Market Overview

The men’s grooming products market in Russia was valued at USD 1,543 million in 2023 to USD 1,769 million by 2029, progressing at a CAGR of 2.3% from 2024 to 2029, according to the latest market study results. The influence of global grooming trends, often propagated through media and international brands, plays a crucial role in shaping local consumer preferences. Men are increasingly exposed to and adopting these global standards, which include not only products but also grooming routines and styles.

Furthermore, digital media and marketing channels, including social media platforms and online influencers, are pivotal in promoting grooming products and educating consumers, particularly younger demographics. These platforms facilitate direct engagement with consumers and provide a space for discussing and showcasing grooming trends and products.

The report provides a comprehensive overview of the Russia men’s grooming products industry, covering a study of the key players operating in the market. It includes an analysis of market segments and sub-segments, taking into consideration factors such as product, price range, and distribution channel. By examining these aspects, the report offers valuable insights into the potential of the men’s grooming products industry. Moreover, the report presents statistical information, including market size, market share, growth rate, and forecasts specifically tailored to the men’s grooming products industry. This data-driven analysis equips industry professionals with the necessary information to assess the current market landscape, make well-informed decisions, and identify growth opportunities within the sector.

Market Segmentation

The men’s grooming products market in Russia is segmented as below:
Product: bath and shower products, deodorants, fragrances (men’s fragrances, women’s fragrances, unisex fragrances), hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products
Price range: prestige product, and mass product
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, hair salons, and others

The Russia men’s grooming products market is segmented on the basis of product, price range, and distribution channel. On the basis of product, the men’s grooming products market in Russia has been segmented into bath and shower products, deodorants, fragrances (men’s fragrances, women’s fragrances, unisex fragrances), hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products. By price range, the men’s grooming products market in Russia has been segmented into prestige product, and mass product. Based on distribution channel, the men’s grooming products market in Russia is categorized into convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, specialty stores, e-commerce, hair salons, and others.

Competitive Landscape

The Russia men’s grooming products market is highly competitive. Key companies profiled in the report include The Procter & Gamble Company (P&G), Beiersdorf AG, Unilever PLC, Coty Inc., PUIG SL, Oriflame Cosmetics S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., Natura & Co, Evyap Sabun Yag Gliserin San ve Tic A.S., Chanel S.A., Faberlic OAO, Henkel AG & Co. KGaA, Societe BIC S.A., Colgate-Palmolive Company, Amway Corporation, Maurer & Wirtz GmbH & Co. KG, Yves Rocher sa, Inter Parfums Inc., Mary Kay Inc., Angelini Group, L.C.A. Laboratori di Chimica Applicata S.r.l., Mil Mil 76 S.p.A., Russkaya Kosmetika OOO, Arnest OAO.

The report is an indispensable tool for companies and organizations operating in the men’s grooming products industry. It offers a comprehensive overview of the market, empowering industry executives, policy makers, academics, and analysts to make well-informed decisions. The report provides valuable insights and analysis, presenting a cohesive and detailed perspective on the men’s grooming products market.

Why Buy This Report?

Provide statistical data or estimations for the Russia men’s grooming products market
Formulate regional strategies and determine strategic priorities based on local data analysis
Gain a comprehensive understanding of the men’s grooming products market in Russia
Identify promising investment opportunities by pinpointing growth sectors and emerging trends
Understand what the future of the men’s grooming products market in Russia looks like
Analyze the competitive landscape and identify the optimal timing for seizing opportunities

Table of Contents

TABLE OF CONTENTS
FIGURES AND TABLES
1. Scope and Methodology
1.1 Key Findings
1.2 Report Scope
1.3 Research Methodology
2. Market Overview
3. Russia Men’s Grooming Products Market – Product Analysis
3.1 Bath and shower products
3.2 Deodorants
3.3 Fragrances (men’s fragrances, women’s fragrances, unisex fragrances)
3.4 Hair care products
3.5 Razors & blades
3.6 Shaving products (pre-shave and post-shave products)
3.7 Skin care products
4. Russia Men’s Grooming Products Market – Price Range Analysis
4.1 Prestige product
4.2 Mass product
5. Russia Men’s Grooming Products Market – Distribution Channel Analysis
5.1 Convenience stores
5.2 Supermarkets and hypermarkets
5.3 Small grocery stores
5.4 Department stores
5.5 Specialty stores
5.6 E-commerce
5.7 Hair salons
5.8 Others
6. Company Profiles
6.1 The Procter & Gamble Company (P&G)
6.2 Beiersdorf AG
6.3 Unilever PLC
6.4 Coty Inc.
6.5 PUIG SL
6.6 Oriflame Cosmetics S.A.
6.7 LVMH Moet Hennessy Louis Vuitton SA (LVMH)
6.8 L’Oreal S.A.
6.9 Natura & Co
6.10 Evyap Sabun Yag Gliserin San ve Tic A.S.
6.11 Chanel S.A.
6.12 Faberlic OAO
6.13 Henkel AG & Co. KGaA
6.14 Societe BIC S.A.
6.15 Colgate-Palmolive Company
6.16 Amway Corporation
6.17 Maurer & Wirtz GmbH & Co. KG
6.18 Yves Rocher sa
6.19 Inter Parfums, Inc.
6.20 Mary Kay Inc.
6.21 Angelini Group
6.22 L.C.A. Laboratori di Chimica Applicata S.r.l.
6.23 Mil Mil 76 S.p.A.
6.24 Russkaya Kosmetika OOO
6.25 Arnest OAO
DISCLAIMER

Companies Mentioned

The Procter & Gamble Company (P&G)
Beiersdorf AG
Unilever PLC
Coty Inc.
PUIG SL
Oriflame Cosmetics S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
Natura & Co
Evyap Sabun Yag Gliserin San ve Tic A.S.
Chanel S.A.
Faberlic OAO
Henkel AG & Co. KGaA
Societe BIC S.A.
Colgate-Palmolive Company
Amway Corporation
Maurer & Wirtz GmbH & Co. KG
Yves Rocher sa
Inter Parfums, Inc.
Mary Kay Inc.
Angelini Group
L.C.A. Laboratori di Chimica Applicata S.r.l.
Mil Mil 76 S.p.A.
Russkaya Kosmetika OOO
Arnest OAO