
Projected incremental growth in the Europe deodorants market is set at USD 2.4 billion, reflecting a CAGR of nearly 4% over the forecast period from 2025 to 2030. The Europe deodorants market is primarily driven by a growing emphasis on personal grooming and hygiene, coupled with heightened health consciousness. European consumers are increasingly seeking products that offer effective odor protection while also being gentle on the skin, leading to a surge in demand for natural and organic deodorant options. This trend is fueled by a broader societal shift towards wellness and sustainability, encouraging manufacturers to innovate with eco-friendly and health-centric formulations.
Another significant factor is the rising popularity of e-commerce and online retail channels. The convenience and accessibility of purchasing deodorants online, along with the availability of a wide range of brands and products, have expanded market reach and consumer choice. This digital transformation in retail, accelerated by the pandemic, continues to reshape the market dynamics, driving growth and competitive differentiation within the deodorant segment.
This report offers a detailed examination of the Europe deodorants market, leveraging historical data from 2020 to 2024 and projecting trends through 2030. It evaluates market size, growth trajectories, and key drivers of change, providing a nuanced view of the industry’s development. Through a structured analysis of product, pricing, gender, packaging material, distribution channel and country, the report identifies strategic opportunities and challenges, supporting data-driven decision-making.
Market Segmentation
The Europe deodorants market is categorized into the following segments:
Product: creams, pumps, roll-ons, sprays, sticks, wipes
Pricing: mass, premium
Gender: men’s, women’s, unisex
Packaging material: flexible packaging, glass, metal, rigid plastic, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, others
Country: France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom, others
The Europe deodorants market is categorized by product, pricing, gender, packaging material, distribution channel and country. By product, it includes creams, pumps, roll-ons, sprays, sticks, and wipes. Pricing segmentation includes mass, and premium. Gender segments encompass men’s, women’s, and unisex. The packaging material segmentation includes flexible packaging, glass, metal, rigid plastic, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, and others. Geographically, the market spans France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom, and others.
Competitive Landscape
The Europe deodorants market remains highly competitive, with major players including Unilever PLC, Beiersdorf AG, L’Oreal S.A., Colgate-Palmolive Company, Coty Inc., Henkel AG & Co. KGaA, The Bolton Group, Revlon Inc., Mirato S.p.A., Angelini Group, The Procter & Gamble Company (P&G), The Thriving Brands Company, Gruppo Sodalis Srl, Wild Cosmetics Ltd., Natura & Co, Weleda AG, Li & Fung Limited, Yves Rocher sa, Orkla ASA, Karium Ltd., Laboratorios Byly S.A., Kenvue Inc., Grupo Ac Marca SL, Sebapharma GmbH & CO. KG, The Shaneel Group, Remark Groep BV, fit GmbH and PUIG SL.
This comprehensive report analyzes the performance of leading companies in the deodorants sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Europe deodorants market.
Gain in-depth analysis and forecasts for the key segments of the Europe deodorants market: product, pricing, gender, packaging material, distribution channel and country.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Europe deodorants market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Europe deodorants market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Europe Deodorants Market – Product Analysis
Europe Deodorants Market – Pricing Analysis
Europe Deodorants Market – Gender Analysis
Europe Deodorants Market – Packaging Material Analysis
Europe Deodorants Market – Distribution Channel Analysis
Europe Deodorants Market – Country Analysis
Company Shares Analysis
Unilever PLC
Beiersdorf AG
L’Oreal S.A.
Colgate-Palmolive Company
Coty Inc.
Henkel AG & Co. KGaA
The Bolton Group
Revlon, Inc.
Mirato S.p.A.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Europe Deodorants Market 2020-2030
Chart Europe Deodorants Market, Net Growth, 2020-2030
Chart Europe Deodorants Market, Growth Rates, 2020-2030
Table Europe Deodorants Market by Product, 2020-2030
Chart Europe Deodorants Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Europe Deodorants Market by Product, 2020-2030
Table Europe Deodorants Market by Pricing, 2020-2030
Chart Europe Deodorants Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Europe Deodorants Market by Pricing, 2020-2030
Table Europe Deodorants Market by Gender, 2020-2030
Chart Europe Deodorants Market by Gender, CAGR Historic and Forecast, 2020-2030
Chart Europe Deodorants Market by Gender, 2020-2030
Table Europe Deodorants Market by Packaging Material, 2020-2030
Chart Europe Deodorants Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Europe Deodorants Market by Packaging Material, 2020-2030
Table Europe Deodorants Market by Distribution Channel, 2020-2030
Chart Europe Deodorants Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Europe Deodorants Market by Distribution Channel, 2020-2030
Table Europe Deodorants Market by Country, 2020-2030
Chart Europe Deodorants Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Europe Deodorants Market by Country, 2020-2030
Table Europe Deodorants Market Share (%), by Companies, 2020-2024
Chart Europe Deodorants Market, by Companies, 2024
Table Europe Deodorants Market Share (%), by Brands, 2020-2024
Chart Europe Deodorants Market, by Brands, 2024
Table Europe – Population (Millions) and Forecast
Table Europe – Consumer Price Index (CPI) and Forecast
Table Europe – Gross Domestic Product and Forecast
Table Europe Deodorants Market: Spend as a Proportion of GDP (%)
Table Europe Deodorants Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
Beiersdorf AG
L’Oreal S.A.
Colgate-Palmolive Company
Coty Inc.
Henkel AG & Co. KGaA
The Bolton Group
Revlon, Inc.
Mirato S.p.A.
Angelini Group
The Procter & Gamble Company (P&G)
The Thriving Brands Company
Gruppo Sodalis Srl
Wild Cosmetics Ltd.
Natura & Co
Weleda AG
Li & Fung Limited
Yves Rocher sa
Orkla ASA
Karium Ltd.
Laboratorios Byly, S.A.
Kenvue Inc.
Grupo Ac Marca SL
Sebapharma GmbH & CO. KG
The Shaneel Group
Remark Groep BV
fit GmbH
PUIG SL
$1,750.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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