
The Australia hair care products market is likely to exhibit mild growth, with a projected increase from USD 1,602.1 million in 2024 to USD 2,062.5 million by 2030, corresponding to a CAGR of 4.3% during the 2025 to 2030 timeframe. Beauty influencers and online communities play a pivotal role in shaping consumer preferences and driving awareness about new products and trends. This digital influence is accelerating the adoption of premium and niche hair care products, as consumers seek to emulate the looks and routines endorsed by their favorite influencers.
Moreover, the expansion of e-commerce platforms is revolutionizing the hair care market by providing consumers with unprecedented access to a wide array of products. Online shopping convenience, coupled with targeted marketing and personalized recommendations, is significantly boosting sales and fostering brand loyalty.
This report presents a detailed analysis of the Australia hair care products market, offering six years of historical market size data and growth trends, as well as forward-looking estimates through 2030. It explores category-specific and subcategory dynamics, with a sharp focus on developments across product, pricing, packaging material and distribution channel.
Market Segmentation
The Australia hair care products market is structured as follows:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, others
Pricing: mass, premium
Packaging material: flexible packaging, glass, metal, rigid plastics, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, others
In Australia, the hair care products market is segmented by product, pricing, packaging material and distribution channel. By product, the market includes conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. Pricing segments encompass mass, and premium. Packaging material segments consist of flexible packaging, glass, metal, rigid plastics, and others. The distribution channel segmentation covers convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others.
Competitive Landscape
The Australia hair care products market is marked by intense competition, featuring leading companies such as L’Oreal S.A., The Procter & Gamble Company (P&G), Henkel AG & Co. KGaA, Unilever PLC, Kenvue Inc., Church & Dwight Co. Inc., Nature’s Organics Pty. Ltd., Wella AG, Revlon Inc., Kao Corporation, Colgate-Palmolive Company, McPherson’s Limited, BWX Ltd., The Estee Lauder Companies Inc., Pierre Fabre S.A., Combe Incorporated, Sanofi S.A., ZURU EDGE Limited, Galderma S.A. and Natura & Co.
The report provides a detailed assessment of prominent companies within the hair care products market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Australia hair care products market.
Gain in-depth analysis and forecasts for the key segments of the Australia hair care products market: product, pricing, packaging material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Australia hair care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Australia hair care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Australia Hair Care Products Market – Product Analysis
Australia Hair Care Products Market – Pricing Analysis
Australia Hair Care Products Market – Packaging Material Analysis
Australia Hair Care Products Market – Distribution Channel Analysis
Company Shares Analysis
L’Oreal S.A.
The Procter & Gamble Company (P&G)
Henkel AG & Co. KGaA
Unilever PLC
Kenvue Inc.
Church & Dwight Co., Inc.
Nature’s Organics Pty. Ltd.
Wella AG
Revlon, Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Australia Hair Care Products Market 2020-2030
Chart Australia Hair Care Products Market, Net Growth, 2020-2030
Chart Australia Hair Care Products Market, Growth Rates, 2020-2030
Table Australia Hair Care Products Market by Product, 2020-2030
Chart Australia Hair Care Products Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Australia Hair Care Products Market by Product, 2020-2030
Table Australia Hair Care Products Market by Pricing, 2020-2030
Chart Australia Hair Care Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Australia Hair Care Products Market by Pricing, 2020-2030
Table Australia Hair Care Products Market by Packaging Material, 2020-2030
Chart Australia Hair Care Products Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Australia Hair Care Products Market by Packaging Material, 2020-2030
Table Australia Hair Care Products Market by Distribution Channel, 2020-2030
Chart Australia Hair Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Australia Hair Care Products Market by Distribution Channel, 2020-2030
Table Australia Hair Care Products Market Share (%), by Companies, 2020-2024
Chart Australia Hair Care Products Market, by Companies, 2024
Table Australia Hair Care Products Market Share (%), by Brands, 2020-2024
Chart Australia Hair Care Products Market, by Brands, 2024
Table Australia – Population (Millions) and Forecast
Table Australia – Consumer Price Index (CPI) and Forecast
Table Australia – Gross Domestic Product and Forecast
Table Australia Hair Care Products Market: Spend as a Proportion of GDP (%)
Table Australia Hair Care Products Market: Consumption per Capita (Population)
Companies Mentioned
L’Oreal S.A.
The Procter & Gamble Company (P&G)
Henkel AG & Co. KGaA
Unilever PLC
Kenvue Inc.
Church & Dwight Co., Inc.
Nature’s Organics Pty. Ltd.
Wella AG
Revlon, Inc.
Kao Corporation
Colgate-Palmolive Company
McPherson’s Limited
BWX Ltd.
The Estee Lauder Companies Inc.
Pierre Fabre S.A.
Combe Incorporated
Sanofi S.A.
ZURU EDGE Limited
Galderma S.A.
Natura & Co
$425.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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