North America Deodorants Market 2025$1,750.0
Projections for the North America deodorants market suggest a promising growth trajectory, with an anticipated rise of USD 3.1 billion and a CAGR nearing 5% over the next five years. The North America deodorants market is primarily driven by a heightened focus on health and wellness, alongside increasing demand for natural and organic products. Consumers are becoming more conscious of the ingredients in their personal care products, prompting a significant shift towards deodorants that are free from harmful chemicals, parabens, and aluminum. This health-centric trend is fostering innovation and growth in the natural and organic deodorant segment, attracting a broad consumer base.
Additionally, the proliferation of advanced e-commerce platforms significantly boosts market expansion. The convenience of online shopping, coupled with the availability of a diverse range of deodorant products, enhances consumer accessibility and choice. This digital retail transformation, further accelerated by the COVID-19 pandemic, continues to reshape purchasing behaviors and market dynamics, driving robust growth in the North American deodorants market.
Providing a holistic view of the North America deodorants market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on product, pricing, gender, packaging material, distribution channel and country, the report delivers a detailed analysis to inform strategic planning and market positioning.
Market Segmentation
The North America deodorants market is structured as follows:
Product: creams, pumps, roll-ons, sprays, sticks, others
Pricing: mass, premium
Gender: men’s, women’s, unisex
Packaging material: flexible packaging, glass, metal, rigid plastic, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, direct selling, e-commerce, others
Country: USA, Canada
The deodorants market in North America is segmented across product, pricing, gender, packaging material, distribution channel and country. By product, the market is categorized into creams, pumps, roll-ons, sprays, sticks, and others. Pricing categories include mass, and premium. Gender segments consist of men’s, women’s, and unisex. The packaging material segmentation includes flexible packaging, glass, metal, rigid plastic, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, warehouse clubs, small grocery stores, health and beauty stores, direct selling, e-commerce, and others. Geographically, the market is divided into USA, and Canada.
Competitive Landscape
The report profiles major companies, including Unilever PLC, The Procter & Gamble Company (P&G), Bath & Body Works Inc., Victoria’s Secret & Co., Colgate-Palmolive Company, The Thriving Brands Company, Parfums de Coeur Ltd., Revlon Inc., Church & Dwight Co. Inc., High Ridge Brands Co., Kao Corporation and LG Household & Health Care Ltd.
The report provides a detailed assessment of prominent companies within the deodorants market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the North America deodorants market.
Gain in-depth analysis and forecasts for the key segments of the North America deodorants market: product, pricing, gender, packaging material, distribution channel and country.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the North America deodorants market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the North America deodorants market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
North America Deodorants Market – Product Analysis
North America Deodorants Market – Pricing Analysis
North America Deodorants Market – Gender Analysis
North America Deodorants Market – Packaging Material Analysis
North America Deodorants Market – Distribution Channel Analysis
North America Deodorants Market – Country Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
Bath & Body Works, Inc.
Victoria’s Secret & Co.
Colgate-Palmolive Company
The Thriving Brands Company
Parfums de Coeur, Ltd.
Revlon, Inc.
Church & Dwight Co., Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table North America Deodorants Market 2020-2030
Chart North America Deodorants Market, Net Growth, 2020-2030
Chart North America Deodorants Market, Growth Rates, 2020-2030
Table North America Deodorants Market by Product, 2020-2030
Chart North America Deodorants Market by Product, CAGR Historic and Forecast, 2020-2030
Chart North America Deodorants Market by Product, 2020-2030
Table North America Deodorants Market by Pricing, 2020-2030
Chart North America Deodorants Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart North America Deodorants Market by Pricing, 2020-2030
Table North America Deodorants Market by Gender, 2020-2030
Chart North America Deodorants Market by Gender, CAGR Historic and Forecast, 2020-2030
Chart North America Deodorants Market by Gender, 2020-2030
Table North America Deodorants Market by Packaging Material, 2020-2030
Chart North America Deodorants Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart North America Deodorants Market by Packaging Material, 2020-2030
Table North America Deodorants Market by Distribution Channel, 2020-2030
Chart North America Deodorants Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart North America Deodorants Market by Distribution Channel, 2020-2030
Table North America Deodorants Market by Country, 2020-2030
Chart North America Deodorants Market by Country, CAGR Historic and Forecast, 2020-2030
Chart North America Deodorants Market by Country, 2020-2030
Table North America Deodorants Market Share (%), by Companies, 2020-2024
Chart North America Deodorants Market, by Companies, 2024
Table North America Deodorants Market Share (%), by Brands, 2020-2024
Chart North America Deodorants Market, by Brands, 2024
Table North America – Population (Millions) and Forecast
Table North America – Consumer Price Index (CPI) and Forecast
Table North America – Gross Domestic Product and Forecast
Table North America Deodorants Market: Spend as a Proportion of GDP (%)
Table North America Deodorants Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
The Procter & Gamble Company (P&G)
Bath & Body Works, Inc.
Victoria’s Secret & Co.
Colgate-Palmolive Company
The Thriving Brands Company
Parfums de Coeur, Ltd.
Revlon, Inc.
Church & Dwight Co., Inc.
High Ridge Brands Co.
Kao Corporation
LG Household & Health Care, Ltd.
$1,750.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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