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Energy Drinks Market in Kenya 2021
Energy drinks are widely promoted as products that increase energy and enhance mental alertness and physical performance. These drinks contain high levels of a stimulant ingredient, usually caffeine, as well as sugar and often supplements, such as vitamins or carnitine. The energy drinks market in Kenya is projected to grow at a compound annual growth rate (CAGR) of 10.9% over the analysis period of 2021 to 2027, according to data and analytics company StrategyHelix. Increasing popularity of various product offerings, growing consumer inclination toward reduced sugar & sugar-free beverages, increased promotional and advertisement strategies by the manufacturers are expected to boost the market growth in the coming years.
The report provides up-to-date market size data for period 2017-2020 and forecast to 2027 covering key market aspects like sales value for energy drinks. The Kenya energy drinks market is segmented on the basis of product, end user, and distribution channel.
The report has profiled some of the key players of the market such as Red Bull GmbH, Osotspa Public Company Limited (OSP), Brava Food Industries Ltd..
The report is an invaluable resource for companies and organizations active in this industry. It provides a cohesive picture of the energy drinks market to help drive informed decision making for industry executives, policy makers, academic, and analysts.
Product: regular, and sugar-free
End user: teenagers, adults, and others
Distribution channel: supermarkets & hypermarkets, specialty stores, convenience stores, grocery stores, online retailing, and others
Years Considered: this report covers the period 2017 to 2027
Key Benefits for Stakeholders
Get a comprehensive picture of the Kenya energy drinks market
Pinpoint growth sectors and trends for investment
Understand what the future of the energy drinks market in Kenya looks like
Identify the competitive landscape and window of opportunity
Table of Contents
1. Market Definition
2. Research Methodology
3. Market Data & Outlook
3.1 Market Value
3.2 Market Value Forecast
4. Energy Drinks Market by Product
5. Energy Drinks Market by End User
6. Energy Drinks Market by Distribution Channel
6.1 Supermarkets & Hypermarkets
6.2 Specialty Stores
6.3 Convenience Stores
6.4 Grocery Stores
6.5 Online Retailing
7. Company Profiles
7.1 Red Bull GmbH
7.2 Osotspa Public Company Limited (OSP)
7.3 Brava Food Industries Ltd.
8.1 About StrategyHelix
21 November 2021
Middle East and Africa