The market for RTD tea is set for moderate growth, with projections indicating an increase of USD 45.3 billion and a compound annual growth rate (CAGR) nearing 5.8% over the forecast period. Globally, the RTD tea market is growing due to increasing demand for health-conscious, functional beverages. Consumers worldwide are shifting toward beverages that offer hydration, antioxidants, and other wellness benefits, contributing to the popularity of RTD tea. The convenience of ready-to-consume beverages is further fueling this trend, particularly in urban areas where busy lifestyles are prevalent. Additionally, the increasing preference for plant-based and organic products is influencing the growth of RTD tea, with consumers opting for more natural, minimally processed options. The market is also seeing an influx of premium and artisanal brands offering exotic flavors and health-enhancing ingredients.
The report provides a comprehensive analysis of the global RTD tea industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as product type, product type, distribution channel and region. The insights gained from this evaluation help reveal the growth potential within the RTD tea sector.
Market Segmentation
The segmentation of the global RTD tea market is outlined below:
Product type: RTD sparkling tea, still RTD tea
Product type: regular RTD tea, no/low-sugar RTD tea
Distribution channel: convenience stores, forecourt stores, supermarkets and hypermarkets, discounters, warehouse clubs, grocery stores, vending, e-commerce, bars & HoReCa, others
Region: Asia Pacific, Europe, Latin America, Middle East and Africa, North America
The global RTD tea market is segmented by product type, product type, distribution channel and region. The market is classified by product type into RTD sparkling tea, and still RTD tea. Product type segments are divided into regular RTD tea, and no/low-sugar RTD tea. Distribution channel segments cover convenience stores, forecourt stores, supermarkets and hypermarkets, discounters, warehouse clubs, grocery stores, vending, e-commerce, bars & HoReCa, and others. Geographically, the market is segmented into Asia Pacific, Europe, Latin America, Middle East and Africa and North America.
Competitive Landscape
Major participants in the RTD tea market comprise VITASOY International Holdings Limited, Vitalon Foods Co. Ltd., Uni-President Enterprises Corporation, Unilever PLC, TIRTA FRESINDO JAYA PT, Ting Hsin International Group, The Coca-Cola Company, Thai Beverage Public Company Limited, Tan Hiep Phat Beverage Group (THP), Suntory Holdings Limited, PT. Sinar Sosro, PT Wings Surya, Orang Tua Group, Milo’s Tea Company Inc., Kirin Holdings Co. Ltd., JG Summit Holdings Inc., JDB Group, Ito En Ltd., Hornell Brewing Co., Hermann Pfanner Getranke GmbH, Hangzhou Yangshengtang Co. Ltd., Guangzhou Pharmaceutical Holding Ltd., Fujian Dali Group Co. Ltd., Dr Pepper Snapple Group, Asahi Group Holdings Ltd. and AO GALANZ bottlers.
This report presents an extensive analysis of major entities in the RTD tea market, focusing on their performance from 2019 to 2023. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Global RTD Tea Market – Product Type Analysis
Global RTD Tea Market – Product Type Analysis
Global RTD Tea Market – Distribution Channel Analysis
Global RTD Tea Market – Region Analysis
Key Players and Market Share
– VITASOY International Holdings Limited
– Vitalon Foods Co., Ltd.
– Uni-President Enterprises Corporation
– Unilever PLC
– TIRTA FRESINDO JAYA, PT
– Ting Hsin International Group
– The Coca-Cola Company
– Thai Beverage Public Company Limited
– Tan Hiep Phat Beverage Group (THP)
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Global RTD Tea Market 2019-2029
Chart Global RTD Tea Market, Net Growth, 2019-2029
Chart Global RTD Tea Market, Growth Rates, 2019-2029
Table Global RTD Tea Market by Product Type, 2019-2029
Chart Global RTD Tea Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Global RTD Tea Market by Product Type, 2019-2029
Table Global RTD Tea Market by Product Type, 2019-2029
Chart Global RTD Tea Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Global RTD Tea Market by Product Type, 2019-2029
Table Global RTD Tea Market by Distribution Channel, 2019-2029
Chart Global RTD Tea Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Global RTD Tea Market by Distribution Channel, 2019-2029
Table Global RTD Tea Market by Region, 2019-2029
Chart Global RTD Tea Market by Region, CAGR Historic and Forecast, 2019-2029
Chart Global RTD Tea Market by Region, 2019-2029
Table Global RTD Tea Market Share (%), by Companies, 2019-2023
Chart Global RTD Tea Market, by Companies, 2023
Table Global RTD Tea Market Share (%), by Brands, 2019-2023
Chart Global RTD Tea Market, by Brands, 2023
Table Global – Population (Millions) and Forecast
Table Global – Consumer Price Index (CPI) and Forecast
Table Global – Gross Domestic Product and Forecast
Table Global RTD Tea Market: Spend as a Proportion of GDP (%)
Table Global RTD Tea Market: Consumption per Capita (Population)
Companies Mentioned
VITASOY International Holdings Limited
Vitalon Foods Co., Ltd.
Uni-President Enterprises Corporation
Unilever PLC
TIRTA FRESINDO JAYA, PT
Ting Hsin International Group
The Coca-Cola Company
Thai Beverage Public Company Limited
Tan Hiep Phat Beverage Group (THP)
Suntory Holdings Limited
PT. Sinar Sosro
PT Wings Surya
Orang Tua Group
Milo’s Tea Company, Inc.
Kirin Holdings Co., Ltd.
JG Summit Holdings, Inc.
JDB Group
Ito En, Ltd.
Hornell Brewing Co.
Hermann Pfanner Getranke GmbH
Hangzhou Yangshengtang Co., Ltd.
Guangzhou Pharmaceutical Holding Ltd.
Fujian Dali Group Co. Ltd.
Dr Pepper Snapple Group
Asahi Group Holdings, Ltd.
AO GALANZ bottlers