The Middle East and Africa feminine hygiene products market is projected to grow swiftly, with a USD 2.4 billion increase in market size and a compound annual growth rate (CAGR) close to 10.2%, driven by heightened demand and innovation. The feminine hygiene products market in the Middle East and Africa is influenced by increased awareness and access to feminine care products. As socio-cultural taboos surrounding menstruation slowly diminish, there is rising acceptance of feminine hygiene products such as pads, tampons, and pantyliners. Moreover, improved availability of these products in urban and rural areas, coupled with rising disposable incomes, is driving growth. Additionally, the growing influence of global health organizations promoting menstrual health education is helping to address misconceptions and foster better hygiene practices across the region.
The report offers a comprehensive evaluation of the Middle East and Africa feminine hygiene products market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product type, distribution channel and country. This comprehensive evaluation aids in identifying the growth potential within the feminine hygiene products industry.
Market Segmentation
The Middle East and Africa feminine hygiene products market is classified into the following segments:
Product type: pantyliners, tampons, towels and pads, feminine wipes
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, grocery stores, e-commerce, others
Country: Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, others
The feminine hygiene products market in Middle East and Africa is segmented across product type, distribution channel and country. By product type, it includes pantyliners, tampons, towels and pads, and feminine wipes. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, grocery stores, e-commerce, and others. Geographically, the market includes Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates and others.
Competitive Landscape
The competitive landscape of the feminine hygiene products industry has been thoroughly analyzed, highlighting key players such as The Procter & Gamble Company (P&G), Kimberly-Clark Corporation, Faderco SpA, INDEVCO Group, Essity AB, Kenvue Inc., Hayat Holding A.S., Societe d’Articles Hygieniques Sarl (SAH), Novatis Group SA, SARL HYGIENIX, Unicharm Corporation, Premier Group (Pty) Ltd (Lil Lets Group Ltd.), SITRACEL S.A., Guangzhou Livi Import & Export Co. Ltd., Sankin Nigeria Ltd., Guangzhou Sunda International Trading Co. Ltd., Al-Sanabel Converting Industries Co. L.T.D, Ontex BVBA, BORDAR Group (KISSKIDS), The Lion Match Company (Pty) Ltd, SICIE Lda, SHANGHAI CIMIC CO. LTD. and Nuqul Group.
This analysis offers a comprehensive overview of the main players in the feminine hygiene products market, evaluating their performance trends from 2019 to 2023. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Middle East and Africa feminine hygiene products market.
Gain in-depth analysis and forecasts for the key segments of the Middle East and Africa feminine hygiene products market: product type, distribution channel and country.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Middle East and Africa feminine hygiene products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Middle East and Africa feminine hygiene products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Middle East and Africa Feminine Hygiene Products Market – Product Type Analysis
Middle East and Africa Feminine Hygiene Products Market – Distribution Channel Analysis
Middle East and Africa Feminine Hygiene Products Market – Country Analysis
Key Players and Market Share
– The Procter & Gamble Company (P&G)
– Kimberly-Clark Corporation
– Faderco SpA
– INDEVCO Group
– Essity AB
– Kenvue Inc.
– Hayat Holding A.S.
– Societe d’Articles Hygieniques Sarl (SAH)
– Novatis Group SA
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Middle East and Africa Feminine Hygiene Products Market 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market, Net Growth, 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market, Growth Rates, 2019-2029
Table Middle East and Africa Feminine Hygiene Products Market by Product Type, 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market by Product Type, 2019-2029
Table Middle East and Africa Feminine Hygiene Products Market by Distribution Channel, 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market by Distribution Channel, 2019-2029
Table Middle East and Africa Feminine Hygiene Products Market by Country, 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market by Country, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Feminine Hygiene Products Market by Country, 2019-2029
Table Middle East and Africa Feminine Hygiene Products Market Share (%), by Companies, 2019-2023
Chart Middle East and Africa Feminine Hygiene Products Market, by Companies, 2023
Table Middle East and Africa Feminine Hygiene Products Market Share (%), by Brands, 2019-2023
Chart Middle East and Africa Feminine Hygiene Products Market, by Brands, 2023
Table Middle East and Africa – Population (Millions) and Forecast
Table Middle East and Africa – Consumer Price Index (CPI) and Forecast
Table Middle East and Africa – Gross Domestic Product and Forecast
Table Middle East and Africa Feminine Hygiene Products Market: Spend as a Proportion of GDP (%)
Table Middle East and Africa Feminine Hygiene Products Market: Consumption per Capita (Population)
Companies Mentioned
The Procter & Gamble Company (P&G)
Kimberly-Clark Corporation
Faderco SpA
INDEVCO Group
Essity AB
Kenvue Inc.
Hayat Holding A.S.
Societe d’Articles Hygieniques Sarl (SAH)
Novatis Group SA
SARL HYGIENIX
Unicharm Corporation
Premier Group (Pty) Ltd (Lil Lets Group Ltd.)
SITRACEL S.A.
Guangzhou Livi Import & Export Co., Ltd.
Sankin Nigeria Ltd.
Guangzhou Sunda International Trading Co., Ltd.
Al-Sanabel Converting Industries Co. L.T.D
Ontex BVBA
BORDAR Group (KISSKIDS)
The Lion Match Company (Pty) Ltd
SICIE Lda
SHANGHAI CIMIC CO., LTD.
Nuqul Group