
Anticipated to grow steadily, the Vietnam hair care products market is expected to rise from USD 978.6 million in 2024 to USD 1,460.4 million by 2030, with a CAGR of 6.9% throughout the forecast period. The increasing focus on personal grooming and appearance is evident, as more individuals prioritize hair health and seek products that offer both aesthetic and restorative benefits. This shift is supported by a growing awareness of the impact of hair care on overall image and confidence.
Economic development and rising disposable incomes have further contributed to the market’s expansion. As consumers enjoy greater financial stability, there is a growing inclination towards investing in higher-quality and specialized hair care products. This trend reflects a broader shift towards premium offerings that deliver enhanced performance and cater to diverse hair needs.
Additionally, the proliferation of digital media and online platforms has significantly influenced consumer choices. The widespread use of social media and the internet has enabled rapid dissemination of beauty trends and product recommendations, driving consumer interest and adoption of new and innovative hair care solutions.
The report aims to deliver comprehensive data on the Vietnam hair care products market, covering annual market size and growth rates over the past six years, along with projections through 2030. It provides an in-depth analysis of market categories and subcategories, with a particular focus on evolving trends by product, pricing, packaging material and distribution channel.
Market Segmentation
The Vietnam hair care products market is classified into the following segments:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, others
Pricing: mass, premium
Packaging material: flexible packaging, glass, metal, rigid plastics, others
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, others
The hair care products market in the Vietnam is segmented by product, pricing, packaging material and distribution channel. By product, the market features conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. Pricing segments are divided into mass, and premium. Packaging material segments comprise flexible packaging, glass, metal, rigid plastics, and others. The distribution channel segmentation covers convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others.
Competitive Landscape
The Vietnam hair care products market exhibits significant competition. Leading companies within the market include Unilever PLC, The Procter & Gamble Company (P&G), Wipro Limited, Marico Limited, L’Oreal S.A., FineToday Holdings Co. Ltd., Sao Thai Duong Cosmetics JSC, Hoa Linh Pharma Co. Ltd., Hoyu Co. Ltd., Revlon Inc., LG Household & Health Care Ltd., Kao Corporation, Dai Viet Huong Company Limited, Davines S.p.A., John Paul Mitchell Systems Inc. and Amway Corporation.
This analysis offers a comprehensive overview of the main players in the hair care products market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Vietnam hair care products market.
Gain in-depth analysis and forecasts for the key segments of the Vietnam hair care products market: product, pricing, packaging material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Vietnam hair care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Vietnam hair care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Vietnam Hair Care Products Market – Product Analysis
Vietnam Hair Care Products Market – Pricing Analysis
Vietnam Hair Care Products Market – Packaging Material Analysis
Vietnam Hair Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
Wipro Limited
Marico Limited
L’Oreal S.A.
FineToday Holdings Co., Ltd.
Sao Thai Duong Cosmetics JSC
Hoa Linh Pharma Co., Ltd.
Hoyu Co., Ltd.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Vietnam Hair Care Products Market 2020-2030
Chart Vietnam Hair Care Products Market, Net Growth, 2020-2030
Chart Vietnam Hair Care Products Market, Growth Rates, 2020-2030
Table Vietnam Hair Care Products Market by Product, 2020-2030
Chart Vietnam Hair Care Products Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Vietnam Hair Care Products Market by Product, 2020-2030
Table Vietnam Hair Care Products Market by Pricing, 2020-2030
Chart Vietnam Hair Care Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Vietnam Hair Care Products Market by Pricing, 2020-2030
Table Vietnam Hair Care Products Market by Packaging Material, 2020-2030
Chart Vietnam Hair Care Products Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Vietnam Hair Care Products Market by Packaging Material, 2020-2030
Table Vietnam Hair Care Products Market by Distribution Channel, 2020-2030
Chart Vietnam Hair Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Vietnam Hair Care Products Market by Distribution Channel, 2020-2030
Table Vietnam Hair Care Products Market Share (%), by Companies, 2020-2024
Chart Vietnam Hair Care Products Market, by Companies, 2024
Table Vietnam Hair Care Products Market Share (%), by Brands, 2020-2024
Chart Vietnam Hair Care Products Market, by Brands, 2024
Table Vietnam – Population (Millions) and Forecast
Table Vietnam – Consumer Price Index (CPI) and Forecast
Table Vietnam – Gross Domestic Product and Forecast
Table Vietnam Hair Care Products Market: Spend as a Proportion of GDP (%)
Table Vietnam Hair Care Products Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
The Procter & Gamble Company (P&G)
Wipro Limited
Marico Limited
L’Oreal S.A.
FineToday Holdings Co., Ltd.
Sao Thai Duong Cosmetics JSC
Hoa Linh Pharma Co., Ltd.
Hoyu Co., Ltd.
Revlon, Inc.
LG Household & Health Care, Ltd.
Kao Corporation
Dai Viet Huong Company Limited
Davines S.p.A.
John Paul Mitchell Systems, Inc.
Amway Corporation
$425.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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