Vietnam Men's Grooming Products Market 2024


Market Overview

According to the latest research, the men’s grooming products market in Vietnam is poised to grow by USD 189.3 million during 2024-2029, progressing at a CAGR of 9.1% during the forecast period. There has been a notable cultural shift towards greater acceptance and normalization of male grooming and self-care practices. This shift is part of a broader evolution in societal attitudes towards masculinity, where grooming is increasingly seen as essential for personal well-being and professional appearance.

Moreover, urbanization has led to an increase in professional environments where grooming is emphasized for both hygiene and aesthetic reasons. This urban lifestyle trend contributes to the rising demand for grooming products and services among men.

The report provides a comprehensive overview of the Vietnam men’s grooming products industry, covering a study of the key players operating in the market. It includes an analysis of market segments and sub-segments, taking into consideration factors such as product, price range, and distribution channel. By examining these aspects, the report offers valuable insights into the potential of the men’s grooming products industry. Moreover, the report presents statistical information, including market size, market share, growth rate, and forecasts specifically tailored to the men’s grooming products industry. This data-driven analysis equips industry professionals with the necessary information to assess the current market landscape, make well-informed decisions, and identify growth opportunities within the sector.


Market Segmentation

The men’s grooming products market in Vietnam is segmented as below:
Product: bath and shower products, deodorants, fragrances (men’s fragrances, women’s fragrances, unisex fragrances), hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products
Price range: prestige product, and mass product
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, and others

The Vietnam men’s grooming products market is segmented on the basis of product, price range, and distribution channel. Based on product, the men’s grooming products market in Vietnam is categorized into bath and shower products, deodorants, fragrances (men’s fragrances, women’s fragrances, unisex fragrances), hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products. On the basis of price range, the men’s grooming products market in Vietnam has been segmented into prestige product, and mass product. By distribution channel, the men’s grooming products market in Vietnam has been segmented into convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, and others.


Competitive Landscape

The Vietnam men’s grooming products market is highly competitive. The men’s grooming products market is dominated by key players, which are Marico Limited, Wipro Limited, Unilever PLC, The Procter & Gamble Company (P&G), Beiersdorf AG, Coty Inc., Inter Parfums Inc., STADA Arzneimittel AG, Rohto Pharmaceutical Co. Ltd., FineToday Holdings Co. Ltd., L’Oreal S.A., Saigon Cosmetics Corporation (SCC), Dai Viet Huong Company Limited, Dorco Co. Ltd., Chanel S.A., Edgewell Personal Care Brands LLC, Shiseido Company Limited, LVMH Moet Hennessy Louis Vuitton SA (LVMH), PUIG SL, Mandom Corporation, Amorepacific Corporation, LG Household & Health Care Ltd., Colgate-Palmolive Company, Kao Corporation, Oriflame Cosmetics S.A., Euroitalia S.R.L., Give Back Beauty LLC (GBB).

The report is an indispensable tool for companies and organizations operating in the men’s grooming products industry. It offers a comprehensive overview of the market, empowering industry executives, policy makers, academics, and analysts to make well-informed decisions. The report provides valuable insights and analysis, presenting a cohesive and detailed perspective on the men’s grooming products market.


Why Buy This Report?

Provide statistical data or estimations for the Vietnam men’s grooming products market
Formulate regional strategies and determine strategic priorities based on local data analysis
Gain a comprehensive understanding of the men’s grooming products market in Vietnam
Identify promising investment opportunities by pinpointing growth sectors and emerging trends
Understand what the future of the men’s grooming products market in Vietnam looks like
Analyze the competitive landscape and identify the optimal timing for seizing opportunities


Table of Contents

TABLE OF CONTENTS
FIGURES AND TABLES
1. Scope and Methodology
1.1 Key Findings
1.2 Report Scope
1.3 Research Methodology
2. Market Overview
3. Vietnam Men’s Grooming Products Market – Product Analysis
3.1 Bath and shower products
3.2 Deodorants
3.3 Fragrances (men’s fragrances, women’s fragrances, unisex fragrances)
3.4 Hair care products
3.5 Razors & blades
3.6 Shaving products (pre-shave and post-shave products)
3.7 Skin care products
4. Vietnam Men’s Grooming Products Market – Price Range Analysis
4.1 Prestige product
4.2 Mass product
5. Vietnam Men’s Grooming Products Market – Distribution Channel Analysis
5.1 Convenience stores
5.2 Supermarkets and hypermarkets
5.3 Small grocery stores
5.4 Department stores
5.5 Specialty stores
5.6 E-commerce
5.7 Others
6. Company Profiles
6.1 Marico Limited
6.2 Wipro Limited
6.3 Unilever PLC
6.4 The Procter & Gamble Company (P&G)
6.5 Beiersdorf AG
6.6 Coty Inc.
6.7 Inter Parfums, Inc.
6.8 STADA Arzneimittel AG
6.9 Rohto Pharmaceutical Co., Ltd.
6.10 FineToday Holdings Co., Ltd.
6.11 L’Oreal S.A.
6.12 Saigon Cosmetics Corporation (SCC)
6.13 Dai Viet Huong Company Limited
6.14 Dorco Co., Ltd.
6.15 Chanel S.A.
6.16 Edgewell Personal Care Brands LLC
6.17 Shiseido Company, Limited
6.18 LVMH Moet Hennessy Louis Vuitton SA (LVMH)
6.19 PUIG SL
6.20 Mandom Corporation
6.21 Amorepacific Corporation
6.22 LG Household & Health Care, Ltd.
6.23 Colgate-Palmolive Company
6.24 Kao Corporation
6.25 Oriflame Cosmetics S.A.
6.26 Euroitalia S.R.L.
6.27 Give Back Beauty LLC (GBB)
DISCLAIMER


Companies Mentioned

Marico Limited
Wipro Limited
Unilever PLC
The Procter & Gamble Company (P&G)
Beiersdorf AG
Coty Inc.
Inter Parfums, Inc.
STADA Arzneimittel AG
Rohto Pharmaceutical Co., Ltd.
FineToday Holdings Co., Ltd.
L’Oreal S.A.
Saigon Cosmetics Corporation (SCC)
Dai Viet Huong Company Limited
Dorco Co., Ltd.
Chanel S.A.
Edgewell Personal Care Brands LLC
Shiseido Company, Limited
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
PUIG SL
Mandom Corporation
Amorepacific Corporation
LG Household & Health Care, Ltd.
Colgate-Palmolive Company
Kao Corporation
Oriflame Cosmetics S.A.
Euroitalia S.R.L.
Give Back Beauty LLC (GBB)


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