Market Overview

Feminine hygiene products, which include tampons, sanitary pads, feminine wipes and menstrual cups, are indispensable tools for managing menstruation and related functions. These products are designed to address the specific needs of women during their menstrual cycles, contributing to their overall health and well-being. Effective menstrual hygiene management is essential, as it significantly impacts women’s physical health, mental well-being, and social participation. By providing access to high-quality feminine hygiene products, we not only support women’s health but also promote their empowerment and active participation in society, driving forward broader economic and social benefits. According to the latest research, the feminine hygiene products market in Ghana is poised to grow by USD 4.0 million during 2024-2029, progressing at a CAGR of 11.6% during the forecast period. Increasing awareness about menstrual health and hygiene is a major driver. Educational campaigns and initiatives by governments and non-governmental organizations (NGOs) have been pivotal in spreading knowledge about the importance of using proper menstrual products. This has led to a rise in the adoption of these products, especially in urban areas.

The report provides a comprehensive overview of the Ghana feminine hygiene products industry, covering a study of the key players operating in the market. It includes an analysis of market segments and sub-segments, taking into consideration factors such as product, and distribution channel. By examining these aspects, the report offers valuable insights into the potential of the feminine hygiene products industry. Moreover, the report presents statistical information, including market size, market share, growth rate, and forecasts specifically tailored to the feminine hygiene products industry. This data-driven analysis equips industry professionals with the necessary information to assess the current market landscape, make well-informed decisions, and identify growth opportunities within the sector.

Market Segmentation

The feminine hygiene products market in Ghana is segmented as below:
Product: feminine wipes, pads, pantyliners, and tampons
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, and others

The Ghana feminine hygiene products market is segmented on the basis of product, and distribution channel. By product, the feminine hygiene products market in Ghana has been segmented into feminine wipes, pads, pantyliners, and tampons. Based upon distribution channel, the feminine hygiene products market in Ghana is categorized into convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, and others.

Competitive Landscape

The leading players in the feminine hygiene products market include The Procter & Gamble Company (P&G), Sanita Consumer Products Ltd. (INDEVCO Group), Lexta Ghana Limited, Kimberly-Clark Corporation, Guangzhou Sunda International Trading Co. Ltd., Ernest Acheampong Ent Ltd.

The report is an indispensable tool for companies and organizations operating in the feminine hygiene products industry. It offers a comprehensive overview of the market, empowering industry executives, policy makers, academics, and analysts to make well-informed decisions. The report provides valuable insights and analysis, presenting a cohesive and detailed perspective on the feminine hygiene products market.

Why Buy This Report?

Provide statistical data or estimations for the Ghana feminine hygiene products market
Formulate regional strategies and determine strategic priorities based on local data analysis
Gain a comprehensive understanding of the feminine hygiene products market in Ghana
Identify promising investment opportunities by pinpointing growth sectors and emerging trends
Understand what the future of the feminine hygiene products market in Ghana looks like
Analyze the competitive landscape and identify the optimal timing for seizing opportunities

Table of Contents

TABLE OF CONTENTS
FIGURES AND TABLES
1. Scope and Methodology
1.1 Key Findings
1.2 Report Scope
1.3 Research Methodology
2. Market Overview
3. Ghana Feminine Hygiene Products Market – Product Analysis
3.1 Feminine wipes
3.2 Pads
3.3 Pantyliners
3.4 Tampons
4. Ghana Feminine Hygiene Products Market – Distribution Channel Analysis
4.1 Convenience stores
4.2 Supermarkets and hypermarkets
4.3 Small grocery stores
4.4 Health and beauty stores
4.5 E-commerce
4.6 Others
5. Company Profiles
5.1 The Procter & Gamble Company (P&G)
5.2 Sanita Consumer Products Ltd. (INDEVCO Group)
5.3 Lexta Ghana Limited
5.4 Kimberly-Clark Corporation
5.5 Guangzhou Sunda International Trading Co., Ltd.
5.6 Ernest Acheampong Ent Ltd
DISCLAIMER

Companies Mentioned

The Procter & Gamble Company (P&G)
Sanita Consumer Products Ltd. (INDEVCO Group)
Lexta Ghana Limited
Kimberly-Clark Corporation
Guangzhou Sunda International Trading Co., Ltd.
Ernest Acheampong Ent Ltd