A modest growth trajectory is forecasted for the China men’s grooming products market, with an expected increase of USD 0.4 billion and a compound annual growth rate (CAGR) of roughly 2.4% from 2024 through 2029. Rising disposable incomes among Chinese men have enabled increased expenditures on personal care and grooming products. The adoption of Western grooming norms and trends, facilitated by extensive media exposure and global brand influence, has significantly shaped consumer preferences in China. Platforms such as WeChat, Weibo, and Douyin (TikTok) serve as pivotal channels for disseminating grooming practices, exerting substantial influence on purchasing behaviors among younger demographic segments.
This report presents a detailed overview of the China men’s grooming products industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product, price range and distribution channel. This detailed analysis supports the identification of growth opportunities within the men’s grooming products industry.
Market Segmentation
The China men’s grooming products market is structured as follows:
Product: bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), skin care products
Price range: prestige product, mass product
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, hair salons, others
The China market for men’s grooming products is divided based on product, price range and distribution channel. The categorization of the market by product includes bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products. Price range categories include prestige product, and mass product. Distribution channel segments consist of convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, hair salons, and others.
Competitive Landscape
The men’s grooming products market remains highly competitive, with major players including L’Oreal S.A., The Procter & Gamble Company (P&G), Unilever PLC, Beiersdorf AG, Rohto Pharmaceutical Co. Ltd., Coty Inc., Shanghai Jahwa United Co. Ltd., Guangzhou Jinan Cosmetics Co. Ltd., Guangzhou Meiku Information Technology Co. Ltd., Guangzhou Mizi Cosmetics Co. Ltd., Mandom Corporation, Chanel S.A., Hermes International SCA, Edgewell Personal Care Brands LLC, Guangzhou Hengli Cosmetics Co. Ltd., Shanghai Pehchaolin Daily Chemical Co. Ltd., Kao Corporation, Guangzhou Uniasia Cosmetics Technology Co. Ltd., LVMH Moet Hennessy Louis Vuitton SA (LVMH), FineToday Holdings Co. Ltd., Guangzhou Adolph Personal Care Products Co. Ltd., Kenvue Inc., The Estee Lauder Companies Inc., Inter Parfums Inc., Shiseido Company Limited and L’Occitane International S.A.
The report provides a detailed assessment of prominent companies within the men’s grooming products market, tracking their performance from 2019 to 2023. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the China men’s grooming products market.
Gain in-depth analysis and forecasts for the key segments of the China men’s grooming products market: product, price range and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the China men’s grooming products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the China men’s grooming products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.
Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
China Men’s Grooming Products Market – Product Analysis
China Men’s Grooming Products Market – Price Range Analysis
China Men’s Grooming Products Market – Distribution Channel Analysis
Key Players and Market Share
– L’Oreal S.A.
– The Procter & Gamble Company (P&G)
– Unilever PLC
– Beiersdorf AG
– Rohto Pharmaceutical Co., Ltd.
– Coty Inc.
– Shanghai Jahwa United Co., Ltd.
– Guangzhou Jinan Cosmetics Co., Ltd.
– Guangzhou Meiku Information Technology Co., Ltd.
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table China Men’s Grooming Products Market 2019-2029
Chart China Men’s Grooming Products Market, Net Growth, 2019-2029
Chart China Men’s Grooming Products Market, Growth Rates, 2019-2029
Table China Men’s Grooming Products Market by Product, 2019-2029
Chart China Men’s Grooming Products Market by Product, CAGR Historic and Forecast, 2019-2029
Chart China Men’s Grooming Products Market by Product, 2019-2029
Table China Men’s Grooming Products Market by Price Range, 2019-2029
Chart China Men’s Grooming Products Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart China Men’s Grooming Products Market by Price Range, 2019-2029
Table China Men’s Grooming Products Market by Distribution Channel, 2019-2029
Chart China Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart China Men’s Grooming Products Market by Distribution Channel, 2019-2029
Table China Men’s Grooming Products Market Share (%), by Companies, 2019-2023
Chart China Men’s Grooming Products Market, by Companies, 2023
Table China Men’s Grooming Products Market Share (%), by Brands, 2019-2023
Chart China Men’s Grooming Products Market, by Brands, 2023
Table China – Population (Millions) and Forecast
Table China – Consumer Price Index (CPI) and Forecast
Table China – Gross Domestic Product and Forecast
Table China Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table China Men’s Grooming Products Market: Consumption per Capita (Population)
Companies Mentioned
L’Oreal S.A.
The Procter & Gamble Company (P&G)
Unilever PLC
Beiersdorf AG
Rohto Pharmaceutical Co., Ltd.
Coty Inc.
Shanghai Jahwa United Co., Ltd.
Guangzhou Jinan Cosmetics Co., Ltd.
Guangzhou Meiku Information Technology Co., Ltd.
Guangzhou Mizi Cosmetics Co., Ltd.
Mandom Corporation
Chanel S.A.
Hermes International SCA
Edgewell Personal Care Brands LLC
Guangzhou Hengli Cosmetics Co., Ltd.
Shanghai Pehchaolin Daily Chemical Co., Ltd.
Kao Corporation
Guangzhou Uniasia Cosmetics Technology Co., Ltd.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
FineToday Holdings Co., Ltd.
Guangzhou Adolph Personal Care Products Co., Ltd.
Kenvue Inc.
The Estee Lauder Companies Inc.
Inter Parfums, Inc.
Shiseido Company, Limited
L’Occitane International S.A.