Myanmar’s ice cream market is set for rapid expansion, rising from USD 114.9 million in 2025 to USD 185.9 million by 2030, reflecting a compound annual growth rate of 10.1%. This acceleration underscores how urbanization, shifting lifestyles, and evolving retail infrastructure are reshaping consumer behavior in one of Southeast Asia’s fastest-growing frozen dessert markets.
The expansion of convenience stores has become a defining feature of the sector, supported by the rise of urban living and the growing demand for quick, accessible indulgences. For many urban consumers, ice cream is increasingly positioned as an impulse purchase, driven not only by Myanmar’s consistently high temperatures but also by the appeal of portability and instant gratification. Modern outlets, with reliable refrigeration and consistent product availability, are steadily capturing share from traditional grocery stores that often face limitations in cold storage.
Product innovation is another catalyst fueling demand. The introduction of new flavors and formats has enabled brands to appeal to consumers who seek both variety and indulgence. Beyond affordability, the ability to deliver novelty has proven central to maintaining consumer engagement in a market where packaged ice cream is still establishing itself as an everyday treat. Premiumization is also gaining traction, with higher-quality offerings and more sophisticated flavors broadening the appeal of the category to affluent urban consumers willing to trade up for superior taste and texture.
Nevertheless, infrastructure constraints remain a key structural challenge. Frequent power outages and inadequate refrigeration facilities in traditional retail outlets limit reliable distribution, particularly outside major cities. This uneven availability underscores the importance of modern trade channels as the most dependable growth driver in the short to medium term.
Overall, Myanmar’s ice cream market is poised to grow on the back of urbanization, lifestyle changes, and sustained product innovation. While structural barriers in distribution continue to hinder full penetration, the combination of convenience-driven purchases, expanding retail networks, and rising consumer openness to premium products positions the sector for robust and sustained growth over the next decade.
This report provides a comprehensive analysis of the Myanmar ice cream market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, category and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.
Report Highlights
Providing a forward-looking view of the Myanmar ice cream market, this report presents size estimates from 2020 to 2030, with figures in (Tons/USD). Actual data (2020–2024) and projections (2025–2030) are supplemented with CAGR metrics to reveal both past momentum and future trajectory. Key segmentation areas – product type, category and distribution channel – highlight where growth is accelerating. The analysis is tailored to inform capital deployment, market expansion, and competitive positioning.
In addition to granular market metrics, the report captures the broader structural shifts that define the industry’s trajectory. Using proprietary analysis and cross-referenced economic indicators, it maps the interaction between innovations, policy, and consumption patterns. This enables strategic foresight into future growth zones, disruption risk, and innovation-led differentiation, especially within product-focused and region-specific segments.
The report also delivers a comprehensive evaluation of market share changes and core brand performance among leading players from 2020 to 2024. It reveals competitive dynamics and trends in market concentration, providing granular market share comparisons and trend analyses. This equips users to better understand competitive advantages and challenges, thereby informing differentiated market strategies and investment decisions with robust empirical evidence.
Market Segmentation
The segmentation of the Myanmar ice cream market is outlined below:
Product type – e.g., impulse ice cream, take-home ice cream
Category – e.g., dairy ice cream, water ice cream
Distribution channel – e.g., on-trade, off-trade
Macroeconomic & Demographic Indicators
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Competitive Landscape: Market Share Analysis
Alongside sizing and segmentation data, the report includes market share breakdowns for primary players in the ice cream market in Myanmar, highlighting dominant firms and brand-level movements.
Htoo Ice Cream Co.
Polar Ice Cream Sdn. Bhd.
Thai Beverage Public Company Limited
This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.
Why Choose This Report?
Access accurate and up-to-date market size data for the Myanmar ice cream sector.
Obtain granular insights across key segments, including product type, category and distribution channel.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.
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Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Myanmar Ice Cream Market – Product Type Analysis
Myanmar Ice Cream Market – Category Analysis
Myanmar Ice Cream Market – Distribution Channel Analysis
Company Shares Analysis
Htoo Ice Cream Co.
Polar Ice Cream Sdn. Bhd.
Thai Beverage Public Company Limited
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Myanmar Ice Cream Market 2020-2030
Chart Myanmar Ice Cream Market, Net Growth, 2020-2030
Chart Myanmar Ice Cream Market, Growth Rates, 2020-2030
Table Myanmar Ice Cream Market by Product Type, 2020-2030
Chart Myanmar Ice Cream Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Myanmar Ice Cream Market by Product Type, 2020-2030
Table Myanmar Ice Cream Market by Category, 2020-2030
Chart Myanmar Ice Cream Market by Category, CAGR Historic and Forecast, 2020-2030
Chart Myanmar Ice Cream Market by Category, 2020-2030
Table Myanmar Ice Cream Market by Distribution Channel, 2020-2030
Chart Myanmar Ice Cream Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Myanmar Ice Cream Market by Distribution Channel, 2020-2030
Table Myanmar Ice Cream Market Share (%), by Companies, 2020-2024
Chart Myanmar Ice Cream Market, by Companies, 2024
Table Myanmar Ice Cream Market Share (%), by Brands, 2020-2024
Chart Myanmar Ice Cream Market, by Brands, 2024
Table Myanmar – Population (Millions) and Forecast
Table Myanmar – Consumer Price Index (CPI) and Forecast
Table Myanmar – Gross Domestic Product and Forecast
Table Myanmar Ice Cream Market: Spend as a Proportion of GDP (%)
Table Myanmar Ice Cream Market: Consumption per Capita (Population)