North America Hair Care Products Market 2024


Market Overview

The hair care products market in North America is projected to rise by USD 5.6 billion by 2029, according to the latest market study results. It is anticipated to expand at a CAGR of 3.4 percent during the forecast period. As consumers in North America become more image-conscious, there is a rising demand for high-quality, innovative hair care products that cater to diverse needs and preferences. The prevalence of hair-related issues, such as hair loss, thinning, and scalp conditions, is another crucial factor driving market growth. A combination of genetic predispositions, lifestyle stressors, and environmental factors contributes to these concerns, prompting consumers to seek effective treatments. This has led to a surge in demand for products like hair growth serums, thickening shampoos, and therapeutic scalp treatments, which are tailored to address specific hair and scalp health issues.

Technological advancements in product formulation are revolutionizing the hair care industry. Innovations in ingredients and production processes are resulting in more effective and safer hair care solutions. In particular, the growing consumer preference for natural and organic products is driving the development of formulations free from harmful chemicals, aligning with broader health and wellness trends. Brands that emphasize sustainability and transparency in their ingredient sourcing and production practices are gaining significant traction.

The influence of digital media and social platforms plays a pivotal role in shaping consumer behavior and preferences in North America. Beauty influencers, social media personalities, and online communities exert considerable influence over purchasing decisions, driving awareness and adoption of new hair care products and trends. This digital landscape is particularly effective in promoting niche and premium products, as consumers increasingly seek personalized recommendations and trusted endorsements.

The report provides a comprehensive overview of the North America hair care products industry, covering a study of the key players operating in the market. It includes an analysis of market segments and sub-segments, taking into consideration factors such as product, pricing, packaging material, distribution channel, and country. By examining these aspects, the report offers valuable insights into the potential of the hair care products industry. Moreover, the report presents statistical information, including market size, market share, growth rate, and forecasts specifically tailored to the hair care products industry. This data-driven analysis equips industry professionals with the necessary information to assess the current market landscape, make well-informed decisions, and identify growth opportunities within the sector.


Market Segmentation

The hair care products market in North America is segmented as below:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others
Pricing: mass, and premium
Packaging material: flexible packaging, glass, metal, rigid plastics, and others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others
Country: USA, and Canada

The North America hair care products market is segmented on the basis of product, pricing, packaging material, distribution channel, and country. Based on product, the hair care products market in North America is categorized into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. On the basis of pricing, the hair care products market in North America has been segmented into mass, and premium. By packaging material, the hair care products market in North America has been segmented into flexible packaging, glass, metal, rigid plastics, and others. Based upon distribution channel, the hair care products market in North America is categorized into convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others. Geographically, the hair care products market in North America is segmented into USA, and Canada.


Competitive Landscape

The North America hair care products market is highly competitive. The prominent players operating in the North America hair care products market include L’Oreal S.A., Unilever PLC, The Procter & Gamble Company (P&G), John Paul Mitchell Systems Inc., Wella AG, Kenvue Inc., The Estee Lauder Companies Inc., Revlon Inc., Henkel AG & Co. KGaA, Combe Incorporated, Kao Corporation, Olaplex S.A., High Ridge Brands Co., Monat Global Corporation, Maesa LLC, Coty Inc., Sally Beauty Holdings Inc., It’s a 10 Inc., L’Occitane International S.A., Li & Fung Limited, Lush Retail Ltd., Sanofi S.A.

The report is an indispensable tool for companies and organizations operating in the hair care products industry. It offers a comprehensive overview of the market, empowering industry executives, policy makers, academics, and analysts to make well-informed decisions. The report provides valuable insights and analysis, presenting a cohesive and detailed perspective on the hair care products market.


Why Buy This Report?

Provide statistical data or estimations for the North America hair care products market
Gain a comprehensive understanding of the hair care products market in North America
Identify promising investment opportunities by pinpointing growth sectors and emerging trends
Understand what the future of the hair care products market in North America looks like
Analyze the competitive landscape and identify the optimal timing for seizing opportunities


Table of Contents

TABLE OF CONTENTS
FIGURES AND TABLES
1. Scope and Methodology
1.1 Key Findings
1.2 Report Scope
1.3 Research Methodology
2. Market Overview
3. North America Hair Care Products Market – Product Analysis
3.1 Conditioners
3.2 Hair colorants
3.3 Hair loss treatments
3.4 Perms and relaxants
3.5 Salon hair care
3.6 Shampoos
3.7 Styling agents
3.8 Others
4. North America Hair Care Products Market – Pricing Analysis
4.1 Mass
4.2 Premium
5. North America Hair Care Products Market – Packaging Material Analysis
5.1 Flexible packaging
5.2 Glass
5.3 Metal
5.4 Rigid plastics
5.5 Others
6. North America Hair Care Products Market – Distribution Channel Analysis
6.1 Convenience stores
6.2 Supermarkets and hypermarkets
6.3 Discounters
6.4 Warehouse clubs
6.5 Small grocery stores
6.6 Health and beauty stores
6.7 Direct selling
6.8 E-commerce
6.9 Hair salons
6.10 Others
7. North America Hair Care Products Market – Country Analysis
7.1 USA
7.2 Canada
8. Company Profiles
8.1 L’Oreal S.A.
8.2 Unilever PLC
8.3 The Procter & Gamble Company (P&G)
8.4 John Paul Mitchell Systems, Inc.
8.5 Wella AG
8.6 Kenvue Inc.
8.7 The Estee Lauder Companies Inc.
8.8 Revlon, Inc.
8.9 Henkel AG & Co. KGaA
8.10 Combe Incorporated
8.11 Kao Corporation
8.12 Olaplex S.A.
8.13 High Ridge Brands Co.
8.14 Monat Global Corporation
8.15 Maesa LLC
8.16 Coty Inc.
8.17 Sally Beauty Holdings, Inc.
8.18 It’s a 10 Inc.
8.19 L’Occitane International S.A.
8.20 Li & Fung Limited
8.21 Lush Retail Ltd.
8.22 Sanofi S.A.
DISCLAIMER


Companies Mentioned

L’Oreal S.A.
Unilever PLC
The Procter & Gamble Company (P&G)
John Paul Mitchell Systems, Inc.
Wella AG
Kenvue Inc.
The Estee Lauder Companies Inc.
Revlon, Inc.
Henkel AG & Co. KGaA
Combe Incorporated
Kao Corporation
Olaplex S.A.
High Ridge Brands Co.
Monat Global Corporation
Maesa LLC
Coty Inc.
Sally Beauty Holdings, Inc.
It’s a 10 Inc.
L’Occitane International S.A.
Li & Fung Limited
Lush Retail Ltd.
Sanofi S.A.


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