Market Overview

Feminine hygiene products play a crucial role in maintaining health, comfort, and overall quality of life. They help manage menstrual flow effectively, ensuring cleanliness and reducing the risk of infections and skin irritations. By providing reliable protection, these products allow individuals to engage in daily activities with confidence, without worrying about discomfort or leakage. Proper menstrual hygiene is essential for preventing infections like bacterial vaginosis and yeast infections, which can result from poor hygiene practices. According to the latest market study results, the feminine hygiene products market in India stood at around USD 1,136 million in 2023 and is projected to rise to a worth of USD 1,970 million by 2029 end, thereby garnering a CAGR of 9.6% during 2024-2029. The landscape of menstrual health in India is being reshaped by a concerted push towards education and awareness. From targeted governmental programs to NGO initiatives and advocacy campaigns, stakeholders are successfully disseminating knowledge on the importance of suitable menstrual products, driving notable upticks in adoption rates.

The report provides a comprehensive overview of the India feminine hygiene products industry, covering a study of the key players operating in the market. It includes an analysis of market segments and sub-segments, taking into consideration factors such as product, and distribution channel. By examining these aspects, the report offers valuable insights into the potential of the feminine hygiene products industry. Moreover, the report presents statistical information, including market size, market share, growth rate, and forecasts specifically tailored to the feminine hygiene products industry. This data-driven analysis equips industry professionals with the necessary information to assess the current market landscape, make well-informed decisions, and identify growth opportunities within the sector.

Market Segmentation

The feminine hygiene products market in India is segmented as below:
Product: feminine wipes, pads, pantyliners, and tampons
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, and others

The India feminine hygiene products market is segmented on the basis of product, and distribution channel. On the basis of product, the feminine hygiene products market in India has been segmented into feminine wipes, pads, pantyliners, and tampons. By distribution channel, the feminine hygiene products market in India has been segmented into convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, and others.

Competitive Landscape

The feminine hygiene products market is dominated by key players, which are Unicharm Corporation, The Procter & Gamble Company (P&G), Soothe Healthcare Pvt. Ltd. (Paree), Kenvue Inc.

The report is an indispensable tool for companies and organizations operating in the feminine hygiene products industry. It offers a comprehensive overview of the market, empowering industry executives, policy makers, academics, and analysts to make well-informed decisions. The report provides valuable insights and analysis, presenting a cohesive and detailed perspective on the feminine hygiene products market.

Why Buy This Report?

Provide statistical data or estimations for the India feminine hygiene products market
Formulate regional strategies and determine strategic priorities based on local data analysis
Gain a comprehensive understanding of the feminine hygiene products market in India
Identify promising investment opportunities by pinpointing growth sectors and emerging trends
Understand what the future of the feminine hygiene products market in India looks like
Analyze the competitive landscape and identify the optimal timing for seizing opportunities

Table of Contents

TABLE OF CONTENTS
FIGURES AND TABLES
1. Scope and Methodology
1.1 Key Findings
1.2 Report Scope
1.3 Research Methodology
2. Market Overview
3. India Feminine Hygiene Products Market – Product Analysis
3.1 Feminine wipes
3.2 Pads
3.3 Pantyliners
3.4 Tampons
4. India Feminine Hygiene Products Market – Distribution Channel Analysis
4.1 Convenience stores
4.2 Supermarkets and hypermarkets
4.3 Discounters
4.4 Small grocery stores
4.5 Health and beauty stores
4.6 E-commerce
4.7 Others
5. Company Profiles
5.1 Unicharm Corporation
5.2 The Procter & Gamble Company (P&G)
5.3 Soothe Healthcare Pvt. Ltd. (Paree)
5.4 Kenvue Inc.
DISCLAIMER

Companies Mentioned

Unicharm Corporation
The Procter & Gamble Company (P&G)
Soothe Healthcare Pvt. Ltd. (Paree)
Kenvue Inc.