South Korea Hair Care Products Market 2024

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According to the latest market study results, the hair care products market in South Korea stood at around USD 1,755 million in 2023 and is projected to rise to a worth of USD 2,221 million by 2029 end, thereby garnering a CAGR of 4% during 2024-2029. One prominent aspect is the widespread influence of K-beauty (Korean beauty) culture, which places a strong emphasis on meticulous grooming and advanced skincare and haircare routines. South Korean consumers are highly knowledgeable and discerning, seeking out innovative products that promise visible results and cater to specific hair concerns such as damage repair, scalp health, and volume enhancement. This sophisticated consumer base pushes brands to continuously innovate and introduce cutting-edge products with advanced formulations and unique ingredients.

Economic prosperity and high disposable incomes also play a significant role in shaping the market. As South Korea enjoys a robust economy, consumers have the financial means to invest in premium and high-quality hair care products. This economic environment supports a thriving market for both local and international brands that offer luxurious and effective solutions. The competitive nature of the beauty industry in South Korea further drives brands to differentiate themselves with unique offerings and superior performance.

Cultural factors and the influence of traditional practices also significantly impact consumer preferences. There is a strong cultural appreciation for natural and holistic ingredients, with many consumers favoring products that incorporate traditional Korean ingredients such as ginseng, green tea, and various herbal extracts known for their beneficial properties. This preference for natural and time-honored ingredients aligns with the broader trend towards health and wellness, leading to a demand for hair care products that are both effective and gentle.

The report offers a comprehensive evaluation of the South Korea hair care products market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product, pricing, packaging material, and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the hair care products industry.


Market Segmentation


The hair care products market in South Korea is classified into the following segments:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, others
Pricing: mass, premium
Packaging material: flexible packaging, glass, metal, rigid plastics, others
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, others

The South Korea hair care products market is segmented on the basis of product, pricing, packaging material, and distribution channel. Based on product, the hair care products market in South Korea is categorized into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. On the basis of pricing, the hair care products market in South Korea has been segmented into mass, and premium. By packaging material, the hair care products market in South Korea has been segmented into flexible packaging, glass, metal, rigid plastics, and others. Based upon distribution channel, the hair care products market in South Korea is also categorized into convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others.


Competitive Landscape


The South Korea hair care products market is highly competitive. The prominent players operating in the South Korea hair care products market include LG Household & Health Care Ltd., Amorepacific Corporation, Aekyung Industrial Co. Ltd., Wyatt Corp., L’Oreal S.A., The Procter & Gamble Company (P&G), The Estee Lauder Companies Inc., Talmocom Co. Ltd., Dong Sung Bio Pharm.Co. Ltd., KT&G Corporation, The Skn Factory Co. Ltd., Hoyu Co. Ltd., Mandom Corporation, Unilever PLC, Amway Corporation, Wella AG, FineToday Holdings Co. Ltd., Pierre Fabre S.A., Hyundai Pharmaceutical Co. Ltd., Doori Cosmetics Co. Ltd., Lush Retail Ltd., Yves Rocher sa, Natura & Co, L’Occitane International S.A., Alliance Pharma plc.

The report presents a detailed analysis of the South Korea hair care products market, focusing on the performance of major companies between 2019 and 2023. The data offers valuable insights into market share fluctuations, identifying established leaders and the ascent of new entrants. Such information provides companies with the tools needed to enhance their strategic positioning and remain competitive, even as market conditions evolve.


Why Buy This Report?


Obtain precise statistical data and forecasts for the South Korea hair care products market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the South Korea hair care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the South Korea hair care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.


Table of Contents


TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewSouth Korea hair care products market – product analysis
South Korea hair care products market – pricing analysis
South Korea hair care products market – packaging material analysis
South Korea hair care products market – distribution channel analysis
Key players and market share
– LG Household & Health Care, Ltd.
– Amorepacific Corporation
– Aekyung Industrial Co., Ltd.
– Wyatt Corp.
– L’Oreal S.A.

Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table South Korea hair care products market 2019-2029
Chart South Korea hair care products market, net growth, 2019-2029
Chart South Korea hair care products market, growth rates, 2019-2029
Table South Korea hair care products market by product, 2019-2029
Chart South Korea hair care products market by product, CAGR historic and forecast, 2019-2029
Chart South Korea hair care products market by product, 2019-2029
Table South Korea hair care products market by pricing, 2019-2029
Chart South Korea hair care products market by pricing, CAGR historic and forecast, 2019-2029
Chart South Korea hair care products market by pricing, 2019-2029
Table South Korea hair care products market by packaging material, 2019-2029
Chart South Korea hair care products market by packaging material, CAGR historic and forecast, 2019-2029
Chart South Korea hair care products market by packaging material, 2019-2029
Table South Korea hair care products market by distribution channel, 2019-2029
Chart South Korea hair care products market by distribution channel, CAGR historic and forecast, 2019-2029
Chart South Korea hair care products market by distribution channel, 2019-2029
Table South Korea hair care products market share (%), by companies, 2019-2023
Chart South Korea hair care products market, by companies, 2023
Table South Korea hair care products market share (%), by brands, 2019-2023
Chart South Korea hair care products market, by brands, 2023
Table South Korea – population (millions) and forecast
Table South Korea – consumer price index (CPI) and forecast
Table South Korea – gross domestic product and forecast
Table South Korea hair care products market: spend as a proportion of GDP (%)
Table South Korea hair care products market: consumption per capita (population)


Product Type

Industry Statistics

Region

Asia Pacific

Published Date

2024

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