Turkey Footwear Market 2025

Turkey’s footwear market is expected to experience a gradual contraction in value over the forecast horizon, with total sales projected to decline from USD 4.2 billion in 2025 to USD 4.0 billion in 2030, reflecting a negative CAGR of -0.97%. This retreat is partly tied to persistent currency depreciation, which has eroded purchasing power and weighed on nominal market growth despite underlying demand resilience. Yet, the sector’s long-term fundamentals remain supported by evolving consumer behavior, demographic shifts, and structural market gaps.

Fashion consciousness is rising rapidly among Turkish consumers, and with per capita footwear consumption still trailing the European average, there is considerable headroom for market penetration. A parallel surge in health and fitness awareness has bolstered demand for sports and athleisure footwear—styles that bridge comfort and design to suit a wide range of occasions, from casual wear to more formal settings. This crossover appeal resonates strongly with younger demographics and urban professionals, who increasingly weigh both functionality and aesthetics when making purchasing decisions.

The performance and outdoor footwear segments are also gaining momentum as hiking, trekking, and other active leisure pursuits attract more participants. Demand in these categories is driven by a preference for durable, high-performance products that can adapt to varied terrain and conditions. In parallel, sustainability concerns are reshaping purchasing habits, with second-hand luxury footwear—particularly high-quality pre-owned shoes—emerging as a niche but growing segment. This trend is especially pronounced among younger consumers, who view it as a way to balance budget constraints with environmental responsibility and the appeal of product exclusivity.

Economic tailwinds, including rising disposable incomes and accelerating urbanization, are further stimulating footwear expenditure. These factors are fostering a competitive and innovation-driven landscape in which both domestic and international brands are investing in advanced design, novel materials, and immersive retail formats to secure market share. As a result, Turkey’s footwear industry is evolving at the intersection of robust lifestyle shifts, heightened sustainability awareness, and selective consumer spending, positioning it as one of the more dynamic arenas in the broader apparel and accessories sector despite short-term macroeconomic headwinds.

This report presents a detailed analysis of the Turkey footwear market, offering six years of historical market size data and growth trends, as well as forward-looking estimates through 2030. It explores category-specific and subcategory dynamics, with a sharp focus on developments across product type, consumer group and distribution channel.

Report Highlights

Designed for business leaders and strategists, this report offers a data-rich overview of the Turkey footwear market from 2020 to 2030, including actuals for 2020–2024 and projections for 2025–2030. All figures are reported in (Units/TRY/USD), with compound annual growth rates (CAGR) calculated for both periods. The analysis spans key dimensions such as product type, consumer group and distribution channel. This structure enables decision-makers to isolate growth-driving segments and align resource allocation with emerging market opportunities.

Beyond quantitative indicators, the report provides qualitative insights into emerging market dynamics. Drawing on expert interviews and macroeconomic context, it analyzes the underlying causes of market expansion and contraction. Evolving consumer preferences, and environmental regulations are examined as structural forces shaping the competitive landscape. The report also highlights fast-growing sub-segments and untapped innovation-driven opportunities across the value chain.

The report also delivers a comprehensive evaluation of market share changes and core brand performance among leading players from 2020 to 2024. It reveals competitive dynamics and trends in market concentration, providing granular market share comparisons and trend analyses. This equips users to better understand competitive advantages and challenges, thereby informing differentiated market strategies and investment decisions with robust empirical evidence.

Market Segmentation

The Turkey footwear market is structured as follows:
Product type – e.g., regular footwear, sports footwear
Consumer group – e.g., children, men, women
Distribution channel – e.g., apparel stores, department stores, e-commerce, sports stores, others

Macroeconomic & Demographic Indicators

In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (CPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.

Competitive Landscape: Market Share Analysis

The report provides an overview of market share among leading firms in the footwear sector in Turkey, reflecting a mix of established brands and emerging competitors. Companies profiled include:
Adidas AG
Beymen Perakende ve Tekstil Yatirimlari A.S.
Decathlon S.A.
Deichmann SE
Derimod Konfeksiyon Ayakkabi Deri Sanayi Ve Ticaret A.S.
LC Waikiki Magazacilik Hizmetleri Ticaret A.S.
New Balance Athletics, Inc.
Nike, Inc.
Puma SE
Skechers USA, Inc.
Ziylan Group

This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.

Why Choose This Report?

Access accurate and up-to-date market size data for the Turkey footwear sector.
Obtain granular insights across key segments, including product type, consumer group and distribution channel.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.

Request a redacted sample to preview the data structure and presentation quality before purchase.

Deliverables Include

Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030

Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Turkey Footwear Market – Product Type Analysis
Turkey Footwear Market – Consumer Group Analysis
Turkey Footwear Market – Distribution Channel Analysis
Company Shares Analysis
Adidas AG
Beymen Perakende ve Tekstil Yatirimlari A.S.
Decathlon S.A.
Deichmann SE
Derimod Konfeksiyon Ayakkabi Deri Sanayi Ve Ticaret A.S.
LC Waikiki Magazacilik Hizmetleri Ticaret A.S.
New Balance Athletics, Inc.
Nike, Inc.
Puma SE
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Turkey Footwear Market 2020-2030
Chart Turkey Footwear Market, Net Growth, 2020-2030
Chart Turkey Footwear Market, Growth Rates, 2020-2030
Table Turkey Footwear Market by Product Type, 2020-2030
Chart Turkey Footwear Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Turkey Footwear Market by Product Type, 2020-2030
Table Turkey Footwear Market by Consumer Group, 2020-2030
Chart Turkey Footwear Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Turkey Footwear Market by Consumer Group, 2020-2030
Table Turkey Footwear Market by Distribution Channel, 2020-2030
Chart Turkey Footwear Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Turkey Footwear Market by Distribution Channel, 2020-2030
Table Turkey Footwear Market Share (%), by Companies, 2020-2024
Chart Turkey Footwear Market, by Companies, 2024
Table Turkey Footwear Market Share (%), by Brands, 2020-2024
Chart Turkey Footwear Market, by Brands, 2024
Table Turkey – Population (Millions) and Forecast
Table Turkey – Consumer Price Index (CPI) and Forecast
Table Turkey – Gross Domestic Product and Forecast
Table Turkey Footwear Market: Spend as a Proportion of GDP (%)
Table Turkey Footwear Market: Consumption per Capita (Population)