According to the latest estimates, the depilatory products market in Kenya is set to achieve an incremental growth of USD 12.2 million, accelerating at a CAGR of almost 9.5% during the forecast period 2024-2029. The Kenya depilatory products market is being propelled by a growing emphasis on personal grooming and appearance, particularly among the younger population. As disposable incomes rise, consumers are increasingly willing to invest in personal care products, including advanced and convenient depilatory options. The influence of Western beauty trends, amplified by social media and the fashion industry, is further driving demand for hair removal solutions. Additionally, the market is seeing growth due to the availability of a wider range of products tailored to different skin types and preferences, meeting the diverse needs of Kenya consumers.
The report delivers an in-depth analysis of the Kenya depilatory products industry, offering extensive market data such as historical market size, growth trajectories, and forward-looking projections. It thoroughly examines key market categories and subcategories, emphasizing critical elements like product type, and distribution channel. By offering this detailed analysis, the report assists in uncovering the untapped potential of the depilatory products market.
Market Segmentation
The following outlines the segmentation of the depilatory products market in Kenya:
Product type: hair removal and bleaching creams, pre-shave oils and lotions, women’s razors and razor blades
Distribution channel: supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, others
The Kenya depilatory products market is segmented on the basis of product type, and distribution channel. Based on product type, the depilatory products market in Kenya is categorized into hair removal and bleaching creams, pre-shave oils and lotions, and women’s razors and razor blades. On the basis of distribution channel, the depilatory products market in Kenya has been segmented into supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, and others.
Competitive Landscape
Some of the leading companies operating in the market are Edgewell Personal Care Brands LLC, LINCO CARE LIMITED, Reckitt Benckiser Group plc (RB), Sarabhai Chemicals (India) Pvt. Ltd., Societe BIC S.A., The Procter & Gamble Company (P&G).
This report delivers an in-depth breakdown of key players within the Kenya depilatory products market, outlining their performance from 2019 through 2023. The data reveals significant shifts in market share, highlighting both dominant players and emerging competitors. Armed with this information, businesses can sharpen their competitive edge, adjusting their strategies to navigate a shifting market landscape and positioning themselves for long-term growth.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Kenya depilatory products market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Kenya depilatory products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Kenya depilatory products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewKenya depilatory products market – product type analysis
Kenya depilatory products market – distribution channel analysis
Key players and market share
– Edgewell Personal Care Brands LLC
– LINCO CARE LIMITED
– Reckitt Benckiser Group plc (RB)
– Sarabhai Chemicals (India) Pvt. Ltd.
– Societe BIC S.A.
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Kenya depilatory products market 2019-2029
Chart Kenya depilatory products market, net growth, 2019-2029
Chart Kenya depilatory products market, growth rates, 2019-2029
Table Kenya depilatory products market by product type, 2019-2029
Chart Kenya depilatory products market by product type, CAGR historic and forecast, 2019-2029
Chart Kenya depilatory products market by product type, 2019-2029
Table Kenya depilatory products market by distribution channel, 2019-2029
Chart Kenya depilatory products market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Kenya depilatory products market by distribution channel, 2019-2029
Table Kenya depilatory products market share (%), by companies, 2019-2023
Chart Kenya depilatory products market, by companies, 2023
Table Kenya depilatory products market share (%), by brands, 2019-2023
Chart Kenya depilatory products market, by brands, 2023
Table Kenya – population (millions) and forecast
Table Kenya – consumer price index (CPI) and forecast
Table Kenya – gross domestic product and forecast
Table Kenya depilatory products market: spend as a proportion of GDP (%)
Table Kenya depilatory products market: consumption per capita (population)