Market Overview

According to the latest research, the hair care products market in Middle East and Africa is poised to grow by USD 10.4 billion during 2024-2029, progressing at a CAGR of 12.2% during the forecast period. The MEA region is experiencing a notable demographic shift, characterized by a young and growing population. Approximately 60% of the population is under the age of 25, which translates into a burgeoning consumer base with increasing purchasing power and a high propensity to adopt new trends. Urbanization is another critical factor, as more individuals move to cities, they gain better access to a wide range of hair care products, thereby fueling market demand.

Economic growth across several countries in the region, particularly in the Gulf Cooperation Council (GCC) states, is contributing to rising disposable incomes. This economic prosperity enables consumers to spend more on personal care products, including hair care. Moreover, the expansion of middle-class populations in countries such as Nigeria and Kenya is fostering a greater focus on grooming and personal appearance, driving demand for premium hair care products.

The report provides a comprehensive overview of the Middle East and Africa hair care products industry, covering a study of the key players operating in the market. It includes an analysis of market segments and sub-segments, taking into consideration factors such as product, pricing, packaging material, distribution channel, and country. By examining these aspects, the report offers valuable insights into the potential of the hair care products industry. Moreover, the report presents statistical information, including market size, market share, growth rate, and forecasts specifically tailored to the hair care products industry. This data-driven analysis equips industry professionals with the necessary information to assess the current market landscape, make well-informed decisions, and identify growth opportunities within the sector.

Market Segmentation

The hair care products market in Middle East and Africa is segmented as below:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others
Pricing: mass, and premium
Packaging material: flexible packaging, glass, metal, rigid plastics, and others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others
Country: Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, and others

The Middle East and Africa hair care products market is segmented on the basis of product, pricing, packaging material, distribution channel, and country. By product, the hair care products market in Middle East and Africa has been segmented into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. Based upon pricing, the hair care products market in Middle East and Africa is categorized into mass, and premium. On the basis of packaging material, the hair care products market in Middle East and Africa has been segmented into flexible packaging, glass, metal, rigid plastics, and others. By distribution channel, the hair care products market in Middle East and Africa has been segmented into convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others. Geographically, the hair care products market in Middle East and Africa is segmented into Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, and others.

Competitive Landscape

The Middle East and Africa hair care products market is highly competitive. The leading players in the hair care products market include The Procter & Gamble Company (P&G), L’Oreal S.A., Unilever PLC, Henkel AG & Co. KGaA, Dabur India Limited, Wella AG, Colgate-Palmolive Company, Amka Products (Pty) Ltd., Godrej Group, Sano-Bruno’s Enterprises Ltd., Marico Limited, Tiger Consumer Brands Ltd., Franemm Industries Limited, N.N. FEMS Industries Ltd., PZ Cussons Plc, Revlon Inc., Laboratoires VENUS SAPECO.

The report is an indispensable tool for companies and organizations operating in the hair care products industry. It offers a comprehensive overview of the market, empowering industry executives, policy makers, academics, and analysts to make well-informed decisions. The report provides valuable insights and analysis, presenting a cohesive and detailed perspective on the hair care products market.

Why Buy This Report?

Provide statistical data or estimations for the Middle East and Africa hair care products market
Gain a comprehensive understanding of the hair care products market in Middle East and Africa
Identify promising investment opportunities by pinpointing growth sectors and emerging trends
Understand what the future of the hair care products market in Middle East and Africa looks like
Analyze the competitive landscape and identify the optimal timing for seizing opportunities

Table of Contents

TABLE OF CONTENTS
FIGURES AND TABLES
1. Scope and Methodology
1.1 Key Findings
1.2 Report Scope
1.3 Research Methodology
2. Market Overview
3. Middle East and Africa Hair Care Products Market – Product Analysis
3.1 Conditioners
3.2 Hair colorants
3.3 Hair loss treatments
3.4 Perms and relaxants
3.5 Salon hair care
3.6 Shampoos
3.7 Styling agents
3.8 Others
4. Middle East and Africa Hair Care Products Market – Pricing Analysis
4.1 Mass
4.2 Premium
5. Middle East and Africa Hair Care Products Market – Packaging Material Analysis
5.1 Flexible packaging
5.2 Glass
5.3 Metal
5.4 Rigid plastics
5.5 Others
6. Middle East and Africa Hair Care Products Market – Distribution Channel Analysis
6.1 Convenience stores
6.2 Supermarkets and hypermarkets
6.3 Discounters
6.4 Small grocery stores
6.5 Health and beauty stores
6.6 Direct selling
6.7 E-commerce
6.8 Hair salons
6.9 Others
7. Middle East and Africa Hair Care Products Market – Country Analysis
7.1 Egypt
7.2 Nigeria
7.3 Saudi Arabia
7.4 South Africa
7.5 United Arab Emirates
7.6 Others
8. Company Profiles
8.1 The Procter & Gamble Company (P&G)
8.2 L’Oreal S.A.
8.3 Unilever PLC
8.4 Henkel AG & Co. KGaA
8.5 Dabur India Limited
8.6 Wella AG
8.7 Colgate-Palmolive Company
8.8 Amka Products (Pty) Ltd.
8.9 Godrej Group
8.10 Sano-Bruno’s Enterprises Ltd.
8.11 Marico Limited
8.12 Tiger Consumer Brands Ltd.
8.13 Franemm Industries Limited
8.14 N.N. FEMS Industries Ltd.
8.15 PZ Cussons Plc
8.16 Revlon, Inc.
8.17 Laboratoires VENUS SAPECO
DISCLAIMER

Companies Mentioned

The Procter & Gamble Company (P&G)
L’Oreal S.A.
Unilever PLC
Henkel AG & Co. KGaA
Dabur India Limited
Wella AG
Colgate-Palmolive Company
Amka Products (Pty) Ltd.
Godrej Group
Sano-Bruno’s Enterprises Ltd.
Marico Limited
Tiger Consumer Brands Ltd.
Franemm Industries Limited
N.N. FEMS Industries Ltd.
PZ Cussons Plc
Revlon, Inc.
Laboratoires VENUS SAPECO