product. Distribution channel segments consist of convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, department stores, specialty stores, e-commerce, hair salons, and others.
Competitive Landscape
The men’s grooming products market is characterized by dominance from key players such as The Procter & Gamble Company (P&G), Unilever PLC, Betterware de Mexico S.A.P.I. de C.V. (JAFRA), Natura & Co, PUIG SL, L’Oreal S.A., Colgate-Palmolive Company, Coty Inc., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Beiersdorf AG, House of Fuller S. de R.L. de C.V., Perfumes y Esencias Fraiche S.A. de C.V., Mary Kay Inc., Chanel S.A., High Ridge Brands Co., Societe BIC S.A., Corporacion Belcorp, Inter Parfums Inc., Edgewell Personal Care Brands LLC, Arabela S.A. de C.V., Euroitalia S.R.L., Zermat Internacional S.A. De C.V., The Estee Lauder Companies Inc., Combe Incorporated, Dolce & Gabbana S.R.L., Dana Classic Fragrances Inc. (IMG Holdings Inc.), Oriflame Cosmetics S.A., Henkel AG & Co. KGaA, Genomma Lab Internacional SAB de CV and Clarins SA.
The report provides a detailed assessment of prominent companies within the men’s grooming products market, tracking their performance from 2019 to 2023. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Mexico Men’s Grooming Products Market – Product Analysis
Mexico Men’s Grooming Products Market – Price Range Analysis
Mexico Men’s Grooming Products Market – Distribution Channel Analysis
Key Players and Market Share
– The Procter & Gamble Company (P&G)
– Unilever PLC
– Betterware de Mexico, S.A.P.I. de C.V. (JAFRA)
– Natura & Co
– PUIG SL
– L’Oreal S.A.
– Colgate-Palmolive Company
– Coty Inc.
– LVMH Moet Hennessy Louis Vuitton SA (LVMH)
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Mexico Men’s Grooming Products Market 2019-2029
Chart Mexico Men’s Grooming Products Market, Net Growth, 2019-2029
Chart Mexico Men’s Grooming Products Market, Growth Rates, 2019-2029
Table Mexico Men’s Grooming Products Market by Product, 2019-2029
Chart Mexico Men’s Grooming Products Market by Product, CAGR Historic and Forecast, 2019-2029
Chart Mexico Men’s Grooming Products Market by Product, 2019-2029
Table Mexico Men’s Grooming Products Market by Price Range, 2019-2029
Chart Mexico Men’s Grooming Products Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Mexico Men’s Grooming Products Market by Price Range, 2019-2029
Table Mexico Men’s Grooming Products Market by Distribution Channel, 2019-2029
Chart Mexico Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Mexico Men’s Grooming Products Market by Distribution Channel, 2019-2029
Table Mexico Men’s Grooming Products Market Share (%), by Companies, 2019-2023
Chart Mexico Men’s Grooming Products Market, by Companies, 2023
Table Mexico Men’s Grooming Products Market Share (%), by Brands, 2019-2023
Chart Mexico Men’s Grooming Products Market, by Brands, 2023
Table Mexico – Population (Millions) and Forecast
Table Mexico – Consumer Price Index (CPI) and Forecast
Table Mexico – Gross Domestic Product and Forecast
Table Mexico Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table Mexico Men’s Grooming Products Market: Consumption per Capita (Population)
Companies Mentioned
The Procter & Gamble Company (P&G)
Unilever PLC
Betterware de Mexico, S.A.P.I. de C.V. (JAFRA)
Natura & Co
PUIG SL
L’Oreal S.A.
Colgate-Palmolive Company
Coty Inc.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Beiersdorf AG
House of Fuller, S. de R.L. de C.V.
Perfumes y Esencias Fraiche, S.A. de C.V.
Mary Kay Inc.
Chanel S.A.
High Ridge Brands Co.
Societe BIC S.A.
Corporacion Belcorp
Inter Parfums, Inc.
Edgewell Personal Care Brands LLC
Arabela S.A. de C.V.
Euroitalia S.R.L.
Zermat Internacional, S.A. De C.V.
The Estee Lauder Companies Inc.
Combe Incorporated
Dolce & Gabbana S.R.L.
Dana Classic Fragrances, Inc. (IMG Holdings Inc.)
Oriflame Cosmetics S.A.
Henkel AG & Co. KGaA
Genomma Lab Internacional SAB de CV
Clarins SA